Business ideas from scratch contacts contacts. We are opening an online store on VKontakte. The real story of how my friend Misha worked as a security guard and became a businessman

15.10.2023

People come into business with different goals. Some are highly qualified specialists and do not want to receive a salary at the level of an intern, others are tired of constantly subordinating to incompetent managers and see plans to create a more efficient company, and for others this path is the only way to realize their own ideas.

Therefore, every employee has the desire to open his own business at some point, however, few of them know how to become a businessman from scratch. In theory, this process is not something supernatural or irrational - the creators of various trainings assure us that almost every person can engage in entrepreneurial activity. They are partly right, but we must not forget that entrepreneurship is a unique profession that requires both specific knowledge and special character traits, for the formation of which a beginner will have to spend a lot of time and effort.

Personal qualities of a businessman

What distinguishes an entrepreneur from the average employee? What does it take to become a successful businessman? It is believed that only a person who has the talent and skills of a manager can open his own business. In part, this opinion is not without common sense - but this does not mean that all other beginners are initially doomed to failure: under the influence of circumstances, people tend to change their habits, stereotypes and views. To increase your chances of success in business, you need to develop the following qualities:
  1. Patience. The difference between business and employment lies in the need to invest a huge amount of effort, time and money in activities that can lead to success only in the long term;
  2. Readiness. Many people spend years preparing, collecting the necessary knowledge, waiting for a favorable economic situation, trying to figure out where to go if they want to become a businessman - in fact, these are just excuses. There is no better opportunity to start a business than here and now;
  3. Perseverance. The stage of establishing a business usually takes several months: during this period, the entrepreneur is forced to work much harder than in any hired job, gain the necessary experience and knowledge, spend resources without earning anything. Therefore, a person who gives up at the first obstacle is unlikely to complete the job;
  4. Determination. Beginning entrepreneurs often put off starting a business because they are afraid of failure and losing what little they already have - a job, savings, reputation. All possible attention should be given to the fight against these fears and stereotypes, since only those who successfully overcome them can become a businessman;
  5. Faith. Those around him will probably try to stop the novice entrepreneur, intimidate him with negative examples, and try to dissuade him from this, in their opinion, useless undertaking. Therefore, only faith in success will help a person take the necessary steps towards his own business.

A person who wants to become a businessman should start by developing the necessary healthy habits and an entrepreneurial outlook on life. Where everyone else sees a problem, the entrepreneur sees an opportunity.

Required knowledge

Not so long ago, the entrepreneurial elite were considered people who knew a little about everything, capable of being economists, lawyers and engineers at the same time. Now this time is passing: success is achieved mainly by those who have thoroughly studied the relevant industry.

To determine who to study to become a businessman, you need to take into account the specifics of the chosen direction. In areas such as architecture, medicine, information technology or construction, an entrepreneur must understand not only enterprise management, but also the production part, while it is better to create an advertising agency, law firm or design studio with a humanities education. In general, the following training methods are available to a novice businessman:

  • University. When choosing who to study to become a businessman, you should take into account that if the entrepreneur already has a technical education, it would not be superfluous to obtain a second one in the field of management or finance. Basic education allows a person to acquire useful skills in searching and processing information, developing structural and logical thinking;
  • Seminars and trainings. For those who already have an education, but still do not understand how people become businessmen, it would be advisable to attend various training courses. At public trainings, teachers will tell the entrepreneur about the legal and formal aspects of business, and at private ones they will help to develop the necessary entrepreneurial qualities;
  • Literature, video materials. Beginners who are unable to attend seminars can gain the necessary knowledge from numerous business books written by successful authors. In addition, a huge amount of theoretical and practical materials are available in the form of videos published on the Internet;
  • Practical activities. One of the best ways to gain the necessary knowledge in your chosen field is to work in a similar company. In this case, the future entrepreneur will be able to learn the specifics of the business, gain invaluable experience, explore possible risks and opportunities, and also acquire useful connections.

An entrepreneur must receive a high-quality education: the likelihood of becoming the next Bill Gates or Mark Zuckerberg for the average beginner without outstanding talent is vanishingly small.

Useful habits

Successful entrepreneurs rarely talk about their business methods, but they are willing to share information about their good habits that help them overcome difficulties. The minimum required for a beginner is:
  • Prioritization. Before completing any task, it is helpful to ask yourself: “Does this bring me closer to my end goal?” There is always a temptation to do unimportant things first, which in comparison with the truly important ones look simple and easy. On the other hand, the hardest task is not necessarily the most rewarding;
  • Subsequence. An entrepreneur needs to learn to bring any project he undertakes to completion. Each completed task allows you to gain much more experience and positive motivation than a dozen abandoned a few steps from the final;
  • Responsibility. When considering how to become a successful businessman from scratch, an entrepreneur must take full responsibility for the result. This behavior is productive and earns more respect from subordinates than trying to place blame on supposedly incompetent assistants.

Dating and connections

No entrepreneur can work successfully without having numerous contacts with suppliers, buyers, subcontractors and even officials. Of course, the presence of connections is a necessary but not sufficient factor for creating a business, however, their benefits cannot be overestimated:

  1. Effective communications. People should not be neglected - everyone should be treated humanely and with respect, showing sincerity in relationships. To establish contact with a person, you need to make him feel significant: for an entrepreneur who evokes the sympathy and respect of others, solving many problems is greatly simplified;
  2. Communication skills. Constructive communication turns out to be very useful not only for managing an enterprise, but also when conducting various negotiations and concluding deals, since you can become a businessman only if you have the ability to listen, perceive information and convince people using words. This also includes active sales skills, including studying the opponent’s needs and presenting the product to him from an advantageous angle;
  3. Customer research. An entrepreneur must have a clear picture of the client, including his interests, lifestyle, preferences and dislikes. Thus, you can understand for whom the enterprise operates and how to stimulate sales;
  4. Search for colleagues. Company employees are the basis of any business. The success of an entrepreneur depends on how well they perform their duties. Therefore, you should hire people who not only have the necessary professional qualifications, but are also able to fit seamlessly into the team.

Searching and testing ideas

“I want to become a businessman - where to start?” Even people who are far from business, when answering this question, call the search for the main idea, without which any activity is essentially meaningless, the first and most important factor. Of course, almost every beginner already has several ideas on how to become a businessman, however, all possible options should be tested for demand, taking into account the experience of other entrepreneurs and studying not only their achievements, but also their main mistakes. To assess the potential of the chosen area of ​​activity, it is also necessary to take into account:
  • The real state of the consumption market in the region, the structure of demand and its distribution by price and product categories;
  • Age composition of the population - older people are more often interested in medicines or gardening products, while young people will pay attention to technological innovations, entertainment and active recreation;
  • Even the structure of dividing the audience in half can make a difference, since the interests of men and women are often opposing.

Once the main idea is determined, you can begin to search for possible ways to implement it: collect the necessary information about the business, read articles and videos, regulations, study the activities of competitors, consult with specialists and equipment suppliers.

As a result, the entrepreneur must imagine the complete picture: the possible location of the office or workshop, the routes for obtaining raw materials and selling products, the range of services or goods, and the required amount of investment.

Drawing up a business plan

The data obtained as a result of the research is best presented in the form of a voluminous, well-structured document - a business plan. Some entrepreneurs consider this work unnecessary and are engaged in drawing up a plan only to obtain loans or attract third-party financing: this opinion is erroneous, since it is impossible to become a good businessman using intuition alone.

Therefore, this document is needed primarily by the entrepreneur himself. Its development will help turn an abstract business idea into a detailed guide, discover previously unnoticed problems or open up new sources of income.

A high-quality business plan should contain:

  • Theoretical justification and detailed description of the idea itself;
  • Information about the main and reserve suppliers of raw materials, their pricing policy;
  • Information about the structure of product consumption and an estimate of the size of the target audience;
  • Production part - a list of necessary resources, production space, equipment and personnel;
  • The most accurate assessment of capital investments, including costs for renting premises, purchasing equipment and raw materials, organizing an advertising campaign and wages;
  • Calculation of profitability and payback period (if it turns out to be too long, it is advisable to think about the question of the correct choice of direction).

Business registration

It is advisable for a novice entrepreneur to register a small enterprise as an individual entrepreneur or LLC. Of course, the second option allows you to implement larger-scale projects, take part in government tenders or attract domestic or foreign investors as co-founders, however, there are a number of disadvantages in this matter: for example, registering an LLC is accompanied by expenses of 14 thousand rubles, and fines upon discovery numerous checks of violations are several times higher than for individual entrepreneurs.

How you can become a businessman: just submit an application to the regional department of the Federal Tax Service in the prescribed form indicating the OKVED codes, attaching to it copies of the certificate of assignment of the TIN, passport, and receipt of payment of the state duty. It is also advisable to add an application for transfer to the desired taxation system (by default, all new enterprises are assigned OSNO).

After three working days, the entrepreneur will be able to pick up the finished documents - certificates of registration and registration of the new SPD. There is no need to contact the Pension Fund at this stage: such a procedure is usually postponed until the first employees appear at the enterprise.

It is possible that a newly created individual entrepreneur will need a stamp and a current account for some operations and settlements with counterparties. An account can be opened at any bank that provides cash settlement services, and it is better to order the production of a stamp from a company specializing in the production of stamps. It should be noted that the seal of an individual entrepreneur is not subject to mandatory registration with the Federal Tax Service, however, the entrepreneur is still recommended to do this to provide proof of the authenticity of the documents.

Product promotion

People who are far from business may have the impression that it is enough to open an enterprise for a continuous stream of clients to come. In reality, things are somewhat different, and the entrepreneur has to solve another problem that requires the investment of a huge amount of effort, time and resources - to look for the first customers.

First of all, you need to attract the attention of buyers. It should be taken into account that competitors have been operating in the market for a long time: they are not necessarily ideal and provide the best service at low prices, but consumers are already accustomed to them. Therefore, an entrepreneur should not only declare himself, but also convey to the customer his main advantages and justify to him the need to change the supplier.

There are a huge number of advertising media. All of them are characterized by a certain cost of posting information, differ in efficiency and have different amounts of investment in terms of one attracted client - from zero (for the Internet) to tens of thousands of rubles (for television). An entrepreneur does not necessarily have to choose the most expensive or cheapest option: before placing an advertisement, you need to find out which medium most often catches the eye of the target audience, which inspires the most trust in them. To attract clients you can use:

  • Internet opportunities - social networks, own website, mailing lists;
  • Distributing leaflets and business cards in public places;
  • Posting advertisements and placing booklets in mailboxes;
  • Publication of advertising in newspapers and magazines (central and regional);
  • On-air advertising on radio stations and TV channels;
  • Outdoor advertising - banners, billboards, banners, city lights, firewalls;
  • Advertising on and inside transport, in carriages and at metro stations.

To find corporate clients, it is better to use direct marketing tools - mailing commercial offers, cold and hot calls, exhibitions, personal contacts, negotiations and demand research.

Business options

When learning how to become a rich businessman, an aspiring entrepreneur sometimes makes a mistake and gives preference to the financial component of the issue, while ignoring his personal inclinations and likes. Meanwhile, the most important requirement for own business is the presence of interest not only in the amount of income, but also in the results of labor. Fortunately, a large number of available areas allows an entrepreneur to find the optimal combination of interest and profitability, since you can become a big businessman in any of these areas:

  • Production. Illustrative examples are the production of building materials and metal structures, tailoring or agriculture. Typically, this type of business requires significant investments and does not generate income from the very first days, while requiring the businessman to cover the company’s expenses in the initial stages. The advantages of production include constant demand and the availability of government support, and the disadvantages are dependence on market conditions and low profitability in the range of 12–15%;
  • Commerce. To resell goods at a premium, you need to invest much less resources and money in the company. Examples of such enterprises are grocery stores and pharmacies, clothing and children's goods stores, as well as wholesale suppliers of raw materials for production and trade. The main advantages of commerce include high profitability (from 30 to 50%), ease of creating a business and investments acceptable for beginning entrepreneurs, while the disadvantages include high competition and constant changes in demand;
  • Finance. The source of profit in this business is remuneration in the form of interest that clients pay for transactions with money and securities. Examples of financial enterprises: banks, microfinance organizations, credit societies, brokers, venture funds and insurance companies. The main advantages of a financial business include flexibility and the ability to quickly accumulate resources, while the disadvantages are a high level of risk and requirements for the size of start-up capital;
  • Services. Thanks to the ease of starting a business, the service sector has recently been developing quite intensively. In every locality, entrepreneurs open car washes and beauty salons, catering establishments and fitness clubs, and provide translation and child care services. To create such an enterprise, you do not need a large start-up capital and a huge production facility: you can often start a business even alone with zero investments. The main disadvantage of the service sector is its dependence on the human factor and personnel qualifications.

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How to become a businessman?

How to become a big businessman from scratch? To do this, the entrepreneur will have to consistently go through all the stages of development not only of the enterprise, but also of his own personality - all today's billionaires, who once started small, over time have developed special character traits that allow them to create new successful enterprises over and over again, virtually on a level playing field. place. To take the first step on this path, you can:

  1. Open a business from scratch. This method is the most difficult for beginners, but it allows you to gradually and consistently learn in practice the mechanisms of creating your own business - from choosing the main idea to receiving your first income;
  2. Buy a ready-made company. On the market you can purchase both a pure, newly registered enterprise and an operating company with equipment, personnel, customer base and contracts with suppliers. In the second case, you should be extremely careful and sign the contract only after a thorough inspection of the enterprise by auditors and appraisers;
  3. Do business on the Internet. The World Wide Web provides an entrepreneur with a unique opportunity to open his own business with virtually no investment. On the Internet you can provide services (develop websites and programs, write texts), create and monetize your own website, and also start selling information products or various goods (books, clothing, electronics, souvenirs);
  4. Buy a franchise. In this case, an entrepreneur without experience must have start-up capital of the required size. To buy a franchise, you need to find a company providing it and sign a cooperation agreement, according to which the businessman gets the opportunity to work under a well-known brand, consult, use ready-made proven business technologies, use suppliers and the franchisor’s client base, while paying an agreed remuneration;
  5. Become a partner. An entrepreneur who wants to succeed in business needs to pay attention to developing the main skill - mastering the technology of direct sales. A person who can determine the needs of a client and formulate an offer in the best possible way will always find an opportunity to earn money as a freelance salesperson or a regional partner of a large company.

Conclusion

“I want to become a businessman - what do I need for this?” Of course, without some preparation it is quite difficult to answer this question. However, it is worth considering the task from different angles and dividing it into stages - and it becomes clear that almost every person who is able to get rid of stereotypes and perform a simple sequence of actions can engage in entrepreneurial activity.

In fact, creating a business does not always require huge investments, connections or rich relatives: in order to become a successful entrepreneur, it is enough to have only three basic qualities - readiness, perseverance and hard work.

Traditionally, you can find all the latest news in the world and current trends in small business. And below you can see our subjective opinion about what business ideas worth trying in 2016 so as not to waste your initial capital.

You can agree with our conclusions, you can ignore them, or you can say that this is just another banality. Let's just say one thing. Our project has existed for 3 years and during this time we have collected an extensive database of materials, observing all this time how some ideas die, while others are born and take off.

Some niches are fading into obscurity, others are gaining strength again. Everything is cyclical. Therefore, you should not look for some “super unique” technique that will make you a millionaire in one moment. It doesn't happen that way.

Over long distances, classic business models win, into which you can bring something of your own, something modern and creative. This, in our humble opinion, is the main secret of success.

We have already written about which way to generate ideas is the most correct.

Everything rests on two pillars: a) the correct definition of your target audience and b) the two most important criteria for the idea (mass and accessibility).

a) The main message for choosing the target audience. Your target audience must take some kind of physical action.

Correct target audience: woman trains soup in the kitchen; Human descends on the subway after work; loader unloads a truck pulled up to the store.

Wrong target audience: student who wants buy yourself an expensive car; Human, sitting at home watching TV; woman who loves ride a bike on weekends.

If you come up with some kind of project that will subsequently solve someone’s problem, then rely on a target audience that is characterized not by emotions and desires, but real physical actions. It is important.

b) As for mass availability and accessibility, there is an important nuance here. Your product or service should be accessible to as many people as possible.

Here's an example:

It’s better to open something like Ikea, where tens of thousands of people go and buy relatively cheap goods in the thousands a day, than some kind of luxury furniture salon, where one sofa costs over a million rubles. Of course, the second case also has a right to exist, but you have more chances in the case of a mass product that is accessible to the maximum number of people.

New business ideas for 2016: TOP 10

Let's throw together some fresh solutions that you can take into account.

1. Cafe in the dark

This business idea has so far gained very little distribution, therefore, we dare to assume that in your city there are either practically no such establishments, or their number is zero (unless, of course, you are from the capital region).

What's the point? This is an ordinary restaurant or cafe, with only one difference - there is completely no light inside. With your help, visitors get to the place, order food according to a certain pattern and eat in complete darkness, completely surrendering to their inner sensations.

People who have not had vision since childhood often work as waiters.

It turns out to be a socially beneficial business, which, most likely, all local media will immediately write about.

2. Emergency Commissioner Service

Here's the thing. After the new law on road accidents came out on July 1, 2015. To be more precise, a new procedure for registering traffic accidents has appeared, which simplifies the entire procedure in mild cases.

Traffic police officers stopped going to the scene of an accident if minor damage was caused. But the number of accidents has not decreased, and many people do not know how to document an accident (if there is significant damage to the car or a controversial case).

And you may have noticed that special emergency commissioner services appeared quite a long time ago. They arrive at the scene of an accident very quickly and draw up all the documents according to the regulations.

Thanks to the changes in the summer of 2015, the avarcom business got a second wind. The demand for this type of service has increased significantly. Currently, such services cooperate with insurance companies, so their services for victims of road accidents are free.

A little more detail about the old video about this service (some of the data in it is already outdated).

3. Barber shop for men

This is a mega trend that will most likely move from 2015 straight into 2016. The number of men who take care of their appearance is growing every year (thanks to the media and glamor magazines). For a long time, in our country there were no hairdressing salons aimed at the male part of the population as a class. There were just separate rooms and halls.

And only recently have brutal, stylishly decorated rooms begun to appear, where men cut men's hair, and other men play with a dangerous blade to shave others.

It must be said that the supply appeared thanks to demand, which led to the fact that franchises of such men's hairdressing salons have already begun to appear. Search online, it won't be difficult.

All you have to do is find a couple of cool craftsmen and decorate the room in the appropriate style.

There is, however, a nuance here. In our opinion, it is important to open such hairdressing salons in cities with a population of 500,000 or more people. Otherwise, there may be problems finding clients. Please take this into account.

4. Printing photos from Instagram

Another new trend is machines that allow you to print photos from your Instagram accounts. Essentially, this is something that does not require a large number of people or personal presence.

All you need is to buy a machine (there are a lot of implementations on the market at the moment, all you have to do is choose), find a passable place, rent it and connect the machine to the Internet (wi-fi is enough). One of the main conditions is to reach the target audience. That is, roughly speaking, such a machine, unlike a coffee machine, cannot be installed at a gas station.

We need some kind of food court in a shopping center or a place where young people aged 14 to 25 live. The same educational institutions should do well.

The cost of such equipment varies depending on the manufacturer in the range from 300,000 to 500,000 rubles. The payback period, according to some statements, is 4 months. But let’s not believe those who sell such machines and multiply by two. The actual period will be about a year, provided there is a good place. This is also quite good.

5. Smoking booths

If there is a budget, then this is design and production. If not, then sell. Since smoking in public places was banned, many establishments (cafes, restaurants, clubs) began to think about how to organize smoking areas.

There is talk that anti-smoking measures will only get tougher, and lawmakers are considering a variety of laws that would support these measures.

Smoking booths are a great option to solve this problem. There is a sufficient pool of manufacturers on the Russian market from which you can choose the one with whom you can cooperate under a partnership agreement.

Partnership in this type of business is a standard scheme in which you bring clients and receive a percentage for your services. Cabins cost from 150,000 rubles, so you can earn a good percentage if you organize a constant influx of clients.

6. Eco-wash

Ecological car washing means refusing to discharge dirty water into the sewer.

The main problem now is that the best places for car washing have already been taken. In the city center you are unlikely to be able to find something decent for rent, so new points are opening somewhere either outside the city, or in garage cooperatives, or in industrial areas. This is quite far and does not always pay off.

What to do?

Open nearby, where there is a lot of traffic and there is no way to quickly wash the car.

In the eco-wash, we see two trends that will rule: this is, in fact, the eco-wash itself and the dry mobile wash, which we wrote about.

As for eco-washing, this is a new type of business in which the water does not go down the drain, but goes in a circle, constantly being cleaned by specialized equipment. An ideal solution for those places where it is technologically impossible to organize wastewater drainage.

Parking lots, business centers, premises in large shopping centers - all of this can be converted into an eco-wash. Look for more information about this direction on Google, there is enough information there to decide for yourself whether this is worthwhile or not.

7. Exhibition of 3D paintings (illusions)

8. Business on traffic jams

There are no fewer cars from year to year, and the roads, of course, for the most part cannot be expanded. That's why many large cities are suffocating in traffic jams, in which people lose dozens and dozens of hours of their lives.

Enterprising people have long realized that crowds of people in traffic jams are a good target audience for selling some of their products. We have already written about that. The guys are doing great, you can try the same theme in your city.

What else can you sell in traffic?

Go to the car goods section of Aliexpress and you will find a bunch of trinkets at a reasonable price that can be sold as the same “wow” goods to drivers and passengers who are languishing and don’t know what to do with themselves.

This type of business can hire and manage students and people looking for part-time work.

9. Self-service cash registers

Cash registers where a person can pay for a purchase themselves are not very common in Russia. In Europe and America, such assistants began to appear in large networks back in the 90s, and these technological innovations are only now beginning to reach us.

Unfortunately, in our country there are no manufacturers who could offer the market their ready-made cash registers, so if you want to develop a business selling this equipment, you will have to contact foreign suppliers. The matter is quite complicated, so this path is for those who are not afraid of difficulties.

As usual, first you need to find clients (retail chains) who are ready to install self-service islands, and only then look for suppliers and negotiate partnerships.

On average, such cash registers cost 800,000 - 1,500,000 rubles. Not a small price, but if we consider that the cashier’s salary is ~25,000-30,000 rubles, then the payback will be from 2 years, which looks very, very good in the long run.

Let us repeat that this is purely our view of what is worth paying attention to in 2016. Perhaps such commercial equipment is exactly what you can use to earn a comfortable life.

10. Restoration of old things


It is not surprising, but the trend of restoration and repair of things that have been in use by the population for a long time is emerging again. This applies to furniture, clothing, shoes, and so on. This is due to the fact that the money supply in the country has decreased and potential consumers are beginning to think about how to optimize their expenses.

Where can I get money to start my own business? This is exactly the problem that 95% of new entrepreneurs face! In the article, we revealed the most relevant ways to obtain start-up capital for an entrepreneur. We also recommend that you carefully study the results of our experiment in exchange earnings:

In such times, all kinds of tailoring and clothing repair shops and organizations begin to flourish, which can “upgrade” furniture without having to buy new ones. This has always happened during the crisis and there are practically no prerequisites that there will be any significant changes in this segment. So we recommend that you think in this direction.

Proven business ideas

Several business ideas come to us that have proven themselves to be the best and have shown growth.

Firstly, this is a very large-scale direction, which we will call “coffee to go”. Every eatery, every cafe and even the most decent restaurants began to offer, lowering prices for those who took their portion and left. On average, the price of takeaway coffee is 20% lower than that which can be drunk in the establishment.

In 2015, many outlets appeared that were focused exclusively on selling drinks that you can take with you. To organize such a business, you need a very small space in which you can fit: a barista, a coffee machine, space for cups, fillers and other related products.

In the vast majority of cases, only 6 to 10 square meters of retail space are needed.

The cost of renting a place for this type of business ranges from 15,000 rubles and up to 30 in the most popular places. And, since coffee is one of the highest-margin drinks (300-400% markup), this small business is quite good for making initial capital.

The opening budget can be up to 200,000 rubles. Many people manage to lease a coffee machine and use someone else’s franchise as a starting point.

Secondly, we advise you to take a closer look at the format of “folk pizzerias” from Dodo Pizza. They have their own franchise, which you can purchase (if you have the funds and passion to make a quality product) and start working in your city.

The creator of this project is Fyodor Ovchinnikov, who is famous for his creative approach to doing business and has already broken many of the templates of “couch theorists” who tell him every day that he won’t succeed.

Meanwhile, they already have more than 50 pizzerias in Russia and Dodo Pizza has begun expansion into foreign markets, including the USA.

The franchise has approximately the following indicators:

Contribution: 350 thousand rubles. + VAT
Royalty: 3.5–5% of revenue + VAT
Minimum budget: 3 million rubles.
Profitability: 15–25%
Payback: from 1 year

Thirdly, since cinema tickets in Russia rose in price by 20% in 2015, people began to think about how to organize their entertainment program alternatively. Some people go to hookah bars, some to cafes, while others are increasingly trying their hand at so-called quests in reality.

It all started with, which showed unreal growth and excellent profits with minimal investment. And now imitators have appeared in every relatively large city, who did not buy the franchise of this project, but began to make their own game rooms. Fortunately, the costs of this entertainment business are not at all high, and ready-made quest scenarios can be found on the Internet.

For those who are not yet familiar with this genre, look for it in search engines. There are a lot of examples and ready-made franchises. A good type of business with minimal investment.

Small Business Trends for 2016

The global economy is in another protracted peak. Our country is no exception, we are also part of this entire ecosystem, so global problems also affect our local market.

In addition, the sanctions that were imposed on Russia in 2014 led to quite serious changes within the domestic business, which in one way or another was tied to imported goods.

Hand on heart, we can say that other market players (who are in no way connected with foreign suppliers) have also felt all the delights of sanctions and the global crisis sweeping the planet. The number of signs in the windows saying “rent” does not decrease every month.

This is a rather difficult stage for a business, which may last for many more years.

There are two main business trends for 2016:

1. The first is a course towards import substitution. Thanks to the sanctions, domestic manufacturers have a chance to occupy their niches in various fields. These include apples, dairy products, fish, meat production (pork, beef) and cheese, as well as other areas where the import of foreign goods is prohibited.
2. Organization of business and business processes in crisis economic conditions. Here you can work in the following areas:

  • anti-collection business (protecting the rights of borrowers and creditors, providing financial advice to people in difficulties);
  • development of domestic tourism (in 2014-2015, the flow of tourists to domestic destinations increased by 30-35%), opening new routes for people who lost the opportunity to travel abroad (many military personnel and police officers were prohibited from leaving the country). Now is the time to start promoting travel organizing services around our country;
  • flower business, the roots of which come from greenhouses located in Russia;
  • growing mushrooms (champignons, oyster mushrooms, etc.);
  • creating your own farm and growing vegetables on its territory.

What to open with minimal investment

There is no money, you are tired of working for your uncle and you want to open your own business, but invest the minimum? If you do not have rich investors and there is absolutely no desire to take out a bank loan, then with minimal capital you can go into such business niches as:

  • holiday agency (you can start with holidays for children, searching for customers and animators on your own, and only then, as your experience grows, switch to larger-scale projects);
  • husband for an hour;
  • the education niche (people lose their jobs, are looking for a new one, but there is not enough education - training in new specialties can be built on this), this also includes tutoring services;
  • organization of hairdresser and cosmetologist services at home;
  • online business (requires maximum time and minimum investment at first, see below for more details).

How to make money on the Internet in 2016

Internet business is changing after offline. There are ideas that require relatively small financial investments. But, if you want to play for the long haul, you will have to not only spend your hard-earned money, but also have some kind of plan for the next 3-5 years. For an online business, you also need a kind of business plan.

Let's see what you should pay attention to.

So, small top of 5 directions , which are worth thinking about if you came to “do business” online in 2016.

1. Traffic arbitrage

The bottom line: you buy targeted visitors somewhere and redirect them to a product, service or some other product for which they will pay.

A special mindset must help in this kind of action. You need to constantly analyze traffic sources, compile black sheets, weed out pads where the conversion is below a certain level and constantly monitor the return on investment so as not to lose money.

To a beginner, all these concepts look like Chinese characters. But if you understand the topic a little, then in a couple of years you can develop skills that will help you earn hundreds of thousands of rubles a month.

The whole joy is that you don’t need an office, or subordinates, or any permissions or months of waiting.

I invested money and got a return. Plus or minus. I tried a different scheme. Repeated.

Many entrepreneurs waste their nerves and finances for years, but in the end they remain at the level of 100-200 thousand rubles in income. Top arbitrageurs in RuNet (in the bourgeoisie the amount is much higher) earn a million rubles a month.

How to proceed? Study theory and try. Google is here to help you.

3. Creation of mobile applications

Let's look at the statistics.

11.8 million RuNet users access the network only from mobile devices – smartphones and tablets. This is approximately 10% of the country's population and 14% of all Runet users. The share of mobile users increased by 90% over the year. While the share of users accessing the network from desktop PCs fell by 19% and amounted to 31% of the audience (TNS data for the first quarter of 2015).

Any sane person will understand that the mobile application market in the current situation will only grow from year to year. There are still many niches in which there are no worthy applications for which users would pay.

Sometimes seemingly the simplest games and programs, which are designed to perform some kind of action, shoot out.

What to do?

a) Come up with an idea for an application (you can conduct analytics on popular games and sites);

b) find those who are ready to start programming;

c) create a product and upload it to Google and App Store;

d) get PROFIT!

Just? Not good. But it's worth a try.

4. Creating an affiliate program for webmasters

5. Sale of information and electronic goods

Since the Internet is a big, let it be said not in front of children, garbage dump, it can sometimes be very difficult to find information of excellent quality. You have to spend a significant part of your time and effort. That is why information businessmen who are able to competently package their skills and abilities in order to sell information products have begun to flourish.

Think about what knowledge you have that you can put on shelves and chew on to interested people. Perhaps you know how to repair cars, or you know how to calculate taxes quickly and correctly, or you have a touch typing skill that you can teach people.

All these skills can be well structured and try to start selling your product in packaged form.

The same applies to electronic goods. But they most likely include all kinds of software products and services. Here you already need, at a minimum, programmer skills. At the most, a programmer and marketer rolled into one. But if you can create something worthwhile, it won’t be difficult to earn several million rubles in a short period of time.

Greetings! Small business is the dream of every second office manager. But for 90% of such “dreamers” the idea will never be put into practice. “No start-up capital”, “no experience”, “no real business plan”... The list of excuses can be continued endlessly.

In fact, there are so many options for ideas that you can always find something to suit your “initial data”. So, I offer another selection: small business from scratch - ideas relevant for 2018-2019.

Lack of purpose

“Doing business” is not a goal, but a process. And successful businessmen never waste time and money on production, resale or provision of services for the sake of the process itself. They “do business” only for the end result.

The goal must be specific and achievable. You need to constantly keep it in your head and move towards it in small steps.

Focus on your earnings, not on clients

Businessmen who focus on customer needs and work on the quality of products/services achieve payback on the project much more often and faster than lovers of “easy money”.

Incorrect distribution of finances

While you are promoting your business, you can forget about working capital. If at the start of a project you withdraw money from circulation and spend it on personal needs or invest in risky assets, failure is inevitable.

Lack of persistence

Many newbies are discouraged by their first failure. They forget that the implementation of even the simplest business idea requires persistence and confidence from the entrepreneur.

Undue caution

The words “business” and “stability” never appear in the same sentence. If you are too careful and don’t take justifiable risks, you can get stuck at the minimum level for a long time. And never move to the next stage of business development.

Promising small business ideas for 2018-2019

Event agency

If you know how to organize holidays, then you can turn it into a full-fledged business.

You will need:

  • Performers (musicians, presenters, animators, catering service, questers and others)

There is no need to hire them as staff - as a rule, they work with event agencies “for a percentage.” Your task: to find and form a team of reliable professionals in different directions and in all price categories.

  • Scenarios

Forget about templates! People are hungry for something original and bright. It’s great if you can prepare an interesting scenario for any holiday yourself: from a children’s birthday to a corporate party.

If not, find a talented performer on freelance sites. Or better yet, several. The program for each holiday must be drawn up individually.

  • Advertising

The most effective way to promote an agency event is on the Internet. You need a good website (with a list of services, videos and photos, prices and real customer reviews). We need a “live” group on all popular social networks. Well, of course, word of mouth also works great. At least in Russia, at least in Ukraine, at least in Europe.

Private beauty specialist

Almost any personal care service (manicure, pedicure, haircut, depilation, evening makeup, cosmetic masks, hair coloring) can be provided at home.

For many clients, this is more convenient (no need to travel anywhere). And cheaper (the cost of services does not include the rent of a beauty salon, for example). The “on-site” format is especially popular in Belarus.

If you provide services personally, this is not much different from being hired. Unless your income in this case will be much higher (and that’s not a fact).

There are other ways to make money from home services. For example, negotiate with a dozen or two specialists in different areas and work with them “for a commission.”

You will only have to invest in the website (which will need to be promoted) and in promoting the group on social networks.

An employee may be needed to receive and process new applications. At the initial stage, you will most likely have to do this personally.

By the way, it is not at all necessary to limit yourself to beauty services for women. On one resource you can collect a variety of options for private services at home. Which ones? For example, cleaning, dog walking, nanny (one-time) or “husband for an hour.” This idea is especially relevant not for a small town, but for a metropolis.

EMS fitness studio

The EMS format of fitness studios in Russia appeared relatively recently. Classes in such studios are conducted in special i-Motion wireless EMS suits. The creators claim that 20 minutes of training in such suits replaces 4 hours of usual training in the gym.

The wireless EMS trainer sends additional electrical impulses to the muscles. Which increases the effectiveness of each workout several times.

A special set of underwear is worn under the suit (it is washed after training). The EMS suit itself has an antibacterial protection system. This allows it to be used by different people without additional processing.

Group training in EMS suits is designed for groups of up to 10 people.

Considering that there are few such fitness rooms open in Russia yet, hurry up to find your niche!

It is best to buy i-Motion EMS simulators from official representatives. For example, ready-made Spanish equipment.

Production of bio-bags

For those who are not in the know: bio-bags are plastic bags that, unlike regular ones, biodegrade in a couple of years. In Russia, the trend of “environmental protection” and “eco-products” is only gaining momentum.

Plastic bags make up approximately 9% of all waste on the planet. In 2016, we used about 4 trillion. bags that will take more than 200 years to decompose. You can’t burn them either - combustion products are harmful to the environment. A vicious circle... By the way, in some countries the use of plastic bags is prohibited by law!

An alternative to polyethylene is bio-bags. Within 3-5 years they decompose into water, humus and carbon dioxide. Biopolymers (raw materials for bags) are obtained by fermentation of plant fibers. The bags are safe both for the environment and for the food products stored in them.

There are several ideas for producing bio-bags. The production of oxo-bio packages is considered the most cost-effective and inexpensive. A special composition is applied to ordinary plastic “T-shirts” and packaging bags, which speeds up the decomposition process tenfold.

Unfortunately, an idea cannot be considered a business without investment. You will have to invest a lot of money (especially at the initial stage). But the idea, in my opinion, is promising and long-lasting. And you can be one of the first to occupy a niche.

You will have to buy equipment, find suppliers of recyclable materials and markets, rent premises and hire staff. Experts estimate the monthly profit at 150,000 rubles.

What small business ideas seem promising to you?

Still think that starting a business from scratch is impossible?

You can't build a business without money. I don’t have any experience on how to be an entrepreneur. No one in our family has an entrepreneurial streak. An ordinary person in our country cannot build a business.

To me, this sounds like the table of contents for the book “1000 and 1 Myths about Entrepreneurship.” And in response to this treatise, beloved by many, I offer my answer - new business ideas from scratch, especially for starting in 2016.

So…

What kind of business can you start from scratch in 2016?

Tutoring

Many parents are concerned that their children are not getting enough knowledge at school. Therefore, classes with a tutor are quite common for thousands of schoolchildren. So if you are good at some school subject, why not try yourself as a tutor?

This is a good thing for students. Let's say a student at the Faculty of Mathematics is quite capable of teaching mathematics to children.

However there are nuances here.

Firstly , parents still trust people with teaching experience more. If you are a former teacher, there will be no problems. But if you are a student with no experience... Try offering your help to your younger brother/sister or your neighbors’ child for free (or for a nominal cost) to gain experience and get your first recommendations.

Secondly , you still need to have a lot of patience to work with children :)

By the way, musicians can also try themselves as a tutor. Many people want to learn to play a musical instrument or sing, but they don’t have time to attend a music school, or their age doesn’t allow it, or they simply don’t have the desire. So give them this opportunity.

...you can try yourself in this area. But don't forget. Very often we are skeptical about all kinds of trainers, coaches and experts. So if you want to succeed, your first priority is to build relationships with your potential clients and prove to them that you deserve it. Only when you show that you are truly an expert, and that your knowledge works and produces results, can you talk about sales.

Homemade goodies

What could be tastier than a homemade cake? :) If you know how to cook deliciously, use this talent not only to please your loved ones. Of course, all kinds of cakes, pastries, muffins, buns and other pastries and sweets are in particular demand. But you can try something else. For example, prepare set lunches for employees of a nearby office.

However, here it is important to learn not only to cook deliciously, but also to be able to beautifully present your culinary creation. Most people are visual people, so beautiful food will definitely look delicious :)

Prepare several masterpieces, decorate them beautifully and take high-quality photos. Now you can start promoting. To get started, you can get by even without a website; a page on social networks will be enough.

Copywriting, web design, smm...

And other specialists who have become so in demand with the massive access of businesses to the Internet. If any of this is “about you”, use your knowledge and skills to start your own business. But don't forget most clients will want to see evidence of your skills, so stock up on cases and examples of work.

If they are not there yet, there are 2 options:

  • Come up with a task for yourself and complete it yourself, so that you can later use it as an example. But this is not possible in every niche. Therefore, there is a second option -...
  • Complete a real task. Hmm... I just said that the client needs evidence. And then I suggest finding somewhere a client who will trust a specialist without experience? Inconsistency...

In fact, there is no inconsistency. I simply suggest completing some task for your friends/relatives/acquaintances, or, if this is not possible, using all kinds of platforms for freelancers. Find a task that suits you and offer your services for a minimum price (you can do it for free, but it’s better not to do this). This way you will get both experience working with a client and your first case.

Sale of hand made goods

Jewelry, interior and decorative items, clothing, accessories, souvenirs... Anything. If you knit mittens, sculpt clay figures, sew handbags - don’t give it to your friends! Although no, give it, of course. But don’t limit your creativity only to your loved ones. Turn your hobby into a business!

Many people dream do what they like, and also get paid for it. You have just such an opportunity. If you enjoy your hobby, why not turn it into something more?

How to start a business from scratch?

Now we come to the most interesting part. You have an idea, you are excited about it, but then the voice of reason awakens. And he began to whisper those same lines from the table of contents of the bestseller “1000 and 1 Myths about Entrepreneurship,” which I mentioned at the beginning of the article. Is there such a thing?

Ask him to be silent for another 5 minutes and read this part of the article. I think your inner skeptic will have less confidence.

So, to start a business, you only need to take 3 steps...

Step 1: Move your pen across the paper

Oh no, these are not some mysterious meditation practices. Everything is quite prosaic. I suggest you take a piece of paper and a pen, sit down at the table and write down everything you need to do to start your business.

You don't have to write in order. Write what comes to mind. Now it is important to record all your thoughts, and not think about their sequence. This way you won't miss anything. Write down what you doubt or don’t yet know how to do. Even if it’s “go to the moon and collect some moon dust.” Well, you never know what you are going to do there :)

Have you recorded it? And here now you can prioritize, cross out the unnecessary, decide what to do on your own and what to delegate (yes, stressing out your dad/sister/friend is already delegating). By the way, it will help you organize your thoughts. I recommend reading it.

Step 2: Take your first steps

While an idea is only an idea, it is easy to abandon it. And here when you have already started to act, have invested your time and effort, you will be sorry for your work, and You won't be able to move out that easily. Therefore, once you have made your plan, take action immediately.

Start simple:

  • Analyze your competitors (in social networks, in search engines);
  • Create a portrait of your target audience;
  • Register your business page on a social network;
  • Write the first ;
  • Take the first photos of examples of your work;
  • Buy a domain and hosting for your future website...

The point is clear, I think. The main thing is to start taking action. Having completed the first simple tasks, you will not only begin to lay the foundation for your business, but also feel confident. You're not just talking about starting your own business someday. You've already started it!

Step 3. Take it and do it

So, the first timid steps have been taken. Everything worked out, you did it and you feel ready. It's time to start act actively and systematically. What did you write on your list from step 1? It's time for a thorough start!

If you are still in doubt about where to start taking serious action, open . There is already a clear structure prepared for you. Just take it and do it!

And finally...

Do you know what is the most important thing for starting a business?

No, not money, not experience and not “entrepreneurial spirit”. The main thing is to believe that everything will work out.. When you believe unconditionally in your idea, in your success and in yourself, you cannot fail. So right now I I suggest you smash to smithereens everything that prevents you from believing.

Find 1 more piece of paper, take a pen and write down all your arguments, excuses and doubts that are stopping you from starting your business. And now next to each of them write why it doesn't make sense.

For example:

  • “No money” - “There are many ways to promote for free, so even with a limited budget you can start.”
  • “No knowledge and experience” - “For experience to appear, you need to start. I’ll start, and at the same time I’ll study books on business, watch video lessons, read articles in :) So I’ll get experience and knowledge.”
  • “No entrepreneurial spirit” - “What is this anyway? I haven’t even tried it yet, how do I know whether it’s there or not?”

I already believe in you. Take action!

Was the article useful to you? Click “I like it!” More likes - a new powerful post will appear faster :)

Have you decided to start right now? Great! I have just the thing in store for you. Read now!

From the editors of the Russian Startup website:
Today we are in touch with a young entrepreneur from the Novgorod region, who in 2014 managed to create a very serious business on the Internet from scratch. Our hero's name is Alexey Borzov, and he is the owner of several sites that bring him about 350,000 monthly net profit. Alexey kindly agreed to talk with us and tell us how it all began and how everything can be achieved. Based on his answers, our editors created this article. Enjoy!

I had nothing. At all. Not a penny of money. Moreover, I was completely in debt and where I worked, they paid me a ridiculous salary, which was only enough for food.

I understood that this could not continue for long, and I had to start somewhere. I was seriously thinking about creating some kind of business, but I didn’t know how to start it without money.

Chance helped. As I understand now, it was a happy accident. While I was working, and I was then working as a salesman in a stall that accepted mobile phones for repair, I surfed the net.

It makes no sense to say that I spent all my time looking for some kind of business idea without investment and even from complete scratch.

By chance I came across a website that told me how to start a business on the Internet. Creating your websites. Moreover, it was also offered to undergo training and this pleasure cost just over 3,000 rubles. Of course, I became interested and agreed to pay that amount.

From the editor:
Alexey took a course from a person about whom our site already wrote: “My plan is a million dollars a month”! Unfortunately, the author and owner of these courses does not currently practice such training. But there are similar courses. Google with the query: “Pot-bellied”

About six months later, after completing the courses, I already had a small website that began to generate, albeit ridiculous, income. 3000 rub. I took the course and worked it off by helping other course participants.

I worked a lot, wrote a lot of articles on my own. It was very difficult, but I achieved my goal. At first, my site earned me 1000 rubles, after two months the income was already 5000 rubles. 10000, 20000, etc.

Now I own six websites, and my net income is about 350,000 rubles. per month. I don’t stand still, I invest in the following sites and I think everything will be fine.

From the editor:
A huge number of business ideas can be found directly in Russia, the region, your city, even the district. But even more ideas are generated by entrepreneurs from America and Europe. And this is understandable. After all, our market is “still young”, relative to foreign ones. Therefore, the editors bring to your attention a few more business ideas that we “spied” in Europe and America.

Video review of possible business ideas from scratch

New business ideas 2016 from America

Bicycle repair

Phil Becker from Montana, who worked for several years as a mechanic in a small garage, was fired on false charges. Between looking for a new job, Phil found himself with a lot of free time.

He spent this free time in his garage, trying to kill time by repairing household utensils. One day, a neighbor approached Phil with a request to repair his bicycle.

The quick, high-quality, and practically free repair surprised the neighbor. He told his friends and relatives about this. Other residents of the suburb began to contact Phil with a request to repair their bicycles.

Gradually, the circle of clients began to expand and people began to contact Phil not only with bicycle repairs, but also with requests to sell them.

Phil very quickly realized that this could be a profitable business and created a website in the form of an online store selling used bicycles.

Quite often, Phil had to first repair and then sell the repaired bicycle. The business began to generate good income and Phil began to think about how he could expand his line of services.

Quite quickly, Phil realized that he could make good money from what is called bicycle antiques.

He began looking through advertisements for old bicycles that were no longer used, due to their decrepitude, but, however, were of little value, but still of historical value.

After finding such a bicycle, carefully repairing it and carrying out the necessary marketing activities, the bicycle was sold at a price of three, or even five times more than the price for which it was purchased from the old owner.

Today, Phil owns a business that brings him hundreds of thousands of US dollars annually. He's still not a millionaire, but he's not unemployed either.

The best business ideas of 2016 from Europe

Private realtor

Manfred Marcus from Holland found a very unusual business idea that can be adopted by many Russian aspiring entrepreneurs in 2016.

Moreover, sales in the real estate market are expected to decline this year.

So, this Dutch young man noticed that the cost of apartments and houses sold in Holland, as well as their rental through real estate agencies, significantly exceeds the price at which their owners want to sell or rent them.

To put it simply, agencies charge a very large fee for finding a buyer, conducting and processing a transaction. As, indeed, almost all real estate agencies do in any country in the world.

Manfred decided that if he would help sellers, he would not find buyers through any agency, but only through an agency that was affiliated with him.

That is, he simply acted as such a lively intermediary who takes a small fee for his services, but makes good money on the turnover.

In our opinion, this is an excellent business idea, the implementation of which does not require any investment at all. If done wisely, it can be implemented in Russia.

Best business ideas 2016 in Germany

Dog sitter

A good idea was brought to life by a resident of Hamburg, Germany, Alfred Boch.

By the way, it can become working in Russia, especially in large cities, and most importantly, it can help create a business completely without any investments.

Alfred became a dog nanny. That is, he offered his services for caring for and watching dogs.

As it turned out in practice, many residents of a big city who have dogs, for some reason, could not look after their pets.

There could be various reasons for this: temporary illness, temporary absence from the city, a business trip, going on vacation, and a thousand other reasons for which short-term care was needed for the dogs.

The hero of our story began to advertise in the newspaper, in this way he found customers and took payment for his services. The payment was hourly and a decent amount accumulated over the course of a week.

After two years of working alone, Alfred created an official company, hired employees and now has a thriving business providing pet care services.



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