Representative proposal. Dealer activity: features of earnings and possible risks. Where can a dealer look for employers?

29.06.2022

A company representative is a specialist who promotes the products of a particular manufacturer in a particular region. Any sane person who wants to achieve financial independence dreams of taking such a vacancy, since this is a fairly profitable and very interesting job. How to become a representative of the company in your city, we will tell you in this publication.

Where to begin?

In order to become a representative of a large company, you will need:

  • Experience in a particular field;
  • Competent business plan;
  • Personal interest in products;
  • Having a team of professionals;
  • Necessary technical equipment;
  • Willingness to invest.

In addition, you need to collect a package of documents:

  • Charter;
  • Constituent documents;
  • Registration certificate;
  • A document confirming that you are the head of the organization;
  • Office lease agreement;
  • Bank account.

Dealer without investments

Many citizens who want to try their hand in this area often ask the question, how to become an official representative of a company without investment? There are several ways:

Trade under the order

You have probably met in the price lists of online stores opposite some items of goods the mark "under the order". This means that the buyer must deposit money for the goods into the seller's account, after which, after a certain time, he will receive his purchase.

If you look at it through the eyes of a businessman, the situation looks like this:

  • The entrepreneur signs an agreement with the supplier for the purchase of goods at dealer prices;
  • Puts up a product for sale at its outlet, or rather, adds it to the price list and various promotional materials;
  • The buyer pays for the purchase, after which you buy the goods from the supplier for the money received and transfer it to the buyer.

If you want to become a representative of a company in the region without significant financial investments, choose a market segment that includes goods whose cost ranges from 5–20 thousand rubles. Consumers prefer to buy inexpensive everyday goods in the nearest stores, even if they are slightly overpriced. If you choose products that are too expensive, you will have to rent an elite office or store. For example, for car trade, they rent large areas for showrooms.

Goods for sale

If you have firmly decided that I want to become a representative of companies, but do not have the funds to realize your plans, you can try to conclude an agreement with the manufacturer in order to receive goods from him for sale. Many large companies are willing to meet new entrepreneurs and willingly agree to such cooperation.

The most important thing is to sell products on time. If you do not have time to sell all the goods for a certain period of time, you will have to pay money for it, and 1–2% more than its original cost. In some cases, vendors take back unsold items. The conditions for the return must be prescribed in the contract.

Free testing

The manufacturer sends samples of its products to the sales representative so that he can try them out in practice. If you find a company that is willing to give you a free trial of their products, consider yourself very lucky, because many suppliers refuse to work on such conditions, so the chance to test the products for free is a great fortune for a beginner.

Official representative

This is the most profitable option, because you get a guarantee that the products you sell will be of interest to the end consumer. The supplier provides you with full information support, as well as assists in the organization and development of a commercial enterprise. Advertising specialists are engaged in the promotion of goods at a professional level, so you do not have to spend time and effort on this.

Work in a foreign company

Many domestic enterprises are not adapted to agency work. In addition, some of them may not fulfill their obligations. In this regard, newcomers are often interested in how to become an official representative of a foreign company? Abroad, this form of sales has long become commonplace and has become widespread. If you don't have work experience, look for a company that provides training.

Let's take a closer look at what steps you need to take to become a representative of a foreign company:

  • Choose a line of business that you are familiar with. For example, a mechanic may sell industrial equipment because he has some knowledge of the sector;
  • Find the right company and offer your services to it. The necessary information can be obtained on the Internet or from industry directories;
  • Decide on a range of products. For example, along with lifts for car repair, it is possible to offer consumers balancing stands, compressors and other equipment for car services;
  • Conclude an oral or written contract with the company;
  • Carefully study the product to determine its commercial and technical advantages.

Advantages and disadvantages

Before becoming a company representative in your city, you need to familiarize yourself with all the advantages and disadvantages of this profession.

Pros:

  • There is no upper income limit. The more efficiently you work, the more you get;
  • There are no competitors within the company;
  • Strong partner support;
  • Free education;
  • Fast start.

Minuses:

  • No fixed salary
  • Big risks of losing start-up capital.

Where to find a company?

Interested in how to become a sales representative of a company? Many manufacturers post information about vacancies on their own websites on the Internet. You can also send your resume to different companies. Perhaps someone will respond and offer you cooperation.

Try to collect as much information as possible about the activities of different companies. This will help you choose the right supplier, on which the success of your business depends on 90%. You should not give preference to any supplier, focusing on low prices. If you are serious about work, you need to pay special attention to the reputation of the company. It is also very important that the products you will be selling are in demand in your region.

How to choose a company?

Before making a final decision which company or manufacturer is more profitable for you to cooperate with, you must first find out.

Construction Materials

Nowadays, the trade in building materials brings good profits, so many successful entrepreneurs cooperate with enterprises that produce such products.

Before that, decide on the scope of work. You can open a small outlet or a large supermarket. It all depends on your financial capabilities. According to experts, at the stage of formation, an average company will bring much more profit than a large retail chain. You should not strive to conclude a cooperation agreement with a large manufacturer. At first, it is better to work with a small company. In this case, you will earn good money and get the necessary experience.

Furniture

This is the simplest and most easily implemented idea. Almost all furniture that can be purchased on the market is sold through dealers. An exception may be foreign-made products or large retail chains.

If you decide to go into business and do not know, first of all you need to find a furniture factory and agree on cooperation with it. The manufacturer bears full responsibility for the complete set of furniture and its quality. If the buyer finds any defect, the furniture factory is obliged to replace the product.

Children food

Before that, many aspiring entrepreneurs get a job as sales representatives. This allows them to gain the necessary experience and deal with the assortment offered by modern baby food manufacturers.

This approach is fully justified, since products intended for children must be of high quality. If you open your own store and purchase low-quality goods, the enterprise will quickly go bankrupt. Working as a sales representative allows you to study from the inside all the features of trading in such products, and the experience gained will become a guarantee of the success of your business.

Video: About the profession of a sales representative

Confectionery

It is most profitable to sell food during a crisis. Despite the fact that almost all citizens are starting to save money, they continue to buy food, especially sweets. Before that, make a competent business plan and find reliable suppliers who sell quality goods at affordable prices. The most profitable option is direct deliveries of goods from the manufacturer. In this case, you will receive the freshest products at low prices.

To reduce the payback period of the enterprise, several can be installed in educational institutions or in shopping centers. In such passage places, chocolates, cookies in small bags, candies and so on perfectly diverge. Since this piece of goods is sold quickly and in decent volumes, vending machines will bring in a good income.

Household chemicals

Such products are included in the category of essential goods, so they will be in demand in any economic conditions. If you have never done such a thing and do not know in your city, seek help from specialists. Professionals will tell you how to start a business and help you complete all the necessary documents.

The profitability of such an enterprise depends on various factors. The main problem is the high competition in this area. In many cities, there are entire retail chains that sell goods at low prices. To prevent your household chemicals store from going bankrupt, open it in a large city with a population of more than 1 million people.

conclusions

Many companies that want to open their representative office in another city or region are faced with the problem of finding motivated responsible employees. If you have these qualities, you can start looking for a vacancy. Take action, and you will definitely succeed.

The goal of any manufacturing company is to sell profitably! But you can do this only by expanding your market.

It is for this purpose that contracts are concluded with trading enterprises or entrepreneurs who undertake to sell the products of manufacturing companies outside the location of the manufacturer himself.

And such sellers are called dealers.

Dealer: Who is this?

In the understanding of many, a dealer is a simple intermediary who acts on the basis of.

But this is not entirely true: a dealer is a company that, at its own expense and on its own behalf, makes a wholesale purchase from the manufacturer of its products and sells it.

Both an entrepreneur and a legal entity can become a dealer. In this case, all risks associated with sales are borne by the dealer. However, it has advantages, one of which is complete lack of competitors in a particular city or even region for a particular product. This advantage is given to the dealer by the official representative of the manufacturer.

At the same time, she dealership can:

  • engage in both wholesale and retail sales;
  • present products from both domestic and foreign manufacturers;
  • engage in direct sales, and accept applications for the supply of products, having only a showroom.

Despite the fact that the dealer company actually purchases products from the manufacturer, it cannot simply be called a “dealer”, since it closely cooperates with the manufacturer itself, purchases goods directly and has a document from the manufacturer notifying consumers about the supply of the products he offers from the factory - manufacturer.

By the way, the dealer differs from firms working on the fact that:

  • he is not obliged to follow the manufacturer's recommendations for advertising and promotion;
  • can replenish its assortment with products from another manufacturer;
  • and does not pay the manufacturer any commission for using its name.

That is why many consider this format of work as a great way to start their own business.

The way to start your business from scratch

Yes, becoming a dealer is really profitable.

However, this way of working has its own nuances that should be taken into account:

  • the dealer is responsible for his actions, decisions made and losses incurred;
  • to become a dealer, you will need not only to conclude an agreement with the manufacturer, but also state registration either as a legal entity (more often it is), or an entrepreneur (). Otherwise, no one will conclude an agreement, even if the proposed market is very promising. The fact is that cooperation with a simple individual is fraught with certain tax consequences and obligations that no one wants to shoulder;
  • in addition, it is very important to know the product that the dealer will deal with. For example, when you are going to sell tools, you need to have an idea about all their capabilities and technical characteristics in order to be successful.

But there is more one group of nuances that need to be clarified at the stage of concluding an agreement with the manufacturer:

  1. payment procedure - prepayment, installment payment, payment after sale and other forms;
  2. the presence of a deposit, i.e. advance payment;
  3. delivery - who is responsible for the delivery of products to the place of sale and the safety of the cargo for this period;
  4. return of products in case of damage, marriage;
  5. the presence or absence of a dealer in the same territory;
  6. the presence of restrictions on the trading platform, price, etc.

These are important points to consider when starting your own business, which does not only have advantages, but also disadvantages.

An example of a dealer offer from the manufacturer of heating systems Daewoo Enertec, see the following video:

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Advantages and disadvantages of doing business like this

First of all, the dealer, as a rule, does not have competitors for this type of product in a particular territory. And such exclusivity expands its opportunities in the field of sales and opens access before others to new products and to the entire range of products of this manufacturer. In addition, the higher the dealer's turnover, the higher the manufacturer's discount from the price. This difference provides a solid income for the dealer company.

Despite the fact that the dealer works on his own behalf and at his own expense, the main trump card of his sales is direct deliveries from the manufacturer.

And this for the consumer means:

  • a product of real factory production, and not artisanal;
  • the price is recommended by the manufacturer (if it is stipulated by the agreement with the dealer), which means that it is low;
  • availability of warranty and post-warranty service;
  • repair with the use of factory components;
  • the ability to return the product without problems.

But such proximity to the manufacturer is fraught with its own shortcomings:

  • the manufacturer can dictate the price tag, the order of sales, the terms of use;
  • the dealer is obliged to buy a certain volume of products, even if he does not sell that much;
  • if the contract provides, the dealer may be limited in addition to the range of products from another manufacturer.

However, as a rule, all these inconveniences are covered by large discounts, which the manufacturer is obliged to give when increasing the turnover of his products.

How do they become official dealers?

Of course, to become a dealer, would need not only state registration:

  1. knowledge and experience in sales;
  2. the ability to analyze demand and the market and know their state in relation to their territory;
  3. developed dealership;
  4. stable financial condition;
  5. professional accounting and lack of . Very often, manufacturers require certified copies and declarations (, etc.);
  6. the presence of those who have the qualifications necessary to work with the manufacturer's product; or its presence with the entrepreneur himself;
  7. interest in the product and its knowledge.

In addition, it is necessary to draw up a commercial offer, attaching your business plan to it, and send it to the manufacturer. However, this sentence must be literate not only from a spelling standpoint, but also from a marketing standpoint. Then it will be able to convince the manufacturer of the competence of the future dealer.

Do you want to become a dealer?

Now there is a large selection of dealer offers that manufacturers themselves make, and, in any areas. For example:

  1. auto products are represented by such manufacturers as PROMA Light Alloy Wheels, Expedition, KAMA MOTOR PLANT, Kurgan Trailers, Auto Technology Group, Togliatti Trailers, Avtonota, URAL IRON MANUFACTURE, VMPAVTO, Rossvik, Volga Tire Company, MOTORFIST, and others;
  2. interior and exterior doors - "Cardinal", "Vivo-Porte", "Pharaoh", "League of Doors", "Euro-Doors", "PROFF", "Woodware Plant", "RosDver", "Art Deco", "Dera", "Contour ”, “DOOR FACTORY”, “Cabinet Doors”, “Torex”, “LineDor”, and others;
  3. blinds — Stroy-Life, RUPAN, Decor-CITY Ural, New Blinds, and others;
  4. furniture, furniture materials and fittings - Involux, Cozy House, Ivanovo Furniture Factory, Somovo-Furniture, Geniuspark, BELKUKHNYA, Kadichi, L-furniture, NOVA, RONIKON, Ikhsan ”, “Furniture Factory March 8”, “Furniture Symphony”, and others.

And this is only a small part of the current offers!

An example of dealer cooperation from a car oil manufacturer is shown in this video:

Suggest franchise or affiliate program? Perhaps you have a special offer for your customers, special conditions for the delivery of your goods, exclusive services that will easily interest the business audience? Let all interested companies know about it in our "Partnership" section. Your proposal for cooperation in any area will be seen by the entire audience of our site, you will only have to consider the responses of your potential partners and choose the best offers!

Do you want to start your own business, but don't know how to start your own business from scratch? To open your own business, you can offer ideas, everything else can be found with the help of Finatica!

Hundreds, maybe thousands of companies and businessmen are looking for business partners every day. Finatica is a unique database of business offers that you create yourself. The search on it is organized in such a way that you can choose not only the direction of the search ("I'm looking for" - "I offer"), but also a specific category of partnership, industry and region of interest to you. For example, you can select categories such as "Looking for a manufacturer", "Looking for an agent, representative", Franchising, "Looking for a distributor, dealer", "I offer myself as a contractor / contractor", etc.

For those who have not yet decided on a specific direction for the growth of their business, we recommend that you subscribe to the mailing list of new affiliate programs and offers from companies in your area, or often view the list of announcements in the "Partnership" section. Perhaps a particularly advantageous offer is waiting for you! The section can publish both proposals of companies and individual entrepreneurs and individuals.

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By using services, products and providing Trokot LLC with the information necessary to initiate further interaction, you agree to its use in accordance with this Policy.

1. Personal data of users received and processed by Trokot LLC

1.1. For the purposes of this Policy, "user's personal data" means:

1.1.1. Personal data that the user provides about himself independently when registering (creating an account) on the site or in the process of placing an order. The information required for the provision (rendering) of the Services is clearly indicated. Such information includes: surname, name and patronymic, e-mail address, postal address for delivery of the order, contact phone number, payment details. Other information is provided by the user at his discretion.

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2.2. Trokot LLC may use the user's personal information for the following purposes:

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"If you don't believe in cooperation, look what happens to a wagon that loses one wheel."
- Napoleon Hill -

Beautiful Life Co.LTD. (LLC "Beautiful Life") expands the dealer network in Russia and invites organizations, individual entrepreneurs and just individuals interested in creating a new business with a high level of profitability to cooperate.

We offer to become our Exclusive Dealer in your region of Russia!

Our company has its own production, which provides batches of any volume without violating delivery dates.

You receive a fixed dealer remuneration and up to 100% compensation for logistics costs.

You receive regular orders and customers from your region. As well as customers who will buy from you and additional services such as - INSTALLATION. And this is plus 100% profit!

The main principle of the dealer policy pursued by the Manufacturer is the principle of honest and transparent partnerships. The Dealer's activities are carried out on the basis of a dealer agreement concluded between the Dealer and the Manufacturer, which stipulates the mutual obligations of the Parties, the amount of price discounts provided to the Dealer and other conditions of commercial relations.

We are convinced that our cooperation will become long-term and mutually beneficial. Take the first step towards fruitful and successful development of your Company right now!

SPECIAL OFFER! Only for our Partners!

Respectable partners! We offer you a DISCOUNT up to 100% for forwarding services! The offer is valid with a quantity limit! You can take advantage of this offer after the conclusion of the contract. For more information, please contact your manager.

For designers

The company offers special conditions for working with designers, design bureaus and studios, people responsible to customers for the selection of material and other interested parties.

You will really like the conditions of our work, flexibility and maneuverability in relationships, the quality of services, all this will definitely help in your direct work.

We know how to build partnerships and appreciate every minute of communication with you!

To apply, please fill out the form. We will contact you as soon as possible. If you have any questions, please include them on the form as well.

Trading networks

Our company produces a completely new product, to a greater extent, not yet known to the consumer. The growth of popularity and demand for our 3D panels is increasing every day. Offering cooperation to Large Trade Networks, we understand the risks of including a new product in the assortment, the demand for which and the dynamics of sales are not known in advance. Therefore, we are ready to minimize your risks by offering CALCULATION ON THE FACT OF THE SALES OF PRODUCTS. A transaction aimed at selling goods for sale is executed through a commission agreement.

The prepaid system of calculation is more welcome by us, and, accordingly, the amount of remuneration will be much higher.

More detailed information about cooperation with Trade Networks and the sale of our products in them is discussed and agreed upon individually.

To apply, please fill out the form. We will contact you as soon as possible. If you have any questions, please include them on the form as well.

Nice bonus for our partners!

FREE SHIPPING

We compensate up to 100% of the cost of delivery of your orders.

* This offer does not apply to sample delivery and cannot be combined with other specials. store offers. You can get more detailed information from our managers.

What is required from you:

A legal entity of any form of ownership or an entrepreneur operating without forming a legal entity that meets the requirements of our Company can become a dealer:

1. It is welcome to have a store, office, showroom, retail space, design studio, any premises where you could carry out your activities;

2. The presence in the state of qualified employees who will be entrusted with the implementation of the sale of goods;

3. Ability to transfer orders by telephone, e-mail;

4. Willingness to carry out an advertising and marketing policy agreed with the Company;

5. The presence of any web resource is welcome: an online store, a business card site, a blog, a group, a community in social networks, etc.;

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Business processes. Investments. Motivation. Planning. Implementation