Top selling items. The hottest item in Russia this year is Ready Lists. What you need to open an online store

Trade is one of the main tools for constant progress. This statement was first voiced at the end of the nineteenth century, but nothing has changed over the past century. The trade sphere is one of the most profitable activities today, both in Russia and in foreign countries. Each seller acts as an intermediary between the manufacturers of goods and the potential audience. Such mediation allows you to make an extra charge on your own services, which increases the real cost of products several times. Below we will try to find out what is profitable to sell in Russia now.

Food is the brightest representative of everyday goods

How to become successful in this field

The development of small business in Russia is hampered by the abundance of hypermarket chains. Small stores cannot provide adequate competition to the whole retail chains. Quite interesting is the fact that, despite such conditions, selling your product on the market is much more profitable. It is the market that provides sellers with various opportunities to increase their potential audience. Here, each seller has the opportunity to independently control the cost of goods.

Food products are a commodity that is in great demand among the population. According to statistics, the list of the most popular products includes fruits, vegetables, dairy and meat products. All of these products bring a stable income, with the right approach to their implementation. The main advantage of the market is that most of the surrounding residents go here in the hope of buying essential goods at a big discount. Such a privilege allows you to manage the demand for goods with the help of correctly placed prices.

Household chemicals - ranks second in the category of goods that are in high demand. Various cleaning products, personal hygiene items, as well as cosmetic products are required by people, regardless of the circumstances. The main advantage of household chemicals is an almost endless shelf life.

Seasonal trading can also become a source of regular income. Clothing, accessories and shoes - with the right marketing approach, will become a source of solid profit. Also high seasonal profits are brought by writing materials and school supplies. You can increase sales statistics by selling rare goods.
The main role in the issue of profit is played by the location of the outlet and the cost of the goods offered.

Most Profitable Items

The crisis has a negative impact on trade. Despite this, there are certain niches that the crisis has not affected. When developing your own business in the field of trade, it is necessary to focus on such a market segment. But here one should remember about high competition, so it is necessary to approach the issue of opening a retail outlet with great attention.

Selling goods and services is considered the most profitable occupation

As statistics show, in times of crisis, Appliances and food products. At the same time, the demand for household appliances is constantly growing. This can be explained by the fact that the financial instability in the country makes people invest their available funds in things that will be used for many years.

Citing the same statistics as an example, we can say that due to the increase in the value of the dollar, the demand for such goods as sunflower oil, cereals and flour has increased. In addition, high demand remains for household chemicals, clothes for children and artificial mixtures.

However, many analysts of the market situation do not recommend opening a business based on the sale of shoes or clothing. According to them, most potential buyers prefer to save on goods from this category. Today, the most demanded goods in Russia are alcoholic and tobacco products.

What is more profitable to resell

Essential goods are in high demand in every corner of our planet. This category of goods includes household chemicals, medicines, food products, personal hygiene products, cosmetic products, clothes and cosmetics. It is this range that brings in the main revenue. All of the above can not only be sold, but also resold, after purchasing small lots from manufacturers.

The business associated with the sale of cosmetic products makes a profit not only from retail sales, but also from the delivery of wholesale shipments from Europe. The received goods can be sold both independently and given for sale in small shops. This approach will allow you to make a profit, without large financial costs and physical effort. The main focus in this area is on those products that have a long shelf life.

The sale of such cosmetic products reduces the risk of losing financial investments due to long delivery or other nuances.

Many aspiring entrepreneurs rarely turn their attention to online sales, which is a fairly common mistake. It is online stores that are one of the key tools that allow you to find a potential client in a short time.

It is most profitable to sell essential products on the market

Let's look at how to get the most out of reselling different products. First of all, when drawing up a business plan, you should assess the needs of the market. Clothing, household goods and various accessories are in high demand in this area. The analysis of this market shows that trading women's clothing and jewelry brings the highest profit. The average margin for similar products purchased in China or Europe is at least one hundred percent. According to the same analysis, ninety percent of the goods available in stores are three times cheaper in the country of origin.

Based on all of the above, the question of what can be resold at a profit can be considered closed. Let's look at what goods produced in Russia are profitable to export to foreign countries.

How to make money on export

In European and Asian countries, non-ferrous metals and various industrial products are in great demand. Many entrepreneurs benefit greatly from the resale of glass and plastic products abroad or Supplies for various equipment and technology.

According to statistics, the demand for household appliances, construction equipment and spare parts for various machine tools, increases every year. It is this category of goods that is most profitable to sell in foreign countries.

When opening an enterprise engaged in the export of various goods, certain realities of the Russian market must be taken into account. Food, clothing and cosmetics will not bring high profits, due to the lack of world-famous brands on the domestic market. If there are plans to make a profit from the export of goods, their attention should be focused on cereals and cereals. Such an enterprise can become a source of high income, but it is worth remembering about possible risks. Crop failure, violation of the terms of dispatch and other unforeseen situations must be taken into account.

What products are in demand

In order to determine the most purchased product in Russia, you need to carefully analyze the supply and demand for Russian market. It is demand that is the key to the relevance of your offer. Today, Chinese and European goods, which are practically not produced in Russia, are in great demand. These products include various electronic gadgets, laptops and smartphones.

You can increase the number of sales at the expense of rare, but in demand goods

When planning own business aimed at obtaining a constant profit, special attention should be paid to smartphones. Moreover, not only themselves can become a source of profit. mobile phones but also various accessories. The constant development of the electronics industry increases the audience of this market. Many aspiring entrepreneurs, at the dawn of their careers, prefer the resale of used phones.

Modern fashion trends force consumers to replace their "toys" every few months. The acquisition of similar, relatively outdated models for the purpose of further resale can become a source of stable income.

It should be remembered that on early stages development own enterprise in the field of trade, it is best to focus on those products that have a long shelf life. This approach will avoid possible losses due to lack of demand for your offer. Speaking of perishable goods, we should highlight the special demand for flowers and houseplants. Various accessories for growing and storing them are also in special demand.

Internet trading platforms

Trading websites (Avito, Aliexpress) - one of the niches trading business, where there is no competitive pressure . Here, each seller has the opportunity to sell his goods, at a price set by him. In this case, unusual, creative and rare things are especially popular. Unlike Avito, Aliexpress acts as a platform where most products can be purchased directly from the manufacturer.

Today, you can also sell on Aliexpress in Russia. In order to start making money on this site, you need to have your own online store or group in social networks with a large base potential clients.

There are two main ways to make money with Aliexpress:

1. Self-acquisition of popular products and their further placement in their own online store (group in social networks). This method allows you to sell the purchased products within a short time due to the fact that the product you published is already in your stock.
2. Act as an intermediary between the site and a potential client. This way of earning is complicated by the need to find those customers who are ready not only to make an advance payment, but also to wait for their goods for a long time. At the same time, there are certain risks associated with damage or loss of goods during transportation.

To achieve success in this area of ​​business is possible only by cooperating with trusted sellers. When purchasing shoes and clothes, remember that the quality of such goods is much inferior to American ones. It is low quality that can explain the low price of such products.

The location of the outlet and the cost of goods have a direct impact on the result of sales.

Kitchen utensils, home furnishings, costume jewelry, beauty products and small household appliances are the most hot commodity that can be purchased with a view to further implementation. The average margin for such products is several times higher than the cost set by the manufacturer. The main advantage of this online store, free shipping and no need to pay customs duties. Summing up, we can say that the Aliexpress website is an ideal tool for promoting your own business in the field of sales, which does not require large material investments.

If we consider the Russian Internet market, then we should highlight such a site as Avito. Here you can independently track popular destinations and sell your goods without leaving your home. Placing free ads greatly simplifies the search for potential customers.

In this case, the seller does not need to acquire the necessary license (except for certain goods) and register with the tax authorities. In order to legalize your business, it is enough to open your own page directly on the site. In order to do this, you need to consult with the administration of the resource.

Conclusion

In order to determine the best-selling product in Russia, you should constantly monitor the situation on the market. Goods from the household chemicals section, children's clothing, various electronic gadgets, and even food products can bring high profits to novice entrepreneurs. Rising inflation and crisis phenomena increase the demand for essential goods, therefore this direction is in high demand among the population.

In contact with

Our age of high technology is good because many things can be done without leaving the computer. For example, today it is not at all necessary to spend time shopping - all purchases can be made on the Internet. This makes it easy for a novice entrepreneur to establish and successfully develop a business selling goods via the Internet. Before creating an online store, you should carefully study the sales statistics in recent years. If you understand what is popular with consumers in 2019, your business will be profitable. However, relying only on popularity is not worth it, because bread, alcohol and tobacco products are very popular, but their sale will not bring much profit. So what's good for selling? So, according to statistics, we can assume that in 2019 the best-selling goods on the Internet will remain:

• Smartphones, tablets, irons, hair dryers, vacuum cleaners and other small household appliances;
• Shoes and clothes;
• Tickets for transport, cinema, theater, concerts;
• Perfumes and cosmetics;
• Medicines;
• LEDs;
• Books;
• Goods from China.

Depending on the size start-up capital you need to select the price category of what will be sold in your online store.

According to 2019 statistics, the best-selling goods on the Internet are cheap goods. In times of crisis, cost becomes more important than quality. Therefore, budget furniture, inexpensive clothing and food are beginning to be in demand. In addition to ordinary buyers, former representatives of the “middle class” are also interested in this price category.

What is not worth selling?

Among the best-selling goods on the Internet in Russia in 2019, there are categories that should not be sold due to fierce competition. These include gadgets and home appliances. If you still decide to sell the most popular products on the Internet in 2019, then your competitors will be not only well-known and little-known trading platforms in Russia, but also Chinese online stores.

Clothing and footwear

Even though shopping for clothes and shoes usually requires trying them on, these are the most sold items on the internet today. Why? - Yes, because a quality item on the Internet is much cheaper than in a boutique. In addition, people need to dress and wear shoes, regardless of the economic situation in the country. Therefore, there will always be a demand for “clothing” goods. Online clothing store - featuring. The main thing is to choose the right assortment, make high-quality photos and product descriptions. Of course, there is a possibility that the item will not suit the buyer, so the risks of returns must be taken into account. To minimize such risks, a thorough approach should be taken to advising clients. With the right approach, selling clothes and shoes will bring good profits. Statistics show that, for example, last year dresses became the best-selling item for women.

Tickets for transport, cinema, theater, concerts

The times of resellers earning fabulous money have gradually passed. New technologies, including e-commerce, allow you to purchase a ticket for any type of transport, as well as for all kinds of events, without getting up from the couch. Electronic tickets can be called one of the best-selling goods on the Internet. Of course, it will not be easy for a newcomer to this business, since the competition in this segment is quite high. But if you are determined to work seriously on the promotion and promotion of your ticket resale resource, then your business will be successful. Those who have potential partners - organizers of events will also be able to make good money on tickets.

Perfumes and cosmetics

These categories are undoubtedly in demand by buyers even in difficult times. When opening an online store for perfumes and cosmetics, it is important to have a good website, conduct regular advertising campaigns and, of course, sell only high-quality products from well-known brands. If you think about what are the best-selling products on the Internet in the holidays, then perfumery and cosmetics are one of the first options that come to mind. This product makes a wonderful gift for New Year, Valentine's Day and 8 March.

Medications

Medicines, herbs, medicinal teas and dietary supplements are also among the best-selling products in Russia. These categories, despite their popularity, can harm human health. When reselling such products, be vigilant, sell only a quality product. Pay special attention to the expiration dates of the goods and the credibility and reliability of the manufacturer.

LEDs

LED lamps can be considered the best-selling products in online stores in 2019. First of all, this is due to the fact that they consume two times less electricity than conventional lamps and last several times longer. The demand for these products is growing every day, as in times of crisis people tend to save energy. The LED resale business is profitable, although the competition in this area is already quite strong.

Books

The rapid development of the market e-books could not completely replace the traditional ones. Are books among the best-selling goods on the Internet, how to find out? - Very simple: look at what many people are doing in public transport. They read paper editions! Finding a bookstore selling necessary literature, is a tricky business. Therefore, buyers are looking for books on the Internet. Therefore, the resale of traditional books is profitable business, despite the fact that many of us consider the electronic form of publications and documents more convenient. The margin for this category of goods can reach 50-60%, the payback of the business is at least a year.

Cheap goods from China

Chinese merchants have successfully implemented ideas for the production of in-demand items. The purchase price of Chinese goods is ridiculous. And in 2019, the best-selling goods from China on the Internet are fakes or, more correctly, replicas of things from famous brands:

• adidas
• Nike;
• UGG Australia;
• Timberland;
• iPhone from Apple;
• converse;
• Lacoste.

Many of the best-selling things on the Internet are not original, but are made by the Chinese with very high quality. Consumers see no reason to overpay "for the name" of the manufacturer. In addition, many brands locate their production facilities in China, so local craftsmen learn the secrets from the masters and successfully use them in their technological processes.

Find suppliers first. To avoid dependence on one supplier, keep several wholesalers in stock to quickly reorient in the event of a sharp increase in the purchase price of the items sold. You can search for them on specialized forums, classified ad sites, and at thematic exhibitions.

Depending on your capabilities, you need to choose a scheme for working with a supplier. There are several options for interaction.

Last year, the world went crazy with spinners: spinner toys filled online stores in different countries. What products and categories will be the most popular in 2018, what can attract customers, we will find out in today's review.

Selling Criteria

Low price. Yes, there are premium products that find their target audience but they will never become mainstream. If you want to reach the largest target audience, sell cheap goods.

Versatility. Everyone needs smartphones, clothes and household appliances: accordingly, the target audience for such products is also wide. They are needed by schoolchildren, pensioners, and people of the ordinary middle class.

Ease of ordering, payment and delivery. We hope you are doing great with this!

What do people buy online

Large and small household appliances

Why overpay if online stores have TVs, irons and washing machines cost less? More and more buyers think so and go shopping on the Internet. The only disadvantage of selling equipment online: the impossibility to touch and see live, to check the complete set and details. However, this can be done after receiving the order, and if something goes wrong, issue a refund.

Smartphones, laptops, tablets

Both Chinese and original electronic gadgets and their components are one of the leaders in the online commerce market. In online stores, both cheap no-name models and products of well-known companies are presented. In addition to smartphones, tablets, laptops, memory drives, fitness trackers and other gadgets are bought with a bang.

Accessories sometimes cost no less than a smartphone: a keychain for a phone, a case for a keychain, a socket for a case - this a whole complementary industry. As well as protective films and glasses, headphones, portable speakers, players - thousands of them.

Most pet products are made in China and sold in Russia at a premium. Nevertheless, people have always bought and will continue to buy pet food, dishes - bowls and drinkers, toys, rugs, collars and harnesses, flea medicines and other hot items. You can make a not very large margin on such goods - they will still sort it out. More expensive goods charge less, but they still have their customers. These are clothes for pets, houses and other furniture, unusual designer toys and collars. The markup for such goods should be higher.

Notebooks, pencils and pens, stickers, colored stickers are loved not only by teenage girls. Adults often go crazy with all kinds of stationery, which is full in online stores. The leader of this market, of course, is Aliexpress: there is truly a stationery paradise, and the goods cost mere pennies. Keep up with the prolific Chinese: sell stationery cheaper than in stores, and you will be happy. And yes the range should be very wide: lovers of notebooks and diaries, as a rule, are very picky and can spend hours choosing the very thing.

craft goods

The fashionable word “craft” has also penetrated into e-commerce: here and there they offer craft bags, notebooks, products... In fact, this word means handmade, so not every product that bears this name is actually such. Conversely, any handmade item - be it an embroidered picture or fresh beer - is essentially craft. We advise you to pay tribute to fashion: people are turning to naturalness, and now more than ever the opportunity to make money on it is real.

Try to go to a branded sports store, and then to the category "Sport and Recreation" any well-known online store. The difference, we think, will be obvious: it is cheaper to buy online. Pay special attention to the seasonal assortment: in summer - tents, folding chairs and tables, barbecues and grills, backpacks, bowlers and more. Closer to winter actively sell skis, skates, thermal underwear. Nordic walking poles are still popular.

LED bulbs

Many Russians are gradually switching to energy-saving lamps. Therefore, pay attention to such a category of goods as LED chandeliers, table lamps, LED strips with which you can decorate furniture yourself. In winter, this list is replenished with New Year's garlands.

Lamps and chandeliers are inexpensive, it is better to buy them in China - it's cheaper that way. Pay attention to the quality of goods - diodes and bulbs should not be defective.

Household goods, children's goods

Now only the lazy do not sell goods for the home. These are dishes for the kitchen, furniture for rooms, curtains and bed linen, tricky devices that make life easier for housewives. We will also include here tool sets for men and goods for children. different ages. To interest the buyer, you need to stand out from the crowd stores with an unusual assortment or offer really low prices.

Clothes, shoes, cosmetics

Without this category, the list would be incomplete. We think it is not necessary to explain how big this market is. People will dress and adorn themselves even in times of crisis. Therefore, feel free to sell, your buyer will definitely be found.

We will pay special attention to replicas of well-known brands. You can find fake ones on the internet. Converse, Adidas, Timberland, Lacoste, and in replicas UGG Australia probably every third girl went. Enterprising Chinese have learned how to sew very similar things at a low price, and the owners of online stores resell them at their own markup. And everyone is happy!

E-tickets

Noticed that have we almost stopped buying real paper tickets? Whether we go by train, fly by plane - we order tickets on the website, but we are looking for where it is cheaper, whether we go to the cinema or to a concert - we also book in advance and show it on the smartphone screen. E-tickets are selling well, but in order for people to trust your online store, you need to work hard on creating a positive image and reputation

Bestsellers-2018

What specific products will be sold like hot cakes in the coming year? We have studied the latest e-commerce trends and compiled our list of hits.

Xiaomi phones have won the love of Russians. They are really cool: light, comfortable, with a good camera. So, with almost a 100% guarantee, we can say that a decline in sales of these phones in 2018 is not expected. Together with phones, they sell both accessories and components: tempered glass, resistant to scratches and damage, various cases, silicone bumpers, car holders.

Price: moderate.

CA: the most different.

3D printers are a fashionable gadget with which you can print not only documents, photos and drawings, but also any object, be it your favorite tea mug, your own hand or your phone. 3D printing has appeared not so long ago and is already widely used in science, construction, and industry. Now everyone can appreciate its advantages: The 3D printer generates three-dimensional objects with real parameters.

Price: rather high, but tends to decrease.

CA: is getting wider. Popular among young people.

A super popular thing that will suit absolutely everyone - even children have smartphones. And they are always discharged very inopportunely - thanks to the Internet and mobile applications that eat up energy. And if the phone is not new, the battery can run out at any inopportune moment. Energy storage devices are devices with a capacity of up to 10,000 mAh, with which you can quickly charge your gadget up to one hundred percent.

Price: average.

CA: the most different.

4. Liquid phone cases

A fashionable accessory for which any teenager will sell his native school. This is a regular case, the back of which is a pattern and is filled with a gel or liquid. When you tilt or rotate your phone, the gel begins to move around to form a pattern. It looks very impressive In addition, such a case will protect the phone from damage and scratches.

Price: low.

CA: the most different.

5. Smart watch

Smart watches can have a variety of functions: measure heart rate, serve as a navigator, monitor sleep phases, play music, receive calls and send sms. Some models have a parental control function. This gadget is suitable for those who play sports, adhere to healthy lifestyle life, going on a trip or just wanting to stay in touch even without a phone at hand.

Price: moderate

CA: mostly youth.

6. Gel polishes for nails

Let's dilute the hit parade of gadgets with such a seemingly frivolous product. If you look closely at the beauty industry, you will notice that a huge number of manicure masters appeared, whose services are in high demand. Therefore, gel polishes, as well as all kinds of sparkles, rubs, stickers, are in unprecedented demand in online stores. As well as all kinds of accessories and consumables: UV lamps, nail files and scissors, cuticle softening oil, and so on.

Price: relatively low.

CA: women who do their own manicure, beauty masters.

7. Drones

And back to technology again. Drones - aircrafts who make video from a height, are now in high demand. They are used at city and family events and celebrations, used in photo and video shooting, and even track crimes. Many have started using drones for commercial purposes: shoot video on demand. Drone owners are on the rise, and there is every chance that this trend will only increase in 2018.

Price: pretty high.

CA: varied.

8. Karaoke microphone for smartphone

Yes, not simple, but connected to a smartphone! The wireless microphone connects to your smartphone via Bluetooth, which means that you can take it with you anywhere: to nature, to a cafe, to visit friends. The dimensions of the gadget are small, and the built-in battery will allow you to work for several hours continuously.

Another plus: the microphone connects to the speaker, so the gadget can be used as a player and play music from your smartphone - again via Bluetooth. Some models have a sound effect function.

The sales pendulum sometimes swings in the opposite direction. From ultra-modern trends - to naturalness and naturalness, from trendy digital gadgets to items made from simple materials. This is how watches with a wooden case and sunglasses with a frame made of wood appeared on the market. Such things are now at the height of fashion: they are inexpensive, look cool and distinguish the owner from the crowd.

Price: low or medium.

CA: people who follow fashion, youth.

10. Fire lamps

Live flame lamps- a novelty that is gaining momentum. It looks very unusual and beautiful, many will like it, but it is not so easy to find such a miracle in online stores. Be one of the first - sell Flame lamps homeware in your shop.

Price: low.

CA: family people, new settlers.

11. Portable LED projectors

Another gadget that receives more and more user requests in search engines. LED projector - an alternative to a computer monitor or TV screen, it shows the image as if on a huge screen with a 300-inch diagonal. Since the projector is LED, it will help you save money.

You can make a separate landing page for such a product- we already wrote, Or just sell it as a home theater in the digital technology section.

Price: quite expensive.

CA: families, entrepreneurs, scientists

If you are in doubt whether the selected product will be popular, run it through the service It shows how many people per month searched for a particular product. This data will also be useful when promoting an online store: see how many more requests with the words "led projector"than "ice projector". This means that the first phrase should be inserted in the product description.

It not only shows the number of requests, but also their dynamics and even popularity in different countries.

Try, experiment, find new unusual products and sell them to your customers. Who knows, maybe the products from our selection will be a success for the spinner! We'll see at the end of the year!

Hello! Today I would like to tell you about the seasonal New Year's business, or rather about the business on the eve of the New Year and the winter holidays. This is a great time to start your own business and earn decent money. Therefore, 30 business ideas for the new year 2019 will come in handy! And we need to prepare now.

Even among my friends there are those who are engaged exclusively in the New Year's business, having millions of turnovers and have already begun to develop in the regions. Someone will say that this is all "nonsense". But I will tell you that until you see all this with your own eyes and try it, you will still consider the business for the new year unrealizable or unprofitable.

New Year's business in winter- a really great opportunity to work hard for 3-4 months and earn good money.

New Year's business - 6 benefits

There are a lot of advantages, here are a small part of them that come to mind:

1. Fast payback period;
2. Fast start;
3. Work only 3-4 months a year;
4. The most impulsive and thoughtless purchases are made on the eve of the new year;
5. State enterprises and private companies are allocated decent budgets for organizing and holding New Year holidays;
6. Participation in tender purchases (state and semi-state organizations).

TOP 30 business ideas for the New Year 2019

Business idea number 1. Packaging of sweet and corporate gifts

Minimum investment- 150,000 rubles.

Great business for the new year!

The essence of the business idea is the purchase of sweets in small wholesale lots, their packaging in specially made packages with a New Year theme to order from customers or for retail sale. From a simple set of ordinary sweets with the help of colorful bags and boxes, you can make an original surprise for adults and children. The relevance of such a project is due to the popularity and versatility of gifts from confectionery for the New Year.

On the eve of the holidays, many enterprises, kindergartens and schools purchase sweet gifts, so you should take care of organizational issues in advance:

• make a list and telephone database of future customers;
• offer your services to potential customers;
• rent a place for packing and storage;
• select and train staff;
• purchase the necessary packaging.

Having thought through all the details to the smallest detail, and having carefully worked out the target audience, you can get a good profit. After packaging, the profitability of each finished gift can increase up to 200% of the cost of the materials and sweets spent. Given the high competition, you can stand out as follows:

• original packaging (those are only paper, but tin and even gift baskets);
• surprise in every gift board game, coupon somewhere; toy "assemble it yourself");
• New Year's toy;
• etc.

Business idea number 2. Selling goods from one-page sites

Minimum investment- 10,000 rubles.

The essence of the idea is to search for goods that can be bought before the New Year and sell them through one-page sites (landing page).

To do this, you need to find a product, make a one-page website, run ads and process orders. You need to search for goods now. Roman Kolesnikov is actively engaged in this business, here is an article with an interview on the topic. He sells goods all year round, and not just before the New Year. But the essence is exactly the same!

Business idea number 3. Dog sledding for dog owners

Minimum investment- 100,000 rubles.

An idea for those who have dogs!

The essence of this idea is to organize original dog sledding along a certain route, walks in the forest or countryside for everyone. And you can also organize this event in crowded places for the New Year holidays (parks, ice towns, historical places of the city, etc.). Such entertainment on New Year's days will be popular for its originality and novelty. Given the low competition in the market for such services, this project may become promising.

Most of the stated minimum investment amount will be spent on the purchase of sleds and special equipment for animals. This idea is good for dog breeders and owners of large kennels of malamutes, huskies or huskies. Otherwise, the cost of their acquisition will be added to the amount of expenses, which will increase expenses several times. But, to be honest, buying dogs specifically for this is not worth it.

The main problem is the right choice of a place of work that will provide a flow of customers: country houses and recreation centers, elite settlements, urban amusement parks. On average, one circle of 500 meters can cost up to 1000 rubles. Therefore, an average trip of 3 kilometers will bring about 5,000 rubles. You can offer services through social networks, negotiating with employees of country hotels and original gift agencies.

Business idea number 4. Selling garlands from China

Minimum investment amount- 100,000 rubles.

The essence of the idea - high-quality electric garlands in China, the organization of supplies for the purpose of further retail resale to customers in their city. New Year's holidays are inconceivable without colorful and bright decorations, originally designed shop windows and windows of houses. Therefore, garlands with an economical and practically safe LED glow principle are always popular.

Most reputable manufacturers from China are interested in finding potential intermediaries for the resale of garlands, therefore they offer unique conditions for the selection of assortment and transportation of goods. To organize such a project you will need:

• storage room for garlands;
• search and conclusion of contracts with small wholesale buyers;
• advertising.

Garlands can be sold through an online store or through a rented small point in a busy supermarket, near children's stores or places with high traffic. Depending on the length and complexity of the product, the trade margin can be 50-100%. Attract buyers should be new original models, the sale of related products and home decorations.

Business idea number 5. Rental of tubing, snowboards, snowmobiles and skis

Minimum investment- 300,000 rubles.

The essence of the project is the purchase of equipment and equipment for winter sports, the organization of a paid rental point for the purpose of making a profit. This is a very relevant activity, given the weather conditions during the winter months, and the great interest of people of all ages in outdoor activities. Recent years have been striking with the appearance of a great activity of specially organized bases for skiing and snowboarding, real schools of winter sports.

To implement the project, the purchase of equipment will be required, for which the main amount will be spent Money. Therefore, the purchase of skis, winter bikes or snowmobiles is best done in the summer months, offering significant discounts. An equally important point for the success of the event will be the choice of the location of the point:

• country bases and rest houses;
• recreation and amusement parks.

You will need a small room to accommodate equipment and staff. The profitability of such services depends on a good location, high-quality advertising and can be 50%. On average, working with only a set of 5 pairs of skis and snowboards can give a monthly income of 70,000 rubles. By replacing the administrator, you can significantly increase profits on New Year's holidays.

Business idea number 6. Corporate design of offices, shop windows, public centers

Minimum investment- up to 100,000 rubles.

The general essence of the idea is the development and implementation of individual artistic projects for decorating residential or office space in the New Year's theme. Such a project is ideal for small creative workshops or individual decorators who want to increase their income during the New Year holidays. Design ideas are gaining relevance due to the desire of many entrepreneurs to stand out from the competition with corporate decor.

To implement this original business project, you will need:

• advertising in various forms and types (for example, a website or a group on a social network with examples of work);
• purchase of the necessary material to create garlands, drawings and decorations.

You can start looking for clientele in the fall to provide yourself with orders and prepare decorative elements in advance. Services can be offered to owners of country houses, restaurant complexes, to announce the design of halls in large and small offices. The profitability of such a project depends entirely on the ability to sell decorator services and the speed of work on a specific order. It can easily account for more than 100% of the time and material costs.

Business idea number 7. Sale of fireworks and pyrotechnics

Approximate investment amount- 100,000 rubles.

The project consists in small wholesale purchases of specialized pyrotechnic goods and the organization of a stationary point for its retail sale to customers. Such products are very popular during the New Year holidays and allow you to make a significant profit on their sale. In a competitive environment, the idea will bring good income with a reasonable approach to pricing and assortment.

To reduce costs, attention, first of all, must be paid to the organization of the procurement process, which begins in the summer. For a small seasonal business, it is better to stop at the purchase of class 1-3 pyrotechnics, which do not require the purchase of a special license. Fireworks in the medium price category and easy to manage are usually more popular among consumers. Good offers can be found all from the same suppliers from China.

An organized place for sales should be selected in shopping centers, which will solve problems with fire safety and special alarms. During the New Year holidays, the daily sale can be at least 50 pyrotechnic products. If the net profit from each is 200 rubles, we can talk about an acceptable income for December - up to 300,000 rubles.

Business idea number 8. New Year's confectionery

Minimum investment- 50,000 rubles.

The essence of the idea is the opening of a stationary point for the sale of sweet products, original pastries with a New Year theme, cakes and pastries. Such a project is in demand during the holidays, because more and more customers want to please their relatives with delicious new products, they buy decorated cakes and pastries as a gift for friends, relatives and colleagues.

The idea can be successfully implemented in two directions:

• production of confectionery products, receiving and issuing orders at home;
• organization of a small sales department in the patency zone of potential buyers.

The first option is optimal for home cooks who know how to bake beautiful and tasty products, decorate them in the theme necessary for the holiday. The main costs are the turnover amount for the purchase of products, which quickly pays off after the sale of the product. The markup on holiday cakes and pastries can reach 100%. The total amount of profit depends on the need to pay rent, transportation costs and can reach more than 100,000 rubles during the holidays. The home-based option is more economical and can provide a good income, especially if there are no employees.

Business idea number 9. New Year's baskets (champagne and sweets)

Minimum investment- 10,000 rubles.

The essence of this project is hand made individual gift sets for the customer in the form of a decorated basket. Such products are popular on New Year's Eve, solving the problem of a pleasant gift for colleagues and relatives for many consumers, helping to create a mood and a festive entourage at home. The relevance of the business is due to low competition in this sector and the growing demand for such products among consumers.

You can get the skills to make such baskets by first passing master classes or completing design courses. For work, you will need a minimum set of materials and maximum personal time. You can offer your services through:

• placing ads on the Internet;
• negotiating with grocery stores about implementation;
• working with shops of alcohol, sweets or souvenirs.

In order to receive more recommendatory reviews, it is necessary to make each product taking into account the wishes and tastes of the customer. The cost of the basket depends entirely on the contents. Earning from each surprise basket 500-2000 rubles of net profit, you can get a New Year's income of at least 5,000 - 7,000 rubles daily.

Business idea number 10. Making New Year's bouquets from sweets and tea

Minimum investment- 5000 rubles.

The essence of the business idea is the production of original compositions from sweets and decorative materials for the New Year theme with subsequent sale to customers. A novelty in the form of a Christmas wreath with artificial needles or a miniature Christmas tree decorated with sweets can be an original gift for work colleagues, loved ones or surprise children. The relevance of this project is due to the desire of many people to present inexpensive, but interesting surprises.

To implement the idea does not require large cash investments. It is necessary to purchase a certain amount of sweets, original tea, special materials for scrapbooking and decor, which will pay off immediately after the sale of sweet gifts. You can learn how to make such non-standard sweet decorations in special courses or video tutorials.

Offer your services better by:

• posting ads on websites;
• creating your own sales team;
• through cooperation with employees of souvenir shops, confectionery.

The price of such a “delicious” Christmas tree made of chocolates can start from 500 rubles. With a profitability of at least 50% and New Year's Eve sales of such products from 10 pieces per day, you can calculate the approximate amount of income of 2000-3000 rubles.

Business idea number 11. New Year's fruit bouquets based on a vegetable shop

Minimum investment- 5000 rubles.

The essence of the project is the production of non-standard delicious bouquets of fruits, decorated in the New Year theme. Such original and healthy desserts will perfectly decorate the table for the New Year with family or colleagues, will be a real gift for children's matinee. Having a business selling fruits, you can get a good income during the New Year holidays.

To implement such a project, you will need to undergo preliminary training in carving courses and purchase a small set of special tools for cutting. Having developed several options for such delicious products, you can offer your services:

• owners of cafes and restaurants organizing New Year's corporate parties;
• private clients for a family gala dinner;
• entrepreneurs who want to congratulate their team in a non-standard way.

Beautiful bouquets of fruits and chocolate in the form of a Christmas tree, a basket or a wreath are in great demand in the price range from 1500 to 4500 rubles. One trained employee produces 3-4 similar products per shift. With a markup of 100%, the daily profit on New Year's days can be 5,000 rubles.

Business idea number 12. Sale of hot drinks in places of festivities

Minimum investment- 20,000 rubles.

The essence of the business project is the organization of a mobile outlet offering hot non-alcoholic drinks to everyone during the New Year's festivities. Such small tents or vans offering aromatic coffee, several types of tea in beautiful convenient containers and simple ready-made snacks are very popular. Such a business will become relevant during the New Year holidays and festivities at fairs.

To implement the project, it will be necessary to rent a compact van with fully equipped equipment. It is necessary to take care of finding a place for a future sale in advance. The most popular will be:

• city ​​squares where festive trees are installed;
• parks and squares with winter entertainment;
• Christmas markets and nativity scenes.

A new type of such business is the sale of drinks from a special portable backpack on the go, which requires minimal costs.

Part of the costs must be invested in the festive decoration of the place of sale in order to attract customers with a special atmosphere. Considering the low cost of one glass of prepared drink, we can talk about a daily turnover of up to 30,000 rubles during New Year's events.

Business idea number 13. Making clothes and accessories with a New Year theme

Minimum investment- 5000 rubles.

The essence of the idea is to create clothes or warm accessories using sewing or knitting, to offer customers beautiful and cozy products from yarn or fabric. In the New Year, a hat, scarf or mittens decorated with a pattern of snowflakes, Christmas trees or funny drawings on the theme of the holiday can be a good gift for loved ones. Felt boots with thematic embroidery are gaining popularity among young people, and practical potholders and aprons are offered for a gift to a housewife.

To implement the project, a small amount of improvised materials and advertising of their products are required. Additional income can be obtained from selling your hats or mittens to hand-made or souvenir shops by participating in holiday fairs.

Masters need to prepare in advance for the New Year holidays in order to have goods for sale during the days of excitement. The price of the offered products consists of the spent materials and working time, which reaches 100% of the cost of thread or fabric. Offering mittens costing 500 rubles per pair, we can talk about a net income of 250 rubles from only one pair. The number of sales depends on the originality of New Year's things and advertising of their services.

Business idea number 14. New Year's gift and accessories store

minimum-investment- 100,000 rubles.

The essence of the business project is the opening of a store offering a wide range of goods and accessories related to the New Year theme. On the eve of the New Year, most of the population is happy to go hiking for new toys, souvenirs and gifts. The relevance of such a project is due to the great demand for such products intended for home decoration and decoration.

There are two ways to implement a project:

• an online store offering delivery to any convenient place;
• standard sales department big supermarket or in the market.

Your assortment should be developed taking into account the tastes and wishes of customers. It may include artificial Christmas trees and all the decorations for them, souvenirs, dishes and table decor in a festive theme. The necessary goods can be purchased in advance at wholesale depots or Chinese factories of similar products. The main amount of costs falls on the rent of the place of trade and its equipment, the seller's wages and the purchase of lots for sale. The trade margin for most Christmas products reaches 100%, so such a project can become profitable and profitable.

Business idea number 15. New Year's photographer services

Minimum investment- 10,000 rubles.

The essence of the idea is renting a room, arranging it as a photo studio and decorating it with New Year's decor in order to conduct various types of thematic photo shoots. Family or children's staged photographs taken professionally are becoming increasingly popular. Some enterprises order such a service for staff in order to support corporate culture or make an advertising calendar for the company.

To organize the project, it is necessary to rent a residential or specially equipped room in advance, purchase or make original decorations with New Year's accents. You should not save on advertising your services, which can be placed on the Internet, by distributing leaflets near entertainment or shopping centers.

Additional income can be special photo books that are made from the received photos. This is a great gift for family and a memorable souvenir with a beautiful design.

The cost of a New Year's photo session starts from 700 rubles per hour. Holding 8 such events daily, we can talk about the minimum profit during the holidays in the amount of 5000-6000 rubles per day.

Business idea number 16. Santa Claus and Snow Maiden at home

Minimum investment- 15,000 rubles.

The essence of the idea is to provide costumed services for the provision of festive New Year's greetings at home or in the customer's office. A simple and interesting form of entertainment and presenting a gift to a child enjoys stable popularity during holidays and winter holidays.

The organization will only need to purchase colorful costumes and write a script for non-standard congratulations. There is no need to rent an office for the duration of the work. Considerable time should be devoted to self-promotion. To do this, use posts on social networks, ads and leaflets. Activity should begin long before the New Year in order to provide a customer base for all holidays.

You can increase profits and make the idea winning against the backdrop of great competition by:

• interesting non-standard program;
• attentive attitude to customers;
• work with all family members.

The minimum cost of such a visit of fairy-tale characters in a pair to the house starts from 1000 rubles, depending on the region and entertainment program. Having your own car, you can make at least 10 orders a day and save on transport costs. A creative and responsible approach to each visit, creating a festive mood will help you find more customers thanks to the recommendation of satisfied customers.

Business idea number 17. Sale of live Christmas trees

Minimum investment- from 100 000 rubles.

The essence of the idea is the wholesale purchase of live Christmas trees in forestry, organization special place trade and sale of trees in the pre-holiday period. We already have a detailed article about . Despite the large assortment of artificial, natural Christmas trees with the smell of pine needles are in great demand as the main attribute of the New Year. The relevance of such a project is possible even with high competition under conditions right choice price range.

Preparations for the implementation process should begin long before the New Year and select the optimal farm that offers high-quality and inexpensive green goods. The main stages of organizing such a New Year's process:

• obtain documentation for trade and rent a place;
• arrange a point for implementation in accordance with the law;
• conclude a preliminary agreement with the forestry.

The focus is on the selection of trees in order to offer a quality product to its customers. On New Year's Eve, the level of trade margins can reach over 100%. An analysis of such projects indicates a minimum net profit of over 120,000 rubles for a couple of weeks of active pre-New Year sales.

Business idea number 18. Sale of artificial Christmas trees

Minimum investment- up to 100,000 rubles.

The essence of such a project is the wholesale purchase of artificial Christmas trees for their subsequent sale to retail customers. Such a business can be an ideal option for beginners. The great demand for beautiful and irreplaceable attributes of a favorite holiday makes it profitable even with fairly high competition in the market.

It is better to purchase goods long before the start of the season or at the end of the previous one. This will help to purchase worthy copies at the lowest price, especially since they do not require special conditions and storage. large area. A good assortment is offered by Chinese manufacturers, additionally helping with delivery.

You can offer goods through an online store, or by organizing a full-fledged outlet in supermarkets, near stops and children's institutions. Artificial Christmas trees can be offered for sale in toy stores, souvenir shops for a certain percentage, delivered to the client's home or office.

The optimal margin level is considered to be the range of 25-75%. With the initial cost of the simplest copies from 60 rubles, the estimated amount of profit can be 180,000 rubles, which is the real result for two weeks of work.

Business idea number 19. Selling Christmas toys

Minimum investment- from 100 000 rubles.

The essence of such a project is the wholesale purchase of original Christmas toys at the bases or from suppliers for the purpose of their retail sale to customers. This product is in great demand before the New Year holidays and is an integral part of the decor. In addition to home decoration, products can be offered to owners of cafes, entertainment establishments or developing children's centers.

Wholesale sales of Christmas tree decorations have been made since the beginning of September, allowing you to select inexpensive and high-quality items. Chinese-made toys are distinguished by the lowest cost, and the highest quality goods can be found from domestic manufacturers.

To implement the project on New Year's Eve, you should:

• rent a department or several meters of retail space in a place with good traffic;
• arrange the layout with simple shelving;
• find staff.

Given the high competition in this sales sector, it is possible to offer customers exclusive products. handmade, edible surprises, profitable promotions. You can make a trading margin up to 100%, which will allow you to get a good profit for 2-3 weeks of sales.

Business idea number 20. New Year's hand-made: postcards, candles, toys, champagne

Minimum investment- up to 100,000 rubles.

The essence of the business project is the production of original and non-standard products, Christmas decorations and holiday decor for sale to interested customers. Handicrafts made by hand are very popular as gifts for friends or colleagues, as well as home interior decorations. The relevance of the project depends on the combination of affordable price and practicality of such a product.

An economical option for implementing the project is to open an online store or transfer your products for resale for a certain percentage to toy and souvenir shops. This is the best option for craftsmen who do not have sales skills and who want to deal only with the creative process. Your products should be produced in advance in order to have a decent assortment for the New Year holidays.

The main part of the costs will be spent on the purchase of materials for hand-made and the rent of a trading place. The sale price should include production costs for components, payment for the labor of the artist. Good financial effect will give participation in New Year's fairs or holiday sales.

Business idea number 21. Sale and rental of New Year's costumes

Minimum investment- up to 100,000 rubles.

The essence of the business idea is the purchase of a variety of costumes, accessories and jewelry for them, followed by an offer to rent and sell for entertainment events. New Year holidays are distinguished by a great desire of adults and children to plunge into a fairy tale, trying on the role of their favorite character. Such a project is made relevant by the increasing popularity of themed corporate parties, New Year's parties and holiday photo shoots.

To organize and implement the project, you should take care in advance of purchasing a variety of costumes, which can be conditionally divided into categories:

• children under 3 years old;
• children under 10 years old;
• youth and adults.

The costumes of popular characters are becoming the most popular, so a preliminary study of the preferences and interests of each price category can give a good result and significantly increase profits. All products should be divided into sale and rental. The cost of renting the latter should include the subsequent processing in dry cleaning and the price of a possible repair. You should offer your goods in a rented department shopping center, On the market. The amount of profit depends on the margin, which is recommended at the level of up to 100% for suits and over 100% for jewelry.

Business idea number 22. Organization of New Year's children's parties

Minimum investment- 100,000 rubles.

The essence of such a project is the purchase or rental of special costumes, equipment and the organization of festive events for children on the territory of the customer. New Year holidays significantly increase the demand for such matinees and themed holidays. This business project is competitive due to its non-standard and interesting scenario, individual approach to each child and affordable price for parents.

The best option would be to organize such matinees on the road. You can offer your services to educational institutions, kindergartens, shopping malls. Good income can be obtained from cooperation with cafes and restaurants that are actively introducing the practice of festive events for children. For field productions, investments in costumes and equipment, script writing and transportation costs for moving to the place of work will be required.

With an average cost of a matinee of 300 rubles and the number of children of 20 people, one hour-long holiday can bring 6,000 rubles of income. After deducting the costs of organizing and renting the premises, it can be assumed that when holding 4-5 morning performances a day, you can get a minimum net income of over 250,000 rubles during the holidays.

Business idea number 23. Organization of New Year's corporate parties for companies

Minimum investment- 50,000 rubles.

The essence of this project is a turnkey organization of a New Year's event for employees of the customer's organization, including an entertainment program. Increasingly, company executives want to encourage their employees by making them an interesting New Year's Eve in the office or restaurant. The relevance of such an idea depends on the pricing policy and the ability to offer an original vacation for a moderate amount.

Such a project does not require large expenditures. The main expenses are carnival costumes and the purchase of materials for creating paraphernalia. If possible, take such suits for rent, thus the expenditure part is halved. Cafes and restaurants become work sites, the owners of which should offer their services. You can also rent a hall for events on certain days.

For the success of the project, you should look for customers in advance, offering video or photo reports about your work, creating a website or a group on social networks. Cooperation with a certain restaurant will help to offer banquets with the organization of menus and show programs. The profit will vary depending on the number of guests and may be at least 20,000 rubles per event.

Business idea number 24. New Year's taxi on your car

Minimum investment- 5,000 rubles.

The essence of the business idea is the provision of taxi services on your car on New Year's holidays, the delivery of passengers on a festive night to their destination. Among passengers, the “sober driver” service is becoming more and more popular, which is relevant on New Year's Eve and throughout the holidays. Many taxi companies cannot boast of the quality of work of their drivers, to guarantee their fresh and personable appearance.

To organize such a project, you will need a personal car, a lot of free personal time and a small investment in advertising. You should offer your services in advance, distributing information and a telephone number for communication in ads. In paper form, such leaflets can be placed in high traffic areas where the driver plans to work on New Year's Eve: shopping and entertainment establishments.

Despite the competition, passengers prefer and choose:

• comfortable and clean cars without the smell of nicotine;
• sober courteous driver;
• fast delivery of the machine.

The average cost of a trip depends on the route, the city of work, and on New Year's holidays it increases to 50%. Therefore, daily profits can start from 5,000 rubles with the correct development of advertising and the provision of quality services to passengers.

Business idea number 25. Letters to children from Santa Claus

Minimum investment- 10,000 rubles.

The essence of such a project is the production of individual congratulatory letters in special envelopes for children. This service is becoming increasingly popular on the eve of the New Year holidays among loving parents who want to surprise their children with original gifts and surprises. Competition in this sector is quite low due to the reluctance of many entrepreneurs to engage in such painstaking work.

To work, you will need a high-quality printer with color printing and a fantasy that will help you create beautiful and colorful templates, funny congratulations for children of different ages. You can offer your services through social networks by posting ads on parent forums. Good profit can be obtained from cooperation with employees of preschool institutions, toy and souvenir shops. You can send such letters by registered mail, working with customers from any city.

With well-established production, such a congratulation can have a cost of 15-20 rubles, and the sale price is offered at 100 rubles. With careful and painstaking work to find customers, you can make a profit for the holidays in the amount of 100,000 rubles.

Business idea number 26. Renting a house or apartment for the New Year holidays

Minimum investment- 10,000 rubles.

The essence of the business idea is to organize the process of finding a clientele and a daily offer of apartments, country houses and cottages for the New Year holidays. This service is becoming increasingly popular with companies of all ages who want to hold a fun event in a certain setting.

There are two ways to implement such a non-standard idea:

• offer family property for rent;
• carry out intermediary services.

Having free housing or a country cottage, you can get a decent income from renting it out to companies on a daily basis. The cost of such services during the holidays increases by 3-4 times the regular price. Search for potential customers should be from the beginning of December, in some cases, backing up the preliminary deal with an advance payment.

Services can be offered by posting ads on various resources, city Internet portals, posting flyers through taxi drivers, posting them on boards near bus stops and grocery supermarkets. When offering the services of an intermediary, you can ask for at least 20% of each transaction, which is at least 1000 rubles.

Business idea number 27. Decorating buildings with illuminations

Minimum investment- 5,000 rubles.

The essence of the project is the provision of services for decorating residential and office buildings for the New Year holidays with the help of garlands and decorations. Every year this service becomes more and more in demand due to the desire of many entrepreneurs to draw attention to their business with the help of originality. Owners of country houses who want to create a festive atmosphere for loved ones are also showing interest.

Such a project requires a car, a small set of tools and a partner to help with the work. The purchase of garlands and accessories is not included in the cost of work, but is fully paid by the customer. You can recommend certain suppliers to him, getting a good additional percentage from the transaction.

You should offer your services in advance, working with categories:

• entertainment venues, restaurants and clubs;
• suburban elite settlements;
• office buildings and shops.

The average cost of a clean installation of illuminations and garlands with controllers and an original pattern is 12,000 rubles, and it takes a professional 3-4 hours with minimal financial expenses. By making 3 such orders every day, you can easily get a net profit of more than 200,000 rubles in just one week.

Business idea number 28. Writing scripts for the New Year holidays

Pre-investments- 10,000 rubles.

The essence of such a business project is a proposal for writing original script for children's holidays, corporate parties with a New Year theme for certain tasks and requirements of the client. This idea is optimal for creative people who want to earn extra money during the New Year holidays. The relevance is due to the interest of small companies in non-standard holding of a festive event, the desire to rally the team or congratulate employees with humor.

To implement the project, it is enough to place ads or design a one-page website that will give feedback to future customers. A good economic effect can be presented by cooperation with some groups:

• teams holding New Year's parties and corporate parties;
• business leaders;
• entertainment establishments;
• private persons.

The minimum cost of an individual scenario starts from 1000 rubles and depends on the individual wishes of customers. Additional income can be provided by writing non-standard congratulations, toasts and wishes, beautiful and comic poems. Income depends entirely on the efficiency and ability to advertise their services.

Business idea number 29. Rent of artificial Christmas trees

Minimum investment- 10,000 rubles.

The essence of the project is to purchase artificial Christmas trees, accessories and decorations in small bulk, decorate the trees according to the wishes of the customer, and offer them for rent for the New Year holidays for a certain price. Many successful entrepreneurs and individuals want to decorate their home or office without wasting time, so they are happy to rent a fully decorated Christmas tree that does not need to be cleaned or thrown away later.

To implement the project, it will be necessary to purchase a certain number of artificial trees and decor for them. To calculate the approximate cost of this, you need to start active search clients long before the holiday, offering their services:

• various enterprises, small offices;
• children's institutions, development centers;
• recreation centers and beauty salons.

The search for private clients can be carried out by placing ads on Internet portals. The cost of such a service should be 50% of the total cost of its production and vary from 250 to several thousand rubles. By offering such an original product for rent, you can receive an annual income during the holidays without much difficulty.

Business idea number 30. Cooking services at home on New Year's holidays

Minimum investment- 5,000 rubles.

The essence of the project is the provision of services for the preparation of a complex festive dinner or several dishes at the customer's home. Such interesting business can bring a good income to talented housewives, novice cooks. On the eve of the New Year, many wealthy clients wish to order such a service, inviting friends or business partners to a holiday at home. Increasingly, this service is used to organize a feast for a New Year's corporate party.

For the implementation of this project, no special investments are required, except for inventory and overalls, it is desirable to have personal vehicles. The services of such a personal chef may include:

• departure to the client's home by a certain time;
• purchase of products necessary for the New Year's dinner;
• preparation of festive dishes at the request of the customer;
• assistance with filing and cleaning, which is available at an additional cost.

Payment for the services of a cook may depend on the complexity of the menu, the volume of services required or the number of guests on new year holiday. A good cook can earn at least 5,000 rubles per evening, doubling the fee on the eve of the holiday, receiving additional income preparing a variety of takeaway meals.

Conclusion

Now you know how to make money before the New Year and what business to open in the winter. I hope this collection of ideas will help you.

If you have your own ideas, write in the comments! And also ask questions!

One of the most difficult questions that faces a novice entrepreneur.

In this article, we will look at what to sell in an online store, ideas for creating an online business, what goods and services are most often sold online, and what determines the choice of products for a store. We will select the most interesting options for sale in small town. We will also determine what is profitable to sell in an online store in the current crisis.

What is sold in popular online stores?

The Internet is a global network through which you can sell almost everything. The world's most famous online store Amazon.com offers millions of products from 35 product categories, including electronics, household appliances, clothing, shoes, toys, jewelry and many others.

The largest online store in Russia, Ozon.ru, sells goods in 16 categories, which even include tickets to various events and travel packages.

What to sell in an online store: ideas

Most often, online services specialize in 2-3 categories of goods, is it easier to develop and subsequently expand, is it better to sell in an online store? For example, a clothing and footwear website, upon reaching a certain turnover of funds, can begin to offer jewelry and watches, thereby increasing its profits.

More than 3 billion people visit the Internet every day, which means that any of them can visit your site. Therefore, you can sell absolutely any product in the online store. However, trading one will be profitable and the other will not be in high demand.

Sale of a unique product via the Internet

You can find sites that offer only one unique product. It is known that in the online store you can have the same thing, you can make very good money on it! For example, there is a site selling fashionable handmade bow ties made of wood. Do-it-yourself things with a share of creativity are popular, and their implementation brings a solid profit to the site owner.

What is most commonly sold online?

What to sell in an online store? Ideas may come from looking at the table below. Let's see what most people are used to buying online. After analyzing the structure of Internet business in Russia, we have compiled a table in which popular product groups and the number of sites where they are sold are presented in descending order.

Product categories	Quantity online stores
Gift and souvenir products, Natural flowers	195
Goods for children and toys	178
Furniture and decor items	170
car parts	162
Clothes, shoes and bags	160
Sports and tourism equipment	151
Electronics and home appliances	147
Computers and accessories	132
Materials and tools for construction	124
Perfumes, cosmetics	106
Sex shops	105
Household chemicals and household goods	102
Medicines and supplements for health	99
Mobile phones and accessories	97
Audio and video discs	93
Books and magazines	89
Food, liquor and tobacco	87
Equipment for production and trade	79
Medications	77
Products for animals and plants	75
PC software and games	72
Jewelry	68
antiques	65
Coding systems	62
Stationery	59
Photo and radio products	52
Watches and accessories	49
Musical instruments and equipment	29
Virtual Goods	25

Based on the data in the table, we can conclude which products are most often sold. This speaks of high level demand for them. But do not forget that where demand is high, competition is high.

The table shows extensive product categories, and some niches in the product subcategories are practically not occupied. Therefore, there is no need to be afraid of great competition - you should carefully study the direction that you like the most and find a place in it for your online store.

What determines the choice of goods for an online store?

The definition of a product category for sale depends on several factors:

• business project budget;
• the territory of the online store;
• personal knowledge of the product;
• Internet business trends;
• demand for goods;
• delivery options.

In a crisis, many entrepreneurs who own online stores lose part of their profits or go bankrupt. It's all about the unwillingness to accept the new conditions of reality and change the methods of work. What to sell in an online store? Ideas and the chosen product should be in demand. Here are some tips for determining the product content of the site.

If the budget formed to start a business is small, you should not choose an expensive and exclusive product for sale. You also need to remember that large-sized goods require expensive shipping, so if the budget is limited, it is better to choose a medium-sized hot item.

It is best to choose the product in which you understand. This will facilitate your future activities, you will not need to learn a lot of new information.

If you plan to operate an online store within the same city, then you should carefully study the demand in it. The main categories of goods that are in demand are the same in almost all cities. But there are also those products that are not represented in your city, although people will definitely buy them.

How to determine which product is the most relevant right now?

In order to know what is relevant to sell in an online store, you need to take into account trends in online sales. It happens that by determining the future high demand for a particular product in time, entrepreneurs earn a lot of money! In the conditions of the current crisis, the demand for some goods has increased, while for others it has fallen. We propose to consider what is most profitable to sell in a crisis.

What price groups of goods are popular in a crisis?

What is worth selling in an online store in a crisis? During the crisis, expensive and elite groups of goods are sold in a larger volume than before. The main buyers of expensive products are wealthy people who probably took care of the stability of their well-being. During a crisis, rich people try to secure their wealth and invest in antiques and art, jewelry.

The main drop in demand is observed in the middle price segment. This is due to the fact that people with an average income who are buyers of such goods have a falling wage, other means are exhausted. They stop buying quality goods at average prices and try to save money.

Cheap goods in times of crisis become more in demand. The general population saves money and seeks to purchase goods at a low price at the expense of quality. Cheap clothes, furniture, food and budget vacations are in high demand due to the influx of former middle class people into the segment of cheap goods and services.

Thus, to select a product for sale in an online store in a crisis, two strategies can be used:

1. Sell ​​luxury expensive goods for wealthy people.
2. Establish reliable mass deliveries of cheap goods for the bulk of the population.

What to sell in a crisis in an online store?

You need to choose a product for an online service taking into account modern realities. Do you want to know what you can sell in an online store? For ideas on what to sell during a crisis, you will find below:

1. Industrial and construction equipment. Currently, due to the restriction of imports, many new enterprises are being created in Russia. They try to save on construction, so used equipment is in particular demand.
2. Household appliances and electronics. Buying broken equipment and electronics for a penny and repairing it, you can make very good money. People tend to buy inexpensive goods, so used equipment is in great demand.
3. Inexpensive food. Food is what they try to save on during a crisis. They will buy products from your online store if you offer lower prices than competitors.
4. Auto parts. Demand for new cars falls in times of crisis, so people try to repair old ones. Selling cheap parts online can make you a lot of money.
5. Jewelry. They are in demand as a reliable option for saving money. Exclusive and expensive jewelry is in special demand among wealthy people.
6. Inexpensive clothes and shoes. The population also saves on it, however, absolutely everyone needs it. Find a supplier with low prices and sell cheap clothes and shoes through your online store.

The demand for cosmetics and perfumery, ready-made food, and small household appliances is increasing.

How to make money on an online store without investment

If your budget was only enough to create a website, then you probably want to know what to sell in an online store without investment. Through the online store you can sell discounts on goods! It is very convenient and profitable. By agreeing with stores to sell their discount cards, you will earn on this. During a crisis, people tend to buy goods at a discount, so now this idea is especially relevant. In this case, you can fill the site with the goods of your supplier and enter the condition of 100% prepayment.

Thus, you will not need to spend money on the purchase of goods, and with each order you will give part of the funds paid for it to the supplier. There are many sites on the Internet that work in this way, it's just that many people don't even know about it.

Small Town Online Store Ideas

For residents of the regions, the question of what to sell in an online store in a small town is important? As you know, the incomes of the population of small towns are lower, so expensive goods offered online will not be popular in them.

Residents of medium-sized cities pay special attention to the quality of products. Inexpensive and solid goods will be in great demand among them.

So, we present to your attention a list of goods on which you can earn money when selling in an online store in a small town.

All of these will enjoy most in demand when selling online in a small town. By creating a website and filling it with popular goods, you will ensure yourself a high and stable profit.

In this article, we reviewed the main effective work online store and found out which products are most profitable to sell online. We wish you success in choosing a business idea and its development!