Legal aspects, equipment selection, assortment formation, premises requirements, production processes, sales. Complete financial calculations.

Do you want to know when the business will pay off and how much you can really earn? The free Business Calculations app has already helped save millions.

After playing this game just once, you will learn how to create viable business ideas from scratch.

* Calculations use average data for Russia

1. PROJECT SUMMARY

The purpose of the project is to create an enterprise for the extraction and bottling of artesian water. The expediency of the project is due to the growing popularity of this product both for use in offices and for home use.

Location of production - x. Pukhlyakovsky, Rostov region. Sales region - Rostov-on-Don and Rostov region. Price segment - "Standard +". The production premises are supposed to be leased, delivery is carried out by our own transport. Distribution is carried out through a partner network of stores. The trademark "VodoPukh" and the trademark are registered.

The project is attractive for investment, which is confirmed by financial calculations and the resulting integral performance indicators (Table 1).

Table 1. Integral project performance indicators

2. COMPANY AND INDUSTRY DESCRIPTION

The company carries out activities for the extraction and bottling of artesian water in 19-liter bottles. The main consumers of this product are organizations of any field of activity and any size; The use of bottled water for the needs of households in our country is not well developed, but it is gaining more and more popularity. Today, according to various sources, in Russia the consumption of bottled water per person is about 40 liters per month; in Europe, this figure is in the range of 100-150 liters. Thus, we can speak with full confidence about the significant growth potential of the industry. It should also be taken into account that Russia and, in particular, the Rostov region, have large reserves of fresh water, which has a positive effect on the cost of the final product.

According to Rosstat, more than 5,000 small and medium-sized businesses operate in the Rostov region. If accept average population enterprises of 20 people, this will amount to 100,000 potential consumers. Based on the monthly water consumption of 40 liters per month, of which about 75% of the person consumes at the workplace, the total need for water supply for organizations is 100,000 * 40 * 0.75 = 3,000,000 liters per month. The number of households and their water consumption is extremely difficult to estimate, but it can be said that it is not less than the water consumption of organizations.

The competitive environment in the region is represented by the three largest suppliers, two of which both manufacture and distribute through the network own stores(1 and 3 own brands, respectively), and one is a distributor-aggregator that imports water from other regions into the region (7 brands in various price segments); in addition, there are about 10 regional manufacturers in the region that produce products of the budget segment and carry out distribution through the village grocery stores, as a rule, they are not present in large cities of the region.

The technological process includes the lifting of water from a pre-drilled well, its purification, softening and disinfection, and subsequent bottling. After that, water is delivered to the points of sale by own transport. The sale is carried out through a network of partner stores. The competitiveness of the enterprise is ensured by the high quality of purification and organoleptic properties of water, provided by high-quality water treatment.

3. DESCRIPTION OF GOODS

The enterprise extracts water from an artesian well located in the Pukhlyakovsky farm in the Rostov region. The water of this region is characterized by high softness, as well as low acidity and the content of metal impurities. By processing on special equipment, water is filtered, disinfected, and its organoleptic properties are increased.

bottled quality drinking water regulated by SanPiN 2.1.4.1116-02. According to this regulation, all drinking water is divided into two categories: 1st category and the highest category. "VodoPukh" belongs to the highest category, which will increase the profitability of the enterprise due to a higher sale price, and, accordingly, increase the marginal income of the enterprise.

Earn up to
200 000 rub. a month, having fun!

2020 trend. Intelligent entertainment business. Minimum investment. No additional deductions or payments. Turnkey training.

The quality and characteristics of VodoPuKh water are confirmed by independent laboratories in Rostov-on-Don. The main characteristics of water are given in Table. 2 in comparison with the requirements of SanPiN 2.1.4.1116-02.

Table 2. Comparative description of the main properties of water "VodoPukh"

In terms of the harmlessness of the chemical composition, organic, radiation and bacteriological contamination, as well as other parameters specified in the standard, VodoPukh fully complies with the requirements, significantly exceeding them in most parameters.

The water is bottled in 19 liter PET bottles with a handle. PET is being used as an alternative to the more common polycarbonate bottles, which, despite being more rigid and have a longer turnaround time, contain BPA, which negatively affects the taste of the water. The turnover of bottles, according to TO 2297-01-96201068-2008, is 50-60 cycles; in practice, the service life is 1.5-2 years. After that, the container must be disposed of.

The bottles are labeled with the corporate logo "VodoPukh", information about the manufacturer, water parameters and contact information of partner stores.

4. SALES AND MARKETING

Water "VodoPukh" is sold through a network of retail outlets specializing directly in drinking water. At the time of the start of the project, the chain's assortment includes three trademarks of the "Standard" and "Premium" segments. "VodoPukh" occupies an intermediate niche, which significantly increases the competitiveness of the brand.

A cooperation agreement was signed with the network. Marketing and brand promotion is carried out trading network; all brands in the range are advertised equally. Financing of promotional events is shared, 20% is paid by the manufacturer "VodoPukh", 30% - by the manufacturer of other brands of the range, 50% - by the distributor. This distribution of shares (20/30) generally corresponds to the share of brands in total sales. The media plan is given in Table. 3.

Since the demand for drinking water is highly seasonal, advertising campaign planned for changes.

The sale of water by the trading network is carried out both through outlets self-delivery, and with home delivery by prior order. An order can be placed both by phone and through the network's website.

Ready-made ideas for your business

As of January 2016, the share of the network in the total sales of bottled (19 l bottles) water is 15%. Due to the expansion of the range of water "VodoPukh" it is expected to increase the share to 20%.

5. PRODUCTION PLAN

The first stage of the project implementation is the drilling of a well in the territory adjacent to the x. Pukhlyakovsky, Rostov region. Water is extracted from the second aquifer; its depth is 120-150 m. The expected flow rate of the well is 90 m 3 /day. Exploration and drilling are carried out by a specialized company. The cost of work is given in Table. 4.

Table 4. The cost of works on the device of an artesian well

Water is supplied to a production facility located 50-70 m from the well, where bottling is carried out directly. The list of equipment is given in Table. five.

Table 5. A set of equipment for filling water into 19-liter bottles

Ready-made ideas for your business

The flow rate of the well exceeds the volume of water required during the first two years of the project. The volume of production is dictated by the volume of retail sales. The average production volume in the first two years is 10,000 liters per day. The warehouse needs to maintain a constant stock to cover a two-day demand. Three light trucks with a carrying capacity of 1.5 tons are used to transport water from the place of production to the points of sale.

Required area of ​​the production site - 50 sq.m., warehouse - 80 sq.m. The number of production workers is 4 people. The number of auxiliary and warehouse workers - 3 people. The full staffing table is given in Table. 6. The production plan is given in App. five.

All workplaces are certified in accordance with the law, ensuring maximum safety and availability of labor protection equipment.

6. ORGANIZATIONAL PLAN

All administrative and management functions are performed by an individual entrepreneur. For organization effective work he needs to have a general knowledge of entrepreneurship, tax law and accounting. Knowledge of detailed knowledge of production technology and labor protection is also important. Technology training is carried out by the equipment supplier within 2 working days after the installation of the equipment directly at the production site.

Table 6 staffing and payroll

According to research by the All-Russian Public Opinion Research Center conducted in 2016, about 16% of Russians (approximately every sixth inhabitant of the country) constantly use bottled drinking water, preferring it to tap water. An increasing number of people who care about their health and the health of their loved ones make a choice in favor of this product, considering it safe.

Drinking water strengthens its position on Russian market and attracts more and more attention of the organizers of production. A favorable factor is that the subsoil of Russia has significant reserves of high-quality fresh and mineral waters. The extraction and bottling of water as a business is a promising area that can generate significant income.

Product quality requirements

Drinking water must be safe and have a special chemical composition. The level of general mineralization should not exceed 1g/cubic dm. At the same time, the sources of raw materials for the production of this product can be tap water, and water from underground and surface sources.

Mandatory stage technological process is water purification. In some cases, additional conditioning is also used - saturation of the product with important micro and macro elements.

The quality of drinking water is affected by organoleptic properties (smell, taste, color), presence of mechanical impurities, chemical composition (content of salts, toxic elements, toxic metals), radiation safety. Depending on these indicators, water is divided into two categories: the first and the highest.

The quality of bottled drinking water in Russia is regulated by a number of regulatory and technical documents. One of the most important is SanPiN 2.1.4.1116-02. These sanitary rules provide a list of hygienic standards for all of the listed properties, both for the first and for the highest category of water.

Technical requirements for the production itself, for raw materials and materials, finished products, including labeling and packaging, as well as safety requirements, environmental protection, control and acceptance methods - all this is included in GOST 32220-2013.

Also on the territory of the Russian Federation there is a document approved by the Commission of the Customs Union (Decision No. 299 dated May 28, 2010), containing uniform sanitary and epidemiological requirements for the quality and safety of food products.

You can familiarize yourself with the listed documents on the website of the reference legal system "ConsultantPlus" at www.consultant.ru.

Compliance with the requirements of regulatory documentation is the responsibility of each manufacturer. For violation of these requirements, according to the law "On the sanitary and epidemiological welfare of the population", administrative and criminal liability is provided.

Control and supervision in the field of drinking water production is carried out by the territorial bodies of Rospotrebnadzor.

It is useful to read which one is used. Production plan and cost of the line, search for sources of raw materials and execution of permits for the production of drinking mineral water.

The World of Business website team recommends that all readers take the Lazy Investor Course, where you will learn how to put your personal finances in order and learn how to earn passive income. No enticements, only high-quality information from a practicing investor (from real estate to cryptocurrency). The first week of training is free! Register for a free week of training

What do you need to start a business

To organize own production, the entrepreneur has to go through several steps:

• determine the assortment and select the source of raw materials. At the same time, it should be taken into account that water of the first category can be obtained from different sources, the highest - only from independent ones (from wells and springs);
• purchase land;
• issue a package of permits;
• spend preparatory work. In particular, if artesian water is to be spilled, it is necessary to explore the subsoil, drill a well, and take a number of measures to ensure the sanitary protection of the source;
• prepare premises for water treatment and bottling;
• purchase and install the equipment necessary for the purification and bottling of drinking water;
• to establish transport and logistics flows;
• develop a strategy for introducing a new product to the market.

Some of these stages require separate consideration.

Obtaining a permit to use a natural water source is associated with high financial, labor and time costs.

So, in order to pour water from a well, you must first carry out an analysis of groundwater reserves and coordinate water consumption with the Federal Water Resources Agency. The next step is to obtain a document from Rospotrebnadzor confirming the possibility of setting up a sanitary protection zone at the site.

Then, at the Center for State Monitoring of the Subsoil Condition, it will be necessary to draw up a conclusion on the development of a well project. After that, you should apply to the Department of Subsoil Use with an application for obtaining a license for the right to use subsoil. In this case, the entrepreneur must have the following documents: cadastral passport of the site, title document for the land, gene. building plan, situational plan.

After passing the licensing procedure, it is allowed to start drilling.

Depending on the depth, two types of wells are distinguished: on sand (from 10 to 40 m) and on limestone (from 70 to 300 m). Sand wells are shallow and not suitable for industrial use.

The cost of drilling operations is on average about 1000 rubles/m to the water-containing layer located on the sand, and about 2000 rubles/m to the limestone. After drilling, the well must be equipped with a steel column.

Then you need to contact Rospotrebnadzor again in order to obtain an expert opinion on water quality. The service carries out sampling and conducts a complete laboratory analysis, as a result of which an appropriate document is issued -.

Now it is necessary to attend to the equipment of the sanitary protection zone. The territory measuring 60 × 60 m, on which the well is drilled, should be enclosed with a fence. This area should be free of buildings, pipelines and tall trees.

After arranging the zone, you can submit documents for a geological examination, and then register the water source. And only after passing all the above-mentioned preparatory measures, it is possible to put the object into operation and start its actual use.

Technology for the production of drinking water and the necessary equipment

Water is extracted from the well with the help of special submersible pumps and flows through pipes to the storage receiving tank. In close proximity to the location of the well (at a distance of no more than 150 m), a water treatment station and a bottling shop are usually located.

Training

Entering the water treatment site, artesian water goes through several stages of purification. First, iron removal and demanganation is performed - removal of excess iron and manganese salts from its composition.

The next step is water softening. Most often, the ion exchange method is used for this purpose, since it is considered the most effective.

Water, from which excess calcium and magnesium salts are removed with the help of an ion-exchange resin, enters pressure filters, where it undergoes mechanical and sorption purification. At this stage, harmful chemical compounds and impurities are removed from it. Activated carbon is usually used as a sorbent.

Then ultraviolet disinfection of water is carried out in special chambers made of stainless steel. The filters used at this stage do not change the chemical composition of the water. The destruction of dangerous bacteria (causative agents of diseases such as dysentery, cholera, poliomyelitis) is carried out without the addition of any toxic compounds.

The final stage of water treatment is conditioning - bringing the concentration of chemicals vital for humans to the required norm and stabilizing the liquid.

At the stage of preparing water for bottling, complex purification equipment is used. Production lines are equipped with pressure mechanical filtration units, which include several units (for aeration, demanganization, defluorination, ultraviolet disinfection, etc.), a set of pipelines and valves. As a rule, all operations are performed automatically, the system is controlled using the remote control.

Line capacity can reach 55 cubic meters. m/hour. To accommodate such installations, a room with an area of ​​​​at least 50 square meters is required. m.

Bottling

Having passed the initial preparation, the water enters the preliminary storage tanks, and from there - for bottling. Bottling of finished drinking water can be carried out in large containers with a volume of 5, 10 and 19 liters, as well as in small bottles with a volume of 0.5, 1 and 1.5 liters.

For bottling water from a well into bottles, lines equipped with the following equipment are usually used:

• device for preliminary washing of bottles;
• automatic bottle loader;
• filling machine;
• thermotunnel for shrinking caps (element of the bottling line for bottles with a volume of 19 l for coolers);
• capping machine (included in the package of lines for bottling bottles with screw caps).

The movement of bottles from one zone to another is carried out using belt conveyors. Additionally, the line can be equipped with a packaging machine. Large plants engaged in the production of drinking water also produce PET containers on their own. For this, special blowing equipment is installed.

Cost planning

To determine how profitable the production of drinking bottled water is, it is necessary to carry out preliminary calculations.

Calculation standards, overhead costs, cost estimates, products, revenue forecast - all this should be reflected in financial plan project, the development of which is best entrusted to experts.

Approximate data on the main start-up costs are reflected in the following table:

These are very approximate data, which can be relied upon when using a well with a capacity of about 10 cubic meters as a source of raw materials. m/hour.

TO current expenses enterprises include well maintenance costs, utility bills, taxes (including water tax), wages, costs for packaging and packaging of finished products, etc. (see).

The retail price of a five-liter bottle of drinking water of the highest category is an average of 60 rubles, Wholesale price- about 45 rubles. With a capacity of 500 bottles per hour, the monthly production will be approximately 120,000 bottles (with one-shift operation and a shift duration of 8 hours).

* Calculations use average data for Russia

Starting investments:

from 200 000 ₽ (vending)

Revenue:

from 270 000 - 375 000 ₽

Net profit:

from 100 000 ₽

Payback period:

Every year the demand for drinking water increases. Therefore, business on the water is relevant and promising. We will look at how to make money out of water: from the simplest ideas to large-scale production.

Drinking tap water is not possible in many regions. This problem is especially acute for residents of large cities, where drinking running water is harmful to health. Installed filters do not solve the problem, because they only purify water, but do not make it useful for the human body. The only way out is bottled water from natural sources, artesian wells.

Therefore, the Russians have long stopped drinking untreated running water, having felt the difference. Ordering water has become commonplace in almost all offices and businesses, and many families order water at home. After all, human health depends on the quality of water, and people do not save on health. The cost of bottled water is acceptable, and this product is in great demand. So the business on the water is a relevant and profitable business.

Every year the need for clean drinking water increases, and the number of consumers increases. Every third family in a big city has a bottled water cooler in their apartment. According to experts, about 65 million bottled water is sold in Moscow alone a year.

RBC experts predict that the annual growth of the drinking water market will be about 15-16%. At the moment, bottled water already accounts for 2/3 of the non-alcoholic products market. The service direction for the delivery of water in bottles of 5 and 19 liters to offices and private apartments is also developing at a faster pace. The growth of this market segment is 20-30% per year.

Earn up to
200 000 rub. a month, having fun!

2020 trend. Intelligent entertainment business. Minimum investment. No additional deductions or payments. Turnkey training.

It is expected that the market will slow down its growth only by 2020, but this will require increasing the production capacity of water by 3-4 times. Therefore, there is still time to find your niche and enter the market.

But it should be taken into account that the competition in the drinking water market is already quite high. A novice in this business will have to fight for his clients. A simple price reduction will not solve the issue of competition: prices are already low, and there is no point in working at a loss. Therefore, if you decide to implement this idea, you will need a business plan to plan all stages of enterprise development: from determining the business format to methods of promotion on the market.

There are different ways to make money on the water. You can only engage in the extraction of water from a well, only cleaning, or only the delivery of water of other brands. There is also an option to open a point of sale of water for bottling or a water pavilion. There are a lot of options - it all depends on the structure of the market and the available capital. Minimum costs to open such a business will amount to 200 thousand rubles - this amount will be enough to organize a water delivery company or open a kiosk. If you want to establish a full cycle of water production - from extraction to delivery of products - then get ready for more significant costs.

Let's try to figure out how much a business on the water costs and what it will take. Let's start with the simplest format, which will require minimal investment.

Sale of drinking water through vending machines

Selling drinking water through vending machines is an interesting and relatively new idea. People are used to buying hot drinks and snacks in vending machines, then why not sell drinking water for bottling? Vending allows you to reduce the cost of 1 liter of water by 4 times. Therefore, with the help of such a system, you can reduce prices and attract buyers. In addition, for a competitive market, this option seems to be one of the most suitable. According to experts, this niche is free in 80% of Russian cities.

How the system works

The machine has a water tank. The buyer brings the container with him, makes the necessary amount of money, substitutes a bottle and draws water. Everything is simple. Water vending machines have an anti-vandal housing, a tank with a supply of water, a filling system for consumer containers, as well as a cash and card payment system.

By means of a billing system for remote access, you can monitor the operation of the machine. The data reflects the history of collections, the amount accumulated in the machine. Through this system, it is possible to block the machine, monitor the temperature in the machine and receive information about the state of the equipment.

Ready-made ideas for your business

The range of machines is quite wide. They differ in design and performance (from 750 to 3000 liters / day). The machines can function stably at temperatures from -30 to +35 °C. Finding a manufacturer and purchasing equipment is not difficult. The average cost of one vending machine is 180 thousand rubles.

Maintaining the device is easy if you do everything on time. Basically, the service consists in replacing the cartridge once every six months and replacing the sterilizer (once a year).

What are the features of vending trade in water

The income of a vending machine significantly depends on a good location.

Places for installing vending machines with water:

in the courtyards of residential complexes;

in crowded places from stops to residential buildings;

at the points of "exit" from the road to the sleeping area;

in actively visited stores, shopping malls, in the markets;

in the hallways of apartment buildings.

The number of installed devices must be correlated with the number of potential buyers: approximately one machine per five high-rise buildings. You need to make sure that there is always water in the machine, otherwise you will lose some of your customers.

Despite the fact that the main advertising engine is the successful location of devices, it is necessary to consider other options for promotion. For example, you can distribute leaflets, place advertisements in elevators and on bulletin boards, leave promotional leaflets in mailboxes, and brightly decorate the machine itself so that it attracts the attention of passers-by.

Advantages and disadvantages of selling water through a vending machine

Advantages

disadvantages

there is no need to hire employees, the business can be run independently; vending business does not require a lot of labor. It is enough to devote several hours a week to servicing the devices; the minimum amount of investment; high profitability; quick payback; low level of costs; the machine works around the clock; a vending machine for the sale of water takes no more than 1 sq.m, which means that rent will be cheap; simple business organization

the machine cannot be filled with containers, and people can forget to take a bottle with them. This will prevent you from making a purchase; there is a risk of vandalism, which can lead to equipment repair costs

How much can you earn selling water through vending machines

According to statistics, about 10 families will use the services of one device every day, purchasing about 250 liters of water per month. That is, in a month the machine is able to sell 10 * 250 * 30 = 75,000 liters. With an average price of 5 rubles. per liter, the revenue of one device will be: 75,000 * 5 \u003d 375,000 rubles. And if you open a whole network of vending machines in the city, you can earn many times more.

Such a business can pay off within 3-4 months. This time is enough for potential consumers to notice the devices, get used to them and appreciate the convenience of their use.

Water kiosk or pavilion

More complex trading option drinking water- opening of the water pavilion. The water pavilion is usually located in shopping centers or in free-standing kiosks in the parking area of ​​shopping centers.

Documents for opening a water pavilion:

• documents confirming the status of a legal entity. individuals or individual entrepreneurs;

documents for a piece of land where a kiosk will be installed, or a room where a pavilion will be opened;

approval of the type of object, layout of the object, permission to install a kiosk or pavilion in the department of urban planning architecture;

sanitary passport of the object of trade, confirming compliance with all sanitary standards and ensuring the implementation of all preventive measures (disinfection, deratization, disinsection);

sanitary and epidemiological documentation, including conclusions from Rospotrebnadzor;

other documents (contracts for the removal of solid waste, technical waste, etc.).

What equipment is needed for a water kiosk

The kiosk for the sale of drinking water for bottling consists of a metal frame and a concrete base. It must be installed on a horizontal sand bed at least 200 mm thick. The outer shell, made of RAL-coated galvanized sheet, gives the kiosk an attractive appearance. You can place ads on it to attract additional attention. The stall is insulated and protected from moisture. Commercial stained-glass windows are equipped with metal shutters.

Ready-made ideas for your business

The kiosk for the sale of water consists of the kiosk itself and a container installed on it. The capacity is 5 cu. m. Filling the tank with water is carried out through a pipe system through a technological door provided in the wall of the kiosk. A high pressure pump is used to supply liquids (usually not included in the equipment and purchased separately).

Water is sold to consumers through the dispensing window. To install such a kiosk, you will need approval from the owner of the land and 6 sq.m. free area. To date, there are several manufacturers from which you can purchase such equipment. The average cost of a kiosk for the sale of drinking water is 300 thousand rubles. The average volume of sales through such a kiosk is 1.1 tons of water per day.

When choosing equipment, it is important to ensure that the manufacturer provides appropriate quality certificates for all materials that come into contact with potable water. In addition to the kiosk building, you need to purchase a container for water. 5 liter plastic bottles. The average cost of a container is 120 rubles / piece. Service life - up to 1 year.

Where to find a drinking water supplier

To open a kiosk for bottling drinking water, you need to find a supplier of quality products. The market offers a wide range of drinking water producers. Before concluding a cooperation agreement, it is recommended to familiarize yourself with the quality of water and the relevant certificates, the conditions for delivering water to the point of sale, additional conditions cooperation, as well as feedback from entrepreneurs and consumers.

Starting investments in opening a water kiosk:

• registration of a legal entity or individual entrepreneur - 20 thousand rubles;

rent of premises (area 7 sq.m.) - 12 thousand rubles;

equipment (kiosk, pump, plastic containers) - 350 thousand rubles;

purchase of the first batch of goods - 50 thousand rubles.

wage sellers for the first month of work (2 sellers working in shifts) - 35 thousand rubles.

In total, according to estimates, the entrepreneur will need about 470 thousand rubles to open a pavilion for bottling drinking water.

What costs should be taken into account when planning

This business, like any other, has its pitfalls. For a water bottling kiosk, there are many costs that are not obvious at first glance, but eat up a significant share of the budget. Therefore, when drawing up a business plan and budgeting, it is recommended to take into account the following costs:

transportation costs for the delivery of equipment. Some equipment manufacturers do not include the cost of its delivery in the general price tag. It is necessary to discuss this moment with the manufacturer before signing the contract and choose cooperation with those who are geographically located closer in order to minimize transport costs. Their value can be significant and depends on the mileage, the amount of equipment supplied and other factors;

transport costs for the delivery of water. You should also consider how water will be delivered from the manufacturer to the point of sale. For this, water carriers are used. The cost of such a car is 5 million rubles. If you organize a mini-business selling drinking water, there is no need to purchase an expensive car, but you should immediately find out from the manufacturer: at whose expense and under what conditions water is delivered to the point of sale. There is a possibility that you will be responsible for some of the shipping costs.

equipment maintenance costs, incl. sanitation of water storage tanks. The frequency of sanitation is established by the Production Control Program. According to the norms, it is necessary to wash the kiosks once every two months. This is enough to keep the water in the tank clean and safe. The tank is treated in a non-contact way using a special CIP cleaning device designed for internal cleaning of pipe tanks without the need for disassembly. The cost of such equipment is 140 thousand rubles. You can also contact cleaning companies that provide industrial sanitation services. The cost of services can be clarified by sending an application on the website of the cleaning company.

kiosk installation and landscaping around the kiosk. In order to install a kiosk, it is necessary to carry out work on pouring the foundation. The cost of installation will be, on average, 15 thousand rubles, including the cost of landscaping the adjacent territory.

connection to the mains. Since electricity is required to operate the kiosk, you should budget for the cost of connecting to the power grid. These expenses will amount to approximately 10 thousand rubles.

How much can a water kiosk earn

The cost of 1 liter of water in a kiosk is slightly higher than in a vending machine. On average, 5 liters of water will cost the buyer 50 rubles. Based on the fact that such a kiosk can sell up to 1000 liters of water per day, the monthly revenue of 1 kiosk will be about 200 * 50 * 30 = 300 (thousand rubles). Given the cost of drinking water and all additional costs, the business will pay off within a year.

Advantages and disadvantages of selling water for bottling at a kiosk

Delivery of drinking water

One of the most common businesses on the water can be considered the delivery of bottled drinking water. The potential of this direction is very high, because this type of service is used by both individuals and companies. Water delivery is a simple business. It does not require a license, no special knowledge, no specific equipment. But you should be prepared for a large amount of initial investment, because the main equipment for delivery services is a car.

What you need to start a water delivery business

Thus, it is advisable to open your own production of drinking water if there is a good water source, funds for the purchase of an automated line and established distribution channels that will allow you to quickly sell products. The table shows the pros and cons of such a business, allowing you to weigh all the pros and cons.

Advantages and disadvantages of a business for the extraction and sale of drinking water

2947 people are studying this business today.

For 30 days this business was interested in 101275 times.

Profitability calculator for this business

♦ Capital investments – 425,000 rubles.
♦ Payback – 7–10 months.

Real businessmen can do business out of anything, even out of thin air.

If you dream of joining the ranks of entrepreneurs, but you can’t decide what kind of activity to do, think about what people always and everywhere need?

These are food and, of course, water.

business on the water- easy to start, does not require large capital investments and quickly pays off.

The specifics of business on the water

In an unstable economic situation, it is quite difficult to find a business that would bring good money no matter what.

The business of selling drinking water just belongs to such types of entrepreneurial activity.

Today, companies supplying bottled water are experiencing a kind of boom, and experts predict that this trend will continue in the near future.

If you decide to join those who do business on the water, it will not be superfluous to learn about the features of this business sector:

1. The business, based on the production, bottling and delivery of drinking water, is recognized as one of the fastest growing.
   In the last year alone, its share in Russia has increased by more than 40%.
2. On average, one office employee consumes half a liter of water per day and about 10 liters per year.
   Just imagine how much money you can make if you develop a wide customer base.
3. The prices for drinking water and gasoline are not too different, but it is much easier to set up a water bottling company than an oil refinery.

Two business options on the water

If you want to do business on the water, you must decide what exactly your company will do, because there are two options for this type of entrepreneurial activity:

1. A plant that extracts water from a well, pours it into glass or plastic containers and delivers it to end customers.
2. Company for bottling and selling "foreign" water.

The first option is more expensive in terms of money and requires a lot of time to start, because you will need special equipment, qualified personnel, machinery, factory premises, the need to pay for expensive laboratory tests, and also special permits for extracting water from sources.

In addition, today it is quite difficult to find a free source of mineral or table water, which would not already be occupied by more efficient competitors.

If you do not have too much money, then it is better to start selling drinking water by concluding an appropriate agreement with the manufacturer.

This business can be done even by businessmen who do not have a large amount for start-up capital.

What should be the water to do business on it?

It doesn't take much effort to do something, much more is required to decide WHAT to do.
Elbert Hubbard

The business of selling bottled water is not as simple as it might seem at first glance.

Only water that complies with state standards is considered bottled, it is packed in hygienic containers and can be used by a person for drinking or cooking.

You can't just get tap water, bottle it up, and start delivering it to offices.

Wanting to save money, you will simply lose customers and destroy your business in the bud.

Drinking water should not contain more than 1% of various artificial additives (for example, flavors or essences).

If one of your clients conducts a chemical analysis of the drinking water supplied by you and finds out that it does not comply with GOST, then the least that can happen to you is the loss of a client, although everything can end up much worse, for example, by opening against you a criminal case on the fact of fraud.

The sale of drinking water cannot be carried out until you conclude an agreement with the manufacturer (a company that extracts water from wells) or purchase equipment that can completely purify water from harmful additives.

The first option is easier and cheaper for beginner businessmen.

Business on the water: advertising and customer search

The water selling business, like any other, needs good advertising, because the number of your customers depends on it, and, accordingly, the amount of profit.

1. In mass media.
2. With the help of outdoor advertising in places with high traffic.
3. Distribution of flyers and business cards.
4. IN in social networks and on the Internet forum of your city.

Since the main customers of drinking water companies are offices, a good publicity stunt would be to bypass office space your city with a proposal to conclude an agreement with you for the supply of bottled water.

If you manage to get a few large customers who are satisfied with the quality of the water you supply, then word of mouth will advertise your water business in the future.

Calendar plan for starting a business on the water

It doesn't take long for you to start selling bottled drinking water.

Of course, you have to carry out the traditional stages of starting a business (registration, search for premises, purchasing equipment, hiring staff, advertising campaign, etc.), but all this will not take more than 3-4 months with the right approach.

Stage	Jan	Feb	Mar	Apr
registration
Contract with the manufacturer
Warehouse rent
Purchase of equipment and transport
Hiring
Advertising
Starting a business

registration

You will not be able to conclude a formal contract with a drinking water producer until you legally register your business.

You can choose one of two forms (IP or LLC).

Both forms have both advantages and disadvantages.

The most acceptable form of taxation is UTII.

In addition, you will have to officially employ your employees (you will not be able to do business on the water on your own) and register a cash register.

room

Companies that deliver bottled water do not need luxurious offices, since you will communicate with customers mainly by phone, but what you will definitely need to worry about is a warehouse with an area of ​​​​at least 60 square meters.

It must be heated (the air temperature should not fall below +5 degrees) and air-conditioned (if the water is stored at a temperature higher than +20 degrees, then you risk dissatisfying customers by supplying them with warm water).

The location of your warehouse does not play a big role, the main thing is that it is not too far from your customers, otherwise you will incur high gas costs.

Its size depends on how many liters of water you are going to store in the warehouse and what volumes of supplies you are targeting.

You can negotiate with customers and accept applications directly from the warehouse by purchasing a minimum set of furniture and a telephone.

Equipment

In fact, the only thing you will have to spend a large amount on is the transport with which you will deliver drinking water.

If you are just starting to promote your business on the water, then it is quite enough to purchase one used "gazelle" for 300,000 rubles.

There is no need to equip a warehouse - bottles of water can be stored directly on the floor.

In addition to transport costs, there are some other equipment costs to expect:

Item of expenses	Qty	Cost (in rubles)	Total amount (in rubles)
Total:			100 000 rub.
Cash register	1	20 000	20
Telephone set	1	1 5000	1 5000
Mobile phone	1	5 000	5 000
Table	1	4 000	4 000
Chairs	3	2 000	6 000
Empty 20 l bottles	300	200	60 000
other			3 500

Staff

Many entrepreneurs, wanting to save money, want to do business on the water on their own (without assistants) or with only one assistant.

This is the wrong move.

Even on initial stage you should hire at least two team members: a driver and a freight forwarder.

You yourself will be able to take on administrative duties, taking orders, communicating with customers, bookkeeping.

In this case, the monthly cost of staff salaries will be as follows:

If your business starts to expand and you find that your employees cannot keep up with such a volume of orders for the delivery of drinking water, then you will have to purchase another car and hire another team consisting of a forwarder and a driver.

How much does it cost to open a business on the water?

The water selling business is not one of those start-ups that require a huge amount of money to start.

In fact, the biggest expense you have to incur is the purchase of a "gazelle" to deliver bottled water to homes and offices.

If you have such a car, then it is quite realistic to start doing business on the water, having only 100–125,000 rubles. starting capital.

If you don’t have a suitable car, then the amount of capital investment increases by another 300,000 rubles.

Do not forget about the mandatory monthly expenses that entrepreneurs who decide to do business on the water expect.

Their amount will fluctuate at the level of 60,000 rubles:

How promising is the water business and how much can you earn on it,

see also in the video:

How much can you earn doing business on the water?

Experts estimate the profitability of the drinking water business at 15–25%. The purchase price of 1 liter of water is 2 rubles, but the selling price is 6-8 rubles.

That is, you buy a 20-liter bottle from the manufacturer for 40 rubles, and sell (let's take the average figures) for 140 rubles.

Let's say that you deliver 50 bottles a day and earn 7,000 rubles.

Your bottled water company operates with one day off a week, which means that in a month (given that you will have an average of 25 working days) you will earn 175,000 rubles.

Naturally, this is a "dirty" profit, because from this amount we need to subtract 50,000 rubles (the purchase price of water) and 60,000 rubles - the amount of expenses for servicing your business.

That is, you are left with a net profit of 65,000 rubles.

The amount of our capital investment (including the purchase of a car) was 425,000 rubles.

Earning 65,000 rubles a month, we can make our water business self-sustaining in 7-8 months if we do not spend too much time building a client base.

As you can see business on the water- a fairly cost-effective business that does not require any special knowledge, or the purchase of sophisticated equipment, or large investments.

Useful article? Don't miss out on new ones!
Enter your e-mail and receive new articles by mail

If you decide to start your business in the field of production, then the idea of ​​​​selling drinking water will surely interest you. Before starting the production and sale of goods, I want to note the significant pros and cons of this way of earning.

Benefits of a bottled drinking water business

• First, water is a commodity that belongs to the group food products. No person can go without fluid for a long time. Therefore, we can conclude that this product will always be in demand and relevant, and the drinking water business will be profitable.
• Secondly, a big plus of this type of income is the organization of a business in almost any area. People's needs for purified, drinking water are only increasing, because the quality of water pipes is only getting worse every year. In this regard, drinking water from the tap will soon be generally impossible, so the prospects for the production and sale of bottled water will only increase.
• Thirdly, this type of business does not require relatively large financial investments, especially if your company will only sell drinking water, and not produce it.
• Fourthly, it is a quick payback. If you can compete in the market, you will soon recoup all the expenses spent on the business and get a clean and constant profit.

Disadvantages of the drinking water business

• The first significant disadvantage is a lot of competition in this area. A beginner, with only one idea and desire, without money, cannot break into such a difficult niche. Many firms have been specializing in this area for a long time and have been doing this business for many years.
• But do not despair, you must correctly analyze the demand and the level of competition in your city. Many firms sell defective goods, you will be able to stay and firmly gain a foothold in the market only by providing the consumer with a quality product at an affordable price.
• The second minus is the constant checks by the sanitary and epidemiological service of the conditions at your production and the quality of your products.
• Solid start-up capital. To start production, you will need an impressive amount of money. You can find partners for yourself, because it will be difficult for one to promote such a large-scale project.
• In general, competition is the main disadvantage this business, if you are sure that you can handle it, then I recommend that you try to bring this idea to life.

Drinking water production business plan

Experienced businessmen know that a well-written business plan is half the success. Therefore, at the initial stage, I recommend that you do just that.

What should be displayed in a business plan?

First, it is necessary to determine the profitability of the idea. To do this, analyze the level of demand and competition in your locality.

Secondly, it is necessary to correctly distribute the available funds. To do this, you need to have clear data regarding the costs of the project. All this will be displayed in the financial section.

Thirdly, it is the payback period of the business. The plan should indicate the approximate payback period of the project, the receipt of the first profit. This is necessary in order to navigate and not deviate from a clear plan of action. Also, this item will be of interest to investors, people who will be ready to invest in your business.

Documents for opening the production of drinking water?

The first step towards opening a bottled water production facility is legal registration.

• IP or LLC? To begin with, it is worth registering with the tax office as a private entrepreneur (in case of sale) or as entity if you are a water producer.
• Certificates from the fire service and SES on the compliance of the equipment with all norms and quality standards.
• Certificate of quality used in the production of water (issued by the sanitary and epidemiological service).
• Occupation License entrepreneurial activity(rental agreement for premises, equipment, your personal data). All documents must be notarized without fail.

Also in the future you will need to draw up agreements with water suppliers (if you do not produce it yourself), containers and other consumables.

Premises for rent

Your next step towards the implementation of the idea for the production of water will be the selection and rental of premises.

The area must meet the requirements and standards. Everything will depend on the volume of production.

The floor space includes:

• Place, area where water will be extracted (if it is included in the specifics of your enterprise);
• Separate rooms for liquid cleaning and spillage;
• Warehouse for storage of finished products
• Room for working staff.
• The premises must comply with all SES standards.

Location. It is best to rent a room outside the city, where rental prices are much lower, you can save a lot.

It is more profitable to open an enterprise for the production of drinking water in a big city, but due to the huge competition, you can try to find a profitable place near small settlements.

Equipment for the production of drinking water

In order to start production, you will need to purchase or rent equipment:

• For water purification (aeration system and dosing of reagents).
• For bottling
• Equipment for the manufacture of bottles (of course, this equipment is not necessary, you can do without it).

As an additional income, you can do recycling plastic bottles by purchasing the appropriate equipment for this. Watch from which you will learn all the nuances of this type of activity.

Bottled water production

If you decide to develop a business in this direction, then you will need to purchase equipment for the manufacture of bottles, as well as for washing them, because the container will be reusable.

How this process takes place, you can see in the video:

Water production technology:

1. Drilling of an artesian well;
2. Purification of water using special coal or sand filters;
3. Correction of the level of minerals;
4. Disinfection with ultraviolet rays;
5. Water ozonation
6. Pouring water into containers

Sale of drinking water as a business

Supply contracts are concluded with consumers directly if you are a water producer. If your specialization is only the sale of water, then you first need to conclude agreements with manufacturers. It is best to choose several options, check the quality of the products. To do this, you need to request samples and analyze the water quality in the laboratory. A very important criterion for any businessman is the purchase price. You need to choose the most suitable option in the price range.

Expenses

If your company is only engaged in the supply of drinking water to the house, then the costs will be as follows:

Room rental. You must rent a place where your products will be stored. For these purposes, any warehouse is suitable, even outside the city.

Transport. In order to deliver the goods, you will need to have vehicle. For these purposes, the most suitable option would be a gazelle. It is important that the car does not consume a lot of gasoline, so you should choose an economical and roomy option.