How much does it cost to open a paintball club. Paintball as your own business. Basic and additional services

Paintball club business plan is for evaluation economic efficiency commercial project and prospects for its development in the existing market conditions. Ready business paintball club plan with accurate financial calculations can be presented to the investor or lender, so all assessments and conclusions, as well as financial calculations must be made taking into account the actual state of the market and possible risks and force majeure situations.

Paintball club project: general information and business idea

The project to create a paintball club includes several points:

• - creation of an enterprise with high profitability;
• - obtaining high and stable profits - after 24 months, the income indicator should be at least 150% annually;
• - satisfaction of needs target audience.

The main activity of the future organization is the provision of paintball services.

The general facts and figures, which are presented in more detail in the financial section, are as follows:

• — the main source of financing is a commercial loan in the amount of up to 5 million 40 thousand rubles. The same amount will be equal to the total cost of the future project;
• – loan term – 24 months, during which new business must fully pay off and begin to bring a stable profit. At the same time, according to preliminary estimates, the business will begin to pay off already 7 months after the start of activities;
• - interest rate on the loan - 16%, in the future it may be reduced;
• - the amount of interest payments on the loan will be from 100 thousand rubles;
• — the total economic effect from the implementation of the planned project within 2 years is from 758 thousand rubles or more.

When planning a business, the following risks will be taken into account:

• - high initial investment;
• - limited target audience, as a result - insufficiently high demand;
• - high level of competition in the industry.

The paintball club belongs to. The essence of this team sports and technical game is as follows: the players are divided into 2 teams and receive pneumatic weapons that shoot gelatin balls filled with water-soluble paint. The gameplay lasts 10 - 15 minutes and aims at an attempt by the players of both teams armed with such weapons to capture the flag located in the center of the field in order to move it to the opponent's field. In the process of completing this task, participants must hit the maximum number of representatives of the opposing team with paint bullets. The number of defeats is determined by the number of paint spots on the players' clothes. They usually play in an open space - a forest area or in a field equipped with natural or artificial shelters.

The advantage of paintball is that it does not require special skills or good physical shape to play. It does not really matter the age and gender - everyone can be united in one team.

The popularity of paintball lies in the fact that it is a unique synthesis. This is especially important in the context of the growing popularity of the outdoors and the mass craze.

The target audience of paintball is traditionally not very wide: fans of adrenaline and active sports usually do it. But in recent times the area of ​​interest in this game is expanding. For example, this type of activity is often used by parents and educators as a way to distract teenagers from street entertainment. Paintball can be good option holding . For example, many modern concepts of team building are based on such a collective pastime.

According to the statistics of the relevant market segment, in recent years it has been developing steadily, constantly expanding the range of services. Therefore, a new club that offers potential customers one or more types of sports should be oriented to the existing dynamics of the industry and the level of development of competitors.

The main features of the opening of the paintball club - in the video:

Stages of creating a paintball club

The process of preparing for the opening and start of the work of a paintball club consists of several main stages, not counting the preparatory one - studying the relevant market segment, the level of competition and pricing policy in the industry.

You can briefly describe the process of creating a paintball club in the following paragraphs:

• - lease of a site, equipment in an appropriate way and preparation for work;
• - registration of an enterprise - LLC or individual entrepreneur;
• - hiring;
• — advertising campaign;
• - opening and start of work.

In more detail, in accordance with the deadlines set for each stage, the process of founding and developing a paintball club can be represented as follows:

Stages	Execution conditions	Deadlines
Project start		1 - 2 year
	1 month project	First 30 banking days
Getting a loan	The presence of a mandatory package of documents	1 month
Entering into the state register, registration with administrative and tax authorities	Concluded investment agreement	1 to 30 days
Location selection, paperwork	Preliminary work	1 month
Purchase of equipment	Conclusion of an investment agreement	Up to 30 calendar days
Equipment installation	Receipt of investment funds	Up to 1 month
Hiring	Production activity	Up to 30 days
Training	End of the stage of organization of the production process	Up to 30 days
Carrying out a marketing campaign	30 calendar days	Up to 360 days
End of the project		12 – 24 months

Paintball club equipment

Getting directly to creating a base for playing paintball, you should start by finding a suitable area. The chosen place should be spacious enough for the active movement of players and the creation of the necessary complex of playgrounds. In addition, the site must meet a number of standard requirements:

1. — comfort and safety for players;
2. - Proximity to the settlement and convenient transport interchange - the city should be no more than 30 minutes away. But it is preferable that the base is located within the city, since only car owners will come outside of it, which will significantly narrow the target audience;
3. - minimum costs for the creation and operation of the organization.

When deciding whether to open a paintball club within the city, it is worth considering that by placing such an organization near settlements, it is necessary to ensure good protection of property from outside intrusion, as well as provide reliable protection of the surrounding residential areas from noise. Otherwise, there is a risk of misunderstandings with local residents or authorities. Among other things, the rent within the city is an order of magnitude higher, however, there will be less costs for the delivery of materials and equipment, the transportation of personnel and other technical expenses. The advantage of the location of the base outside the city in the first place will be the absence of possible claims from neighbors or local authorities and relatively cheap rent. In addition, by opening a paintball club away from the city and creating the appropriate conditions, you can count on a more elite and solvent contingent - such clubs often become a vacation spot for wealthy visitors and corporate clients. But in this case, it is necessary not only to provide elite class services, but also to equip the related infrastructure - a restaurant, a tennis court and other additions to the main service.

The equipment of a paintball club is quite expensive - it is distinguished by the need to purchase a large number of Supplies.

In addition to the basic equipment, it is important to take care of the musical accompaniment. Background music is an important element of the overall flavor of the club. It should not distract from the gameplay and create a certain mood.

The territories of the former children's camps and boarding houses will be convenient for the arrangement of the club, since they are initially equipped with the necessary infrastructure and have enough free space. For playgrounds, a pine forest is suitable, as there is good drainage and the soil promotes active movement. It is desirable that this place has abandoned, possibly dilapidated buildings - they fit well with the concept of paintball.

The total area of ​​the paintball base will be from 2 thousand square kilometers or more, depending on the planned scale of the organization. It is good if the leased or purchased site allows for the possibility of expanding the playgrounds in the future, so the larger the space initially, the better. In addition, in some situations, for example, in the case of a tournament, a one-time expansion of the site may be required. Therefore, it is important that the club has free space.

For the convenience of visitors on the territory of the club itself and outside it, it is desirable to place signs and useful signs, additional benefits will be the equipment of locker rooms, showers, as well as a cafe or a small restaurant. And if you additionally offer visitors an expanded entertainment infrastructure (archery, billiards, volleyball or mini-football), this will attract and retain more customers.

This project considers the possibility of creating 2 - 3 sites within the city (or 3 - 4 outside it), as well as one shooting range. Each of the sites will have a size of 50x80 square meters. meters. It is desirable that the sites have a different relief and differ in the nature of the landscape. For example, one of them may be in the forest, the other may be equipped with artificial shelters, etc. It is important that outsiders do not enter the sites during the shooting, for which it is imperative to provide for the presence of a good fence and protection of the territory.

Closed rooms for locker rooms and showers should also be equipped immediately. It is also desirable to have a properly equipped reception area, where the reception and lounge for clients will be located. You can also open a small cafe or buffet there. Additional profit will be brought by the sale of water, coffee and other drinks, which will come in handy after an intensive holiday. Another obligatory group is the technical premises where the markers will be stored and maintained. Under the canopy there should be a filling station for equipment. Separately, there is a locker room and a rest room for staff, an office for the head and, if necessary, other office premises.

The next important point in creating a paintball base is the purchase of equipment. The main obligatory tool will be a special marker - a device from which the participant shoots balls with paint. The question of whether it is worth considering it a weapon is still open to many club visitors. But the legislation clearly defines what a weapon is, and in accordance with the official definition, markers cannot be attributed to weapons. According to the same law, paintball markers belong to sports tools that have only a constructive resemblance to weapons. This information should be immediately conveyed to visitors and potential clients. For example, you can post this information on the official website of the club, as well as on the territory of the organization itself, in the rules for using the services of the club.

The list of basic equipment for a paintball club includes the following mandatory items and approximate prices:

• - masks - designed for entry-level players, equipped with a new lens change system - from 2,300 rubles;
• - markers of various types and calibers - 25 thousand rubles;
• - gloves, knee pads and elbow pads - from 800 rubles for a pair of gloves or more;
• - feeders - from 1100 rubles;
• — high-pressure cylinders with a volume of 10 liters — 2,100 rubles;
• - protective vests, camouflage complexes - 2,400 - 2,600 rubles;
• — gas stations — from 1,700 rubles;
• - ramrods - from 140 rubles;
• - paintballs - from 1,500 rubles.

Additionally, you will need your own vehicle - preferably a minibus. To reduce costs, you can buy a used car.

The presence of quality markers is one of the most important conditions for the success of the club. It is the number of markers on the balance that will affect the throughput and turnover of the club. When buying markers, you should pay attention to their reliability and ease of use. For ease of use, it is worth giving preference to semi-automatic devices, it is also advisable to purchase pumps, or markers with manual filling of balls, and pistol-type markers. Each of these varieties has its own characteristics of use and its target audience. In the kit for the markers, you will have to purchase barrel plugs, which are mandatory according to safety standards.

Cylinders - sources of gas will also be mandatory. The minimum volume of a paintball cylinder is 12 g. The most capacious of those currently used are 0.8-liter containers, which are enough for 600 shots. A feeder is attached to the marker - a magazine for balls, made of plastic and also having a different capacity. For pump-action markers, feeders for 40 - 50 balls are usually used, and for semi-automatic - for 180 - 200. When purchasing equipment, it is worth purchasing several different containers for different applications.

The safety of the players is ensured by a protective mask - one of the most important elements of equipment, without which a participant cannot enter the site. The mask should be easy to use and easy to clean daily. You need to buy masks based on a team of 10 players and 2 judges. Thus, the minimum number of protective masks should be 12 pieces. At the same time, judges should purchase masks of excellent color and design - since they spend more time in them, the devices should be light and comfortable.

The next most important item is the purchase of a filling station for gas cylinders. It is a set consisting of hoses, valves and taps, and is attached to the cylinder. It is desirable that, in addition to the main gas station, there is a spare at the base, since its failure can suspend the work of the club and bring significant losses.

When purchasing equipment and supplies for a paintball club, it is important to pay attention to the availability of a sufficient number of spare parts. Mandatory sets of gaskets, wrenches, screwdrivers and other standard tools for repair work. For the work of judges, you will need a special tool - a ramrod, designed to clean the barrel when the ball is split. They are purchased according to the number of judges in the club - only judges work with them, and they are also responsible for the safety and integrity of the ramrods. Additionally, you will need scales to control the filling of cylinders, a chronograph to measure the speed of the ball, and a protective net that encloses the field.

Since the player is given a clean uniform before the start, you need to purchase a sufficient number of sets - for each marker there should be 2 sets of clothing with protective masks and bandanas.

All equipment and inventory must be regularly monitored for compliance with quality and safety requirements. If necessary, it is imperative to carry out systematic repairs and replacement of individual items of equipment.

About the technical support of the paintball club - below in the video:

Staff recruitment and marketing business plan for a paintball club

The number and qualifications of the staff of the club depend on its specifics and the scale of the services provided. Usually, at the initial stage, 2-4 referees-instructors, 2 administrators, the founder himself, who usually acts as a manager and accountant, as well as technical staff, will be needed. If the club will be open additional zones, cafes or other places for recreation and entertainment, it is necessary to attract more labor. The salary for most employees will consist of a minimum wage and a percentage of the club's income. Regardless of the size and composition of the staff, the most important condition for success will be a high level of professionalism of the staff. Employees should be selected not only on the basis of work experience, but also taking into account their personal qualities, primarily the ability to find an approach to any client.

Marketing Campaign will be based on the general state of the market and the level of demand in the selected area. The recent crisis of 2014 must also be taken into account, which threw back many enterprises specializing in sports entertainment. Paintball is one of them. In recent years, new organizations offering this type of leisure have appeared on the market, due to the increased interest among the population.

When developing a business marketing plan, you should determine the main contingent of the target audience. Potential clients of the paintball club will be young people aged 20-35 who prefer sports and outdoor activities. According to statistics, the largest number of the target audience (45%) falls on clients aged 25-35, another quarter of visitors are in the age group 20-25. At the same time, about half of the visitors are corporate clients aged 20-35.

To increase the attendance of the organization, you should conduct a comprehensive study of the industry and study the features of the proposals, the advantages and disadvantages of competitors.

Evaluate competitive enterprises according to the following criteria:

1. – convenience of location, including remoteness from the city, transport interchange and parking availability;
2. - schedule;
3. — the quality and workload of the sites;
4. - price policy;
5. - the level of service.

After the general level of representatives of the corresponding market segment is determined, it is necessary to develop a concept for promoting a new enterprise on the market. First of all, you need to consider which segment the future club will belong to - economy class, middle class or business class. The most demanded and perspective standard price segment. Representatives of the middle class play paintball in such clubs, and corporate clients also turn to them.

To do this, you need to promote a new business in several directions:

1. - in an online format: create your own website and engage in its online promotion; advertise your services on social networks, forums and announcement sites;
2. — develop profitable offers for corporate clients;
3. - use existing media for advertising purposes;
4. — distribute leaflets, business cards, place banners and billboards advertising the club.

The best way to promote the services of the club will be to maintain a high level of service and the availability of profitable offers for regular customers.

Registration and tax registration business plan for a paintball club

The legal basis for a club specializing in the provision of sports and active entertainment services can be any. In this case, both an individual and a legal entity are suitable. But most entrepreneurs decide to open an enterprise in the status of an LLC. In comparison with others legal entities this format provides for a minimum organizational and tax burden and at the same time gives wider powers than individual entrepreneurs.

The format of a non-profit organization is also possible, but in this case the main goal of founding an enterprise is to achieve socially useful goals, and not to make a profit. Therefore, in this case, certain bureaucratic nuances will take place. For example, any profit received by an organization cannot be distributed among its founders or participants - their income will be officially accrued wage. non-profit organization it makes sense to draw up if it is planned to work mainly with schoolchildren or special social groups, as well as when a state grant is allocated for the opening and development of an enterprise.

Thus, taking into account all the nuances, the opening of an LLC makes the most sense. Such a structure requires a small package of constituent documents, a list of which can be obtained from the department of the Federal Tax Service or relevant regulations, as well as copies of personal documents of each of the founders. In addition, the payment of state duty and the contribution of the authorized capital in the amount of 10 thousand rubles are obligatory. The term for registering an LLC is up to 2-3 weeks, subject to the submission of a complete package of documents.

Since the issue of whether paintball markers belong to the category of weapons is clearly defined by law, a paintball club does not need a special license to own and operate weapons. This information can be verified by looking at special law about licensing: .

The tax burden of an organization providing entertainment services does not present any particular difficulties or additional requirements. The list of mandatory taxes includes the following items:

Financial calculations

After studying the offers existing on the market and the average pricing policy in the industry, an approximate price list for the club's services will be drawn up. Approximate prices for basic services will be as follows:

Entrance from 1 person	240 - 290 rubles.
Entrance after 23.00	420 - 470 rubles.
Equipment rental (mask, marker, camouflage, protective gloves, bandana)	For free
Filling up with gas during the game day	For free
Entrance on weekdays (Mon - Thu, except holidays)	50% discount
Entrance for children's and youth sports organizations	For free
Entrance for birthday people	For free
Entrance for regular customers from 4 visits	From 175 rubles.
Entrance for regular customers from 7 visits	For free
balls
100 pieces.	From 290 rub.
500 pcs.	From 870 rub.
1 box (2,000 pieces)	3 500 rub.
Smoke grenade RDG	From 250 rub.
F1 paint grenade	From 270 rub.
Grenade with RGD paint	From 290 rub.
Barrel 14"	240 rub.
Sports marker	410 rub.
walkie-talkie	350 rub.
Protective vest rental (girls can be provided free of charge)	From 120 rub.
Barbecue rental	300 rub. in a day

The general list of expenses for opening a paintball club, including start-up investments and expenses that the founder faces during the first month and year of the club's operation, can be summarized in the table:

Item of expenses	1 month	1 year	One-time expenses, rub.	Total for the year, rub.
Rent of a building, premises (from 60 sq.m)	60 thousand	720 thousand	120 thousand	840 thousand
Purchase of equipment (from 10 units)			2 million 268 thousand	2 million 268 thousand
Purchase of a minibus (1 pc.)			1 million 300 thousand	1 million 300 thousand
Purchase of consumables (about 100 units)	143 thousand	1 million 716 thousand		1 million 716 thousand
Website development, payment for hosting, purchase of scripts			135 thousand	135 thousand
Fixed advertising costs	45 thousand	540 thousand	100 000	540 thousand
Salary (for 12 months)	477 thousand	5 million 715 thousand		5 million 715 thousand
Taxes (12 months)	From 143 thousand	1 million 718 thousand		1 million 718 thousand
Unexpected expenses			From 392 thousand	From 392 thousand
Total	725 thousand	8 million 690 thousand	4 million 315 thousand	13 million

The structure of projected income is calculated taking into account the approximate prices for the main types of services. The seasonality of the business, possible force majeure situations and existing risks should also be taken into account.

In general, the sales forecast for paintball club services is made based on several main criteria:

1. – analysis of demand in the market segment of interest;
2. — analysis of the general state of the market;
3. — conclusions about the state of the selected market segment and the sale of relevant services.

2 main stages of doing business are taken into account - the first 12 months from the start of activity, which make up the investment period, and 13 - 24 - stages of operation.

Period	Type of service	Sales volume per month (persons, units)	price, rub.	Sales proceeds, rub.
1 – 12 months of investment	Club entrance	From 900 people	290 – 500 per person	261 - 450 thousand
1 – 12 months of investment	Sale of balls	From 1000 pcs.	From 290 for 100 balls / from 3700 for a box	290 thousand - 1 million
1 – 12 months of investment	Protective vest rental	From 100 people	From 120 for 1 vest	12 thousand
1 - 12 - investment month	Barbecue rental (3 - 4 pcs.)	From 75 orders	From 290 per day	22 thousand
	Club entrance	From 1125 people	300 – 650	338 - 698 thousand
13 – 24 month of operation	Sale of balls	From 1250 people	From 300 for 100 balls; from 3600 per box	375 thousand - 1 million 250 thousand
13 – 24 month of operation	Protective vest rental	From 125 people	120 for 1 vest	15 thousand
13 – 24 month of operation	Barbecue rental (3 - 4 pcs.)	From 94 orders	From 300 per day	From 28 thousand

If the trends indicated in the plan continue to operate during the first two years of the project, including the increase in the volume of services and consumption will be 4-20% per year, the growth in sales over 12 months will be more than 14 million rubles.

The study allows us to conclude that high level prospects of a paintball club as a subject entrepreneurial activity. This type of business is classified as high-risk due to the significant cost and limited target audience. But with a competent marketing policy, sufficient financial investments and the availability necessary knowledge and the skills of the manager, this business will bring a stable profit by the end of the first year of operation.

Details about equipment for paintball - in the video:

Paintball is a word that even ten years ago caused bewilderment and misunderstanding among the citizens of our country. But times change, people develop, learn new things. And today, few people can be surprised by playing paintball. With the onset of the warm season, from about mid-spring to mid-autumn, various paintball clubs begin to work actively, competitions, tournaments, and championships are held. But ordinary people who do not do this professionally are not averse to shooting at each other for fun and entertainment. The demand for paintball is growing, which means that you need to occupy a free niche, offering people an alternative to barbecue, fishing, and just gatherings in the park with beer. To be frank, active and extreme recreation is becoming more and more popular every year. Perhaps people are tired of the “standard” types of recreation, or maybe the very concept of recreation goes to another level. I would like to get a charge of adrenaline, cheerfulness, new, previously unknown sensations. Paintball, by the way, helps to solve all these needs.

Related article:

Another plus, paintball is a team game. You can invite all your friends, acquaintances, gather colleagues at work, or business partners. There are no bosses or subordinates. You only have a supply of paintballs, a strategy, a mask, equipment, and the desire to defeat the opposing team. In this article, we will talk about how to make money on paintball, what you need to do in the first place. How to open a paintball club where to buy equipment, what documents to collect, how to business plan and what needs to be taken into account. If you approach the matter competently, having drawn up the right business plan and having thought through all the points, then you can make good money on paintball, developing your club, offering all new services and leisure options.

How to develop a paintball club

There can be several options for the development of a paintball club. It all depends on the initial investment, your capabilities and ability to negotiate mutually beneficial cooperation. First of all, you need to find a base for games. There are many options here. It may be some kind of abandoned building, on the outskirts of the city, it may be a recreation center, where there is a large free area, you can organize a springboard for games somewhere in the forest, landing. It is clear that in the forest or planting you can play calmly, and no one will charge you. But with the recreation center, everything is a little more complicated. Here you need to negotiate with the owner, and give him arguments that such cooperation will be beneficial for both you and him. Firstly, teams play paintball, which means you will bring a dozen potential customers to the base. Secondly, no one leaves after the game, and, as a rule, there is a high probability that everyone will stay at the same base for further rest. You can find other motives that will be significant and will play a plus in your cooperation. If you have a spare amount that you plan to invest in a paintball club, then you can think of not only one playground, but several. It is very interesting when you offer a client several options for playing: capturing the base, night games, playing in the forest, playing at a construction site, etc. Something like a computer shooter where you can choose any map you like.

Related article :

We are sure that in your city, somewhere on the outskirts, there are abandoned buildings, and maybe a whole complex of buildings. Contact the district council, rent this building, put it in order, and go ahead, you can play. Let's say from our own experience that once we played on the territory of an abandoned children's camp. So everything is possible, everything is real.

Required documents for opening a paintball club

If we talk about documents, then everything is as simple as possible. You only need a certificate of registration of the enterprise (as a rule, an individual entrepreneur is registered under a paintball club), and a certificate of payment of a single tax. Of course, you can work without registration, bypassing the tax service, but this is not serious, and you will not receive many serious orders. If you already organize a business, then you need to do everything as openly and transparently as possible, so that the customer is sure of your reliability, and there are no complaints from the state. They are not mandatory, but you can always have the following documents:

• Certificates for equipment and a marker (special in-game weapon). If the players are experienced, they will definitely ask what kind of markers you have, where the equipment comes from, what balls they will shoot, etc. In order not to be unfounded, you can provide all the certificates and documents that confirm their quality and reliability.
• Documents for the lease of the land or building in which the games will be held.

From the documents, perhaps, everything. In the legislation, at the time of writing this article, there were no special requirements for paintball clubs, certification and licenses to engage in this kind of business are not needed. Everything is as simple, clear and accessible as possible.

Starting capital for opening a paintball club

Paintball club business plan will necessarily include estimated costs and potential revenues. In order to open your club, you will need:

• Buy equipment. The foundation of your paintball club is good quality equipment. A paintball set consists of a marker (special weapon), equipment (protective suit, goggles, helmet, elbow pads, knee pads, gloves). Such sets need at least 20-25 pieces. Very rarely all 20-25 sets will be used at the same time, but don't forget that equipment and markers can break during the game, and everything will need to be quickly replaced. Therefore, you should always take with a margin to avoid embarrassing situations. Paintball shots are fired by a sharp burst of compressed air. Accordingly, you need cylinders for markers, stations that will fill these cylinders, as well as balls for the game.

Related article :

Now let's look at prices. Markers cost $90 and up. But if we take the average price of a normal marker for the game (we are not talking about professional ones, the price of which starts from $ 500 and above), then this is about $ 150-200. The price of a balloon for a marker also starts at $ 30. But it is better to take something more expensive, and, accordingly, more reliable. A good bottle costs from $100. Also add here the cost of an air pumping station, equipment and protection. By the way, in order to save on camouflage clothing, you can not buy it in specialized stores, but order tailoring in an atelier. In total, based on average prices at the time of writing, you will need at least $7,000 to purchase 25 sets of equipment and gear.

• You will also have to spend money on the organization of the playing space. Will people not play in a bare field? In order to make the whole process more interesting, you need to set up various barriers, make shelters, and interfere. For this, improvised means (tires, boards, car cabs, and other items) are perfect. If the budget is large and the scope of the club is also serious, then you can make everything to order. Also, do not forget that if you organize several sites, then there will be more costs.
• Advertising costs. Here, too, there is no exact budget. You can not advertise at all, but then the business efficiency will not be great. On the early stages the work of your club, you need to invest in maximum information and advertising. We will talk more about this later.

According to our personal calculations, in order to open a paintball club, you will need at least 10,000 dollars. Of course, this figure may be less if you already have an equipped playground, and you can advertise with minimal cost. But the purchase of equipment and equipment will have to pay a good amount of money. Don't forget about current expenses. These include:

• Purchase of consumables (balls for the game, air cylinders)
• Employee salaries. Before each game, you need to fill the tanks, charge the markers, distribute everything, conduct a briefing, and control the game. If you are not going to do it yourself, then it is best to hire 1-2 people. Special qualifications are not needed here, and even students can be taken for the summer period. You don't have to pay much either. The bet can be fixed 15-20 dollars for one game.
• Taxes and fees
• Rent for the land or premises where the games will be held.

Related article :

Paintball club income

Having paid attention to start-up investments, it is necessary to talk about the income of your future paintball club. What and how much can you earn?

• Participation fee for games. This is completely optional, and, as a rule, many clubs do not practice this at all. There is a fee only for participation in competitions or in tournaments.
• The sale of paintballs is the main profit of a paintball club. On average, a person needs 200-300 balls per game. A pack of balloons (2000 pieces) costs $35. If we take the calculation that 20 people will play for you a day, and they will spend 2 packages of balls, then you can earn 300-400 dollars.

Most often there is a fixed price for the game, let's say $20 per person. This price includes equipment rental and 150 balls. If you want more, you can pay another $10 and get 300 balls. Thus, the game and 300 balls will cost one person $30. Accordingly, with 20 people you will earn 600 dollars, of which approximately 400 will be net. In ideal scenarios, 3-4 games can be played over the weekend. But this is ideal. It will be great if at the beginning of your development you can receive one order per week.

Paintball club advertisement

Massive advertising should begin on the eve of the May holidays. It's getting warmer outside, and people are starting to think about outdoor activities. Not everyone wants to drink beer and eat barbecue, someone wants to run, shoot, have fun. Advertising can also be divided into several types:

• Advertising in sports shops, shops about tourism and recreation. You can try to negotiate with the owners of such stores that you leave your business cards, flyers, or even set up a stand. In return, you can offer to advertise their shop among the players, or a discount, or maybe a free game, in your club.
• Advertising in magazines and newspapers. If your city has magazines about sports, tourism, recreation, then you can order an article there, or just advertise on a spread. If there are no specialized ones, but there is simply about the life of the city, then it will also do.

Related article :

• Internet advertising. You must have your own website, which needs to be promoted according to regional queries such as "Paintball Kyiv", or "Paintball Tula". Also promote secondary queries "Paintball price Kyiv", etc.
• Don't forget about social media advertising. This is a great place to submit information pointwise. Choose as an audience guys from your city aged 17 to 35 years old, and show them ads that lead to your public or directly to the site.
• You can also try using the "grandfather" method - ads, leaflets, flyers.

In general, advertising is a set of measures, and you need to try, experiment, combine these and other ways of advertising your business. That, perhaps, is all that we wanted to tell in this article. We are sure that now you know more about that, and you can compose without any problems paintball club business plan.

Attention! The free business plan provided for download below is an example. The business plan that best suits the conditions of your business must be created with the help of specialists.

Evgeny Polevoy, who owns a paintball club, will tell us about his success.
He managed to develop enough profitable business, although seasonal (in winter, profits are noticeably reduced, although certain work is underway in this direction). The place for the club was chosen outside the city. To date, the club employs a customer service manager, Technical Specialist, 2 instructors and 2 judges.

Opening a paintball club

Why paintball?

There are many reasons why I decided to take up this kind of activity, but still I will highlight the following:

• I am a fan of this sport (often I myself take part in the game with pleasure, if not all clients have enough people);
• the prospects that opened up in the event of a successful opening of the club;
• obtaining a stable decent income.

Whatever one may say, but without a business plan, nowhere!

As with opening any project, I needed start-up capital. And only when I found out where and in which bank to get it, I first encountered the concept of a “business plan”.

After all, without him, I would not have been given a loan. After a thorough study of the Internet, I could not find what I was looking for, all of them were too expensive for me, and the free ones that I downloaded did not carry any semantic load.

I was already thinking about closing the business, when a site with cheap business plan templates caught my eye. The price suited me, I didn’t lose much in case of failure.

And to my great surprise, the template suited me in almost all criteria, it only remained to correct the necessary numbers, and a wonderful business plan turned out. Fortunately, I had enough specialists in such calculations.

Less than a month later, a working business plan was ready. The bank gave me the required loan amount in the amount of 15,000 USD. And I started working on launching my club.

Following from point to point, step by step, I selected high-quality staff, ordered the necessary equipment and equipment, and, knowing what to do next, launched an advertisement for my club. With each subsequent mini-success, my confidence only grew!

Get what you need with minimal investment!

You ask me if this happens? Perhaps I was lucky, or maybe I just managed to find a rational way out of a difficult situation in terms of finding a business plan and launching a project.

Having the template adjusted by a specialist helped me save a lot on initial costs.

If you think that you will not be able to find a suitable economist-corrector for your data, I can advise you to turn to the same site where the templates were purchased directly.

I would also like to note that you need to love paintball if you really want to get the expected profit, so do everything for the comfort and pleasure of your visitors.

In no case do not think that opening and running such a business is easy money.

Only in case of a predisposition to this game, decide to open such a club. If the soul does not lie in paintball, I recommend doing another activity.

MS Word Volume: 39 pages

Business plan

Download business plan

Reviews (14)

Reviews on (14)

1 2 3 4 5

Paintball club business plan

Sergey
Everything is great. Thank you very much for your help. Clearly, specifically, clearly, without excess. I am satisfied.


Sergey, thank you for your feedback. It's great that you're happy with the document you received. Now it is important not to stop, but to bring the paintball club to the opening. We wish you good luck in business.

Paintball club business plan

Oleg
A typical business plan is worthy of attention. Helps to structure thoughts and ideas. On its basis, you can easily develop your individual project without anyone's help. Thanks a lot


Oleg, thank you for your response. Indeed, developing a business plan for a paintball club based on standard developments is much easier than from scratch. Focusing on calculation examples, you will not miss important details. We wish you all the best.

Paintball club business plan

Zhenya
Thank you very much for the business plan. I found a lot of interesting and useful things for myself. I was able to develop the concept. I hope everything goes well.


Jenny, thank you for your feedback. The paintball club is quite a prestigious institution today. Leisure activities in this regard attract more and more people. Of course, everything will work out for you, the main thing is to confidently go towards your goal. We wish you all the best.

The main thing about the business plan of the paintball club

The number of players who are fond of playing paintball is growing every year. Paintball clubs have long been part of the entertainment industry, and, actively developing, have firmly occupied their niche. New paintball clubs appear on the market, as well as suppliers of paintball equipment, manufacturers of camouflage equipment. If you approach this game from a practical point of view, then opening a paintball club may well be a cost-effective project.

In order for paintball, as a business, to justify financial investments, to become not just a hobby, but a source of high profit, it is necessary to simultaneously focus on several areas of work. In addition to the organization of games, there are also many other opportunities on which you can and should make money. And, first of all, you should bet on corporate holidays.

The leaders of many companies prefer to take their employees to nature more often, giving them the opportunity not only to relax with health benefits, but also to communicate and get to know each other better. And paintball in this respect is the best option, especially if the company's staff consists mainly of representatives of the stronger sex.

Sources of income

A competent organization of a paintball club provides for work in several directions at once. Otherwise, you can not count on a good profit. The organization has good prospects training process for security and law enforcement agencies, conducting offsite events. A paintball shop that sells all the equipment you need to play - paintball kits, equipment, masks and vests, as well as video instructions that tell you how to load weapons and how to use them correctly will bring solid profits to your business.

The number of additional services often includes the organization of corporate events, which include not only directly paintball competitions. For example, after a game of paintball, business consultations can be held for company employees, the premises for which are provided for a fee by the owner of the paintball base. Corporate games are also beneficial because company owners usually order a full range of services: delivery to the base and back, meals, some additional entertainment. But in order to satisfy all the needs of the client, the entrepreneur must build a base with a superbly developed infrastructure.

If you are thinking about how to open your own business - a paintball club, but do not know where to start opening, carefully study professional example business plan for opening a paintball club with ready-made calculations. This document contains detailed description every step of starting a business. You will understand what type of taxation paintball belongs to and, most importantly, you will gain confidence in yourself and your abilities, which will allow you not to leave the race even in difficult conditions.

The history of paintball in our country has no more than 20 years, and only at the beginning of the new millennium this market began to actively develop, growing with more and more new players. Of course, this business manifests itself most clearly in large cities. Although recently some activity has begun to be observed in the regions, where it is also becoming fashionable to play a game of paintball.

Such a grandiose business project as a paintball club does not fall into the category of low-cost types of business. Despite the fact that the arrangement of a paintball base does not require excessive aesthetics and comfort, the cost of building and equipping it amounts to tens of thousands of dollars. The total cost of investing in paintball can vary significantly - from 20 to 90 thousand dollars.

The end result depends on the cost of rent land plot, its area and prices for paintball equipment - guns, balls, ammunition. For example, buying paintball guns in China, you can save a lot, but there is no need to talk about some high quality equipment here.

What expenses - such income

Deciding, out of a desire to save money, to limit himself to creating only one area for playing paintball, a businessman makes a serious mistake. People come to play paintball with whole companies, while they count on high-quality service, which will be provided only due to the well-developed infrastructure of the base. Lack of amenities is a sure way to lose all customers. Therefore, when thinking about where it is better to start and how to open your paintball, first of all, take care of the availability of favorable conditions for a good rest. In this regard, the most profitable lease of the territory in the immediate vicinity of any recreation center.

The expenses of the club consist not only of the rent for the land plot and the construction of the base. A significant share of the cost item is the cost of equipment for playing in a paintball club: to open it, you need to buy at least 20 sets of markers, camouflage suits, vests and other equipment. One such set costs at least $400. It is easy to calculate that the purchase of 20 sets will result in a very significant amount - about $ 8,000.

A business such as a paintball club involves the construction of various forts, bunker shelters, without which it is difficult to imagine an exciting game. The entire territory of the playground must be fenced with a special net, which will also require additional costs. It is impossible not to take into account also the depreciation of paintball equipment and the regular updating of playing equipment. When calculating the total cost of investment that is required to open a paintball club, many entrepreneurs use a good example of a paintball business plan. With its help, it becomes much easier to perform the required calculations. And, despite the fact that paintball can hardly be called a business for beginners, having this document will help even an inexperienced entrepreneur to cope with any difficulties.

This gambling team game, which gives the opportunity to shoot at each other without harm to anyone, has long been a well-deserved success. And not only among the representatives of the stronger sex. Many women visit paintball clubs with pleasure, realizing their cherished childhood dreams.

The organization of such a business as paintball has good prospects, as such services are becoming more and more in demand. But again, not in every region. Therefore, the role of a competent marketing research, which will accurately determine the demand and level of competition.

Experienced businessmen strongly recommend resisting the temptation to save money on this seemingly not very necessary procedure. If your idea of ​​starting your own paintball club turns out to be financially untenable, you could lose all the savings you have invested in this business. At the same time, a well-executed analysis will allow you to adjust the business idea depending on the situation, or completely abandon a premature decision.

Project payback

A businessman who plans to organize his own paintball club, like any other entrepreneur, will have to go through all the circles of bureaucratic hell in order to obtain permission to carry out this type of activity. To do this, you need to visit the Pension Fund, IMNS, Rospotrebnadzor and Pozhnadzor, as well as the local administration. When choosing a form of taxation for paintball, experienced market players are advised to focus on the "simplified".

The choice of territory for the base is the most important stage in the organization of the club, paintball buildings and structures, as a rule, should be located at some distance from residential areas and crowded places. But at the same time, the availability of convenient transport interchange - required condition. When opening your business - a paintball club, make sure that your customers can come off "to the fullest", which requires a spacious area equipped with everything necessary for a good game. The payback of a paintball club directly depends on the number of clients, so it is necessary to create the most attractive conditions for them.

The optimal base area for playing paintball is 1 hectare. On this site, you can place not only 2 playing fields, but also spectator stands, a cafe or bar, a briefing area, and a shooting range. As for the purchase of paintball equipment for opening a club, at least half a million rubles will be required for these purposes. Prices for high-quality paintball equipment are quite high, but if you want to organize your own club and achieve high profits, you should not save on this. Payback business - paintball, has recently remained at a high level. If everything goes well, you can reach the break-even point in six months.

The advantage in this situation is on the side of those entrepreneurs who place special hopes on a professional business plan for creating a paintball club. With its help, they manage to solve the most difficult issues and identify the likely risks that will inevitably meet on their way. The recommendations of professionals allow them to confidently move towards their intended goal and easily bypass even experienced competitors.

Ready-made business plan for a paintball club from scratch with examples of opening calculations

In stock Paintball club business plan 5 15

Recently, many people prefer outdoor activities and sports. Especially it concerns office workers who, due to their activities, are forced to spend a significant part of the day in immobility.

Paintball is an excellent entertainment that combines a military strategy game, high activity of all participants and, of course, positive emotions. To shoot with gelatin balls and throw out the accumulated energy, there are many who want both in megacities and small towns. For this reason, if a businessman wishes to open a paintball club, he needs to know that such an idea has good prospects, and its implementation can bring a considerable stable income in the future.

How to open a paintball club?

Over the past decade, paintball has become a huge success with the Russians. Both older people and young people are passionate about this game. Its essence is very simple: participants are divided into teams, each of which must perform a specific task. The presence of a weapon that shoots balls of paint and leaves a characteristic mark on the form of the enemy, gives the game a special touch. The growing popularity of this entertainment indicates a large consumer demand, so your own paintball club, if properly organized, can become highly profitable.

Before proceeding with the opening of an enterprise, it is necessary to analyze the market in this area and study the features of the work of competitors. In order for the club to bring a stable profit and be of interest to a large number of people, it is recommended to think over the list of its services. The most requested ones include:

• strategy lessons with an instructor;
• participation of clients in games according to certain scenarios (suitable for corporate clients and large companies);
• organization of field service on the territory of the customer;
• holding tournaments and competitions.

In addition, you can organize the work of a small point of sale of specialized equipment and clothing. Also, it will not be superfluous to offer clients video filming of tournaments and corporate events, which will bring additional income.

Important: businessmen interested in profitable business must know that 1 paintball club will be profitable for every 50 thousand people.

Business registration

If a novice entrepreneur decides to organize his own paintball club, or engage in other types of entertainment activities, he needs to register a business. For these purposes, you should contact the Federal Tax Service at the place of residence.

If it is planned to issue an IP, the businessman will need to write an application for opening a company, submit a passport, TIN and a check confirming the payment of the state duty. Its size is 0.8 thousand rubles. When registering a legal entity, it is worth preparing the company and providing evidence of the presence of an authorized capital in the amount of 10 thousand rubles. The amount of the state duty in this case is 4 thousand rubles.

It is important for entrepreneurs to correctly indicate the OKVED codes. To open a paintball club, 92.7 “Other activities for organizing entertainment and recreation, not included in other groups”, as well as 77.21 “Rental and rental of goods for recreation and sporting goods”, are suitable. As for the taxation system, you can opt for UTII. Businessmen who register a company as an individual entrepreneur will not have to buy a cash register in this case.

Important: one of the benefits of opening a paintball club is that you don't need to get a license. Markers (weapons for firing capsules with paint) are not firearms, but belong to the class of sports equipment.

Site search

When opening a paintball club, it is important for an entrepreneur to choose the right site. First of all, the possibility of organizing a company in the territory of city parks or in remote areas of a settlement should be considered.

Also a good option would be a land plot in a suburban area. It does not hurt to take into account that potential customers should easily get to the club. For this reason, it is recommended to choose places near a functioning transport interchange. To implement successful strategic scenarios of paintball battles, the following are suitable:

• abandoned industrial plants;
• old construction sites;
• abandoned rest houses and camp sites;
• forest plantations and rugged terrain.

For the normal operation of the paintball club on the territory of the institution, the power grid, water supply, Internet, telephone and other communications must function properly. It is recommended to choose a plot with an area of ​​250 m², where you can place the objects and obstacles necessary for the game. A spacious place will ensure the free movement of participants during the competition. As for the rent, its size is from 40 thousand rubles per month (on the territory of an abandoned company).

Advice: initially you need to look for a site in such a way that it can be divided into several separate zones. This is required so that the club can accept independent client groups at the same time.

Purchase of equipment

First of all, you should take care of the availability of locker rooms and showers, where guests can change their clothes, and after the game - put themselves in order. Repair work and installation of plumbing will cost 80 thousand rubles. In addition, you need to buy a fence for the playground (about 35 thousand rubles). For the installation of obstacles and the installation of gazebos, you will have to spend 140 thousand rubles. After arranging the site, you should purchase equipment for holding tournaments. It includes:

• markers with balloons (20 pcs.) - 540 thousand rubles;
• camouflage uniform (20 sets) - 100 thousand rubles;
• protective mask (20 pieces) - 120 thousand rubles;
• gloves (20 pairs) - 24 thousand rubles;
• balloons with paints (50 packs) - 75 thousand rubles.

Total - the cost of purchasing equipment for the paintball club will amount to 1.114 million rubles. Some entrepreneurs are thinking about installing it as an attraction. It is indeed capable of generating a fairly good income, but to implement such an idea, you will have to invest at least 3.5 million rubles.

Personnel attraction

To train players, you will need to invite an instructor. Such an employee should be able to explain the rules for using weapons, conduct safety briefings on the playground, organize training for those who wish, and referee tournaments and competitions.

In addition, the paintball club must have an administrator. The duties of this specialist include recording teams and individual participants, issuing and accounting for equipment, etc. The staffing might look like this:

• instructor (2 people) - 40 thousand rubles;
• administrator (2 people) - 46 thousand rubles;
• security guard (2 people) - 20 thousand rubles.

In total, the remuneration of employees of the paintball club will amount to 106 thousand rubles a month. If an accountant is required, then the services of such a specialist should be outsourced, which will reduce monthly costs.

Conducting an advertising campaign

In order for a paintball club to work stably and bring in a good income, it is necessary to develop an effective marketing strategy. Despite the great competition in this niche, business can be developed without fear, since the level of service of the vast majority of companies is very low.

Please note that many clubs are located on the territories of abandoned enterprises, recreation centers and other organizations, which entails a high probability of injury. For this reason, potential players often refuse the services of clubs located in abandoned areas. If you equip a flat area and install small objects and an obstacle course on it, there will be much more customers.

On such sites, people prefer to participate in tournaments. If they are satisfied with the quality of service, information will quickly spread between them, due to which the number of customers will increase markedly. A paintball club should have a personal website with information about its life and development. The presence of constantly updated photographs and videos can attract many people to the competition. It is mandatory to place on it contact information about the club and a map indicating the location of the company. Since young people spend most of their time on the Internet, it is necessary to create and promote thematic communities on social networks. You can also use the following advertising techniques:

• placement of information about the paintball club on billboards and city lights;
• announcements in public transport;
• distribution of leaflets and banners in places with high traffic;
• advertising on television, radio and print media.

Taking into account the creation of an information site and its promotion, advertising costs will amount to 50 thousand rubles. In the future, about 20 thousand rubles a month will have to be spent on promoting the project. It does not hurt to turn to marketers who, for a low price, will set up a targeted and contextual advertising in the Internet. This is guaranteed to increase the number of potential customers of the club (if, for example, a businessman wants, he can also use these advertising channels).

Paintball club business plan

Most newbies in the planning stage commercial activities are faced with the need to prepare financial calculations. Imagine a sample business plan for a paintball club, which allows you to find out the amount of capital investments, monthly costs and profitability.

Calculate the amount of investment required to open a business. They will include:

• business registration - 0.8 thousand rubles;
• lease of a land plot (for 6 months) - 240 thousand rubles;
• repair work - 80 thousand rubles;
• purchase of equipment - 1.114 million rubles;
• advertising campaign - 50 thousand rubles.

Thus, the volume of capital investments in starting a business will amount to 1.485 million rubles. The investment can be significantly lower if you can find used equipment in good condition for site development. Mandatory monthly expenses for the maintenance of the enterprise:

• salary of employees - 106 thousand rubles;
• advertising campaign - 20 thousand rubles;
• payment for communications - 15 thousand rubles;
• tax deductions - 100 thousand rubles;
• other expenses - 20 thousand rubles.

Total - the amount of mandatory costs will be 261 thousand rubles (it is compiled in a similar way, etc.). As for the possible profit of a paintball club, it directly depends on the number of customers. So, if the site receives several teams of 14-16 people every day, the daily profit will be approximately 25 thousand rubles. Then the company's monthly revenue will reach 750 thousand rubles. We subtract 261 thousand rubles from the amount received. Net profit will amount to 489 thousand rubles per month. The expenses will pay off in 3-4 months after the start of the club. In the calculations, we did not include the services of a cafe, sauna and playground for children, which can be organized as income increases.

Important: instructors should be entrusted with the development of new scenarios for games and tournaments, which will diversify the pastime and interest of people. It is mandatory for regular customers to develop a flexible system of discounts and bonuses. In addition, it is recommended to invest the first profit in the construction of an indoor paintball complex with a heating system. This will allow you to receive visitors even in winter and be one step ahead of your competitors.

Save the article in 2 clicks:

Over the past decade, paintball has gained immense popularity in Russia. Opening your own paintball club is promising business idea despite the rather high competition in this area. Starting investments are about 1 million rubles, but they quickly pay off.

In contact with